Ferarri in London

[megy]

]

f1racing.net said:

Shell to make world's most expensive advert for F1
24 January 2007
Ferrari sponsor and supplier Shell is to film one of the most expensive television adverts in history when it kicks off filming of an advert with Ferrari F1 cars. The oil company will seal off streets in famous cities around the world including London and New York and the adverts will feature Ferrari F1 cars racing through the streets.


The adverts are due to cost £2million according to the UK's Marketing magazine. The London leg will be filmed on 17 February and the adverts will debut on TV when the new season starts in March.

Anyone fancy going to see Ferarri driving around the streets of london, not sure of the plans or route, but sounds interesting.

[Marc W]

Might be worth a trip up there if I can find out the route

[megy]

I am in touch with the press office at Shell, trying to find out more about it, when/if i do i will post on here anythign i find.

[killer2005]

Looks fun, I could try and make it

[Marc W]

megy said:

I am in touch with the press office at Shell, trying to find out more about it, when/if i do i will post on here anythign i find.

Thanks I'll keep an eye out. Hopefully I can actually get some photos, unlike at the London run in 2004!

[kevp]

Saw Schumacher in Rome driving F1 Ferrari around the Coliseum on Saturday morning.
They only shut the road for a couple of minutes, quite a fast low key operation.
An old F1 Ferrari whent round first followed by Schumacher.
Some friends where in the Coliseum at the time. Aparantly the noise was incredable.
I'll probably have to wait until the start of the F1 season to see it.

[Gemm]

This sounds interesting. I'll keep my eye on this thread.

BTW, I think it was Bertolini who drove around Rome, not Schumacher.

[kevp]

Wasnt Bertolini, unless he wore a different helmet. The helmet was mainly red. I will try & look through the photos I took for more info.
The driver of the classic Ferrari wore a period plain white helmet.

[team underdog]

Found a great vid of martin brundle in the Jag:

www.youtube.com/watch?v=yl3rV2AuBoE

Wish I had made the effort to go!!

[simes205]

team underdog said:

Found a great vid of martin brundle in the Jag:

www.youtube.com/watch?v=yl3rV2AuBoE

Wish I had made the effort to go!!

I was there! Funny seeing fat Mansell stall!!
I may have some vids.

back to topic, I'd like to see the Ferrari ad being filmed etc etc...

Edited by simes205 on Thursday 25th January 21:12

[Gemm]

I've found this great video of Ferrari F1 car on the streets of Hamburg. Enjoy!

www.youtube.com/watch?v=-IK1koH2ub8&eurl=

[rustybin]

Gemm said:

I've found this great video of Ferrari F1 car on the streets of Hamburg. Enjoy!

www.youtube.com/watch?v=-IK1koH2ub8&eurl=

Excellent (though some people do have too much time on their hands)

[5150]

I like the way it slows at junctions to check for traffic!!

[chrisgr31]

kevp said:

Wasnt Bertolini, unless he wore a different helmet. The helmet was mainly red. I will try & look through the photos I took for more info.
The driver of the classic Ferrari wore a period plain white helmet.

Depending on why it was done he could have been wearing Schumachers helmets!

[sa_20v]

Bump, anymore news on this?

[Marc W]

I'm guessing everyone drew a blank in finding out anymore about this?

[megy]

I found out nothing, Ferarri directed me to Shell, who directed me to various different departments, with no one giving me any answers

[Marc W]

Thanks for trying. Not much point me going up there then, its a bit of a wide area to try and find it in!

[hui]

Marketing Magazine on 24th January mentioned that JWT London were creating the ad for Shell so maybe a call to them tomorrow might give you guys more information!



Mrs Hui

[Gemm]

I've now heard that this isn't happening on Saturday as some environmentalists are planning disruption, but I have no confirmation on this.