sponsorship regs?
Author
Discussion

RB Will

Original Poster:

10,822 posts

269 months

Thursday 21st June 2007
quotequote all
since major motorsport sems to have issues with tobacco advertising with sponsors I was wondering, is it ok to have alcohol (a brewery) sponsoring a race car? anyone know anythign about this?
cheers

Racefan_uk

2,935 posts

285 months

Thursday 21st June 2007
quotequote all
Yes, how else would McLaren be sponsored by Johnnie Walker?

Williams had Labatts sponsorship in the early 90s
Martini, in the 70s/80s
Fosters have an input too, but usually sponsor the events, rather than a set team/driver.

RB Will

Original Poster:

10,822 posts

269 months

Thursday 21st June 2007
quotequote all
good points lol thanks

thunderbelmont

2,982 posts

253 months

Thursday 21st June 2007
quotequote all
RB Will said:
since major motorsport sems to have issues with tobacco advertising with sponsors I was wondering, is it ok to have alcohol (a brewery) sponsoring a race car? anyone know anythign about this?
cheers
In my experience, you will find them not interested, due to the issues of drink/driving. Some categorically will not get involved with any form of motorised sport.

The likes of F1 are above all that, because those deals are done at a much higher level, where ethics don't count, only ego's.

Best of luck.

Expect failure!!!

megy

2,429 posts

243 months

Friday 22nd June 2007
quotequote all
Racefan_uk said:
Yes, how else would McLaren be sponsored by Johnnie Walker?

Williams had Labatts sponsorship in the early 90s
Martini, in the 70s/80s
Fosters have an input too, but usually sponsor the events, rather than a set team/driver.
Martini are back in with Ferrari as of last year, still there this year.