Overheard an advert on the radio... (speeding)
Overheard an advert on the radio... (speeding)
Author
Discussion

TheCarpetCleaner

Original Poster:

7,294 posts

233 months

Thursday 3rd January 2008
quotequote all
It was an anti-speeding advert

The part that stood out to me is "xxxxx's daughter was killed by speeding" and then it cut to a woman screaming "YOU BASTARD YOU BASTARD" or some such thing.

So this womans daughter was killed purely by someone accelerating? confused

I wish they would be a wee bit more ingenious about these things rolleyes

Jasandjules

72,681 posts

260 months

Thursday 3rd January 2008
quotequote all
They don't have to be, some people are stupid enough to believe that exceeding a speed limit directly leads to an accident.

But then I read the other day that more speeding tickets than ever have been issued, yet KSIs are not on the substantial increase, how can this be when more and more people are speeding..rolleyes

streaky

19,311 posts

280 months

Friday 4th January 2008
quotequote all
TheCarpetCleaner said:
... then it cut to a woman screaming "YOU BASTARD YOU BASTARD" ...
Are you sure this isn't part of the Government's new, new, new (i.e. recycled) initiative to cut down on under-age pregnancies? - Strea
Waits for woman in advert to be a member of BRAKE and to post on here protesting about my lack of empathy - S

tony13579

183 posts

256 months

Friday 4th January 2008
quotequote all
If you know where the advert came from ask for a copy of the script from the camera partnership under the freedom of information act and its transmition scedule. Then make a complaint about it to the Advertisong standards agencey under truthfullness or language and time of day

tigger1

8,480 posts

252 months

Friday 4th January 2008
quotequote all
TheCarpetCleaner said:
It was an anti-speeding advert

The part that stood out to me is "xxxxx's daughter was killed by speeding" and then it cut to a woman screaming "YOU BASTARD YOU BASTARD" or some such thing.

So this womans daughter was killed purely by someone accelerating? confused

I wish they would be a wee bit more ingenious about these things rolleyes
Shirley she was killed by being hit with a large lump of metal - not speeding?

But yes, have a whinge to the ASA, it'd be nice if ad's like that were forced to be "more accurate"

mrmr96

13,736 posts

235 months

Friday 4th January 2008
quotequote all
tony13579 said:
If you know where the advert came from ask for a copy of the script from the camera partnership under the freedom of information act and its transmition scedule. Then make a complaint about it to the Advertisong standards agencey under truthfullness or language and time of day
The Government can lie as much as they want, it would appear, with their biased studies etc.

However advertisers get pulled up sharpish if their adverts are misleading.

It would be interesting to discover which side of the double standard this Government Advert would fall if this course of action were persued.

TheCarpetCleaner

Original Poster:

7,294 posts

233 months

Friday 4th January 2008
quotequote all
tigger1 said:
TheCarpetCleaner said:
It was an anti-speeding advert

The part that stood out to me is "xxxxx's daughter was killed by speeding" and then it cut to a woman screaming "YOU BASTARD YOU BASTARD" or some such thing.

So this womans daughter was killed purely by someone accelerating? confused

I wish they would be a wee bit more ingenious about these things rolleyes
Shirley she was killed by being hit with a large lump of metal - not speeding?

But yes, have a whinge to the ASA, it'd be nice if ad's like that were forced to be "more accurate"
I will try to find out which station it was, as it was very very clear that "she" was killed by a driver speeding, and nothing else was mentioned then I will forward it to ASA - good idea.

wideload

754 posts

239 months

Friday 4th January 2008
quotequote all
2ten fm in and around reading have this on all the time, i hear it atleast 10 times a day at work...drives me up the wall