urgent HELP required, how can i sell this course? any advice

[Tequila Tina]

I am running a dance course and to make a profit i need another 16 couples to sign up, so i can cover my costs with venue and band.

I have posters and flyers and have released a press statement.

Is there anything else i can do to sell the dance course?

The course starts March 5th so i have 32 days to either sell the course or cancel it

URGENT HELP REQUIRED

[Tazio1]

The best method of marketing is referals and people often do the same things as their friends. So I would target your previous clients with extra lessons free of charge if they introduce a friend who signs up for a course, same offer to those already signed up.

I would also offer discounts to group bookings and then make offers to various social groups - local churchs etc

I hope this helps,

Good Luck ,

Darren

[Tequila Tina]

Thanks

Will put use advice to good use.

[Eric Mc]

What type of dancing is it?

Why not target some amdram and operatic groups - they are often on the lookout for dancing lessons.

[Brown and Boris]

Try a free taster session ahead of time?

[LDNrevs]

Tequila Tina said:

I am running a dance course and to make a profit i need another 16 couples to sign up, so i can cover my costs with venue and band.

I have posters and flyers and have released a press statement.

Is there anything else i can do to sell the dance course?

The course starts March 5th so i have 32 days to either sell the course or cancel it

URGENT HELP REQUIRED

Sign up to Facebook and target people - make a group for you dance course and invite people in your area - you could even use the FB ad system. It's direct contact with people who you may find appropriate. Also, try and get a local radio slot or get mentioned - you need you press statement to reach the right people so chase them.

Any other alternative dance classes nearby; go outside them and give flyers out.

[elster]

Also try targeting colleges/Uni/Large employers.

[Eric Mc]

A local dance school (jive, rock & roll) recruits by putting on demos in our local shopping centre.

[Martial Arts Man]

Tequila Tina said:

I am running a dance course and to make a profit i need another 16 couples to sign up, so i can cover my costs with venue and band.

I have posters and flyers and have released a press statement.

Is there anything else i can do to sell the dance course?

The course starts March 5th so i have 32 days to either sell the course or cancel it

URGENT HELP REQUIRED

My business expertise is in professional martial arts schools.

We sell courses in very much the same way as you are intending to.

I have done consultancy with a number of ballroom dancing instructors who are looking to get their businesses off the ground; the fundamentals of my business are the same in essence.

Are you looking to do this as a one off or is it a business venture on your behalf?

If it is the latter, I will give you some pointers. If the former, word of mouth with an incentive is your best bet.

Post some more info OP

All the best

MAM

P.S. 32 days is an age in this sort of business.....don't panic just yet!

[nsa]

craigslist.com or gumtree.com provide free listings.

[seaninog]

How about buying localised Google AdWords?

[mr_spock]

Eric Mc said:

A local dance school (jive, rock & roll) recruits by putting on demos in our local shopping centre.

Sounds like Maddy's (Robin and Colette, been friends for years on that scene). I was going to suggest the same. They also advertise in the local press quite a bit.

[therealpigdog]

try to sell it as a wedding first dance lesson - then triple the price. put ads on wedding forums and at venues etc.

a bride and her money are easily parted (especially if it's someone else's).


Not that my bride to be is badgering me to take lessons - she knows that I'll never be able to dance, I'm rhythmically dyslexic

[Dick Dastardly]

Word-of-mouth markeing will certainly help. Go to some local business networking events (such as BNI) to tell people about it and hand out some cards and flyers.

[Martial Arts Man]

Dick Dastardly said:

Word-of-mouth markeing will certainly help. Go to some local business networking events (such as BNI) to tell people about it and hand out some cards and flyers.

Agreed; the system for actually enrolling your leads is vital also. No point in attracting them if they aren't signing up.

O/P are you going to give us some more info then? Can't be that urgent......

Last chance .....


MAM

[carjac]

Deffinately get in touch with the local bbc radio and independants.