Website Launch Ideas

[insurance_jon]

We will soon be laucnhing a website, aimed at smaller businesses, which will be selling insurance online. Just scratching my head to come up with cost effective marketing ideas. There will be affiliates etc, but we are looking for some kind of gimmick to either send out to our target markets, or email to them.

Target markets are:
Shops
Offices
Hotels
Pubs
Contractors

Any ideas chaps?

[Plotloss]

Why not post on a fast moving popular internet forum that you're relaunching your website?

[DonnyMac]

What is it that you do again INSURANCE_Jon?

Best,

EMAIL_MARKETING_Donny

PS - loads of lists are available with insurance renewal dates (some very expensive though)

[insurance_jon]

The site is about 5 months off, I'm just planning the launch in good time as if I leave it to the last minute I'll cock it up.

so far we are working on:

The affiliate scheme
Voucher codes to put on the discount sites
email and direct mail

Just checking to see if we have missed owt!

[JonX2C]

advertise on websites such as www.smallbusiness.co.uk