Clarkson on Watches
Discussion
From today's Times:
"I suppose that in the days when your fishmonger knew your name and what sort of cod you liked on a Friday, “brand loyalty” made sense. Now we live in a world of supermarkets and corporations, it is the most ridiculous thing on all of God’s green earth. No matter how many loyalty cards you have in your wallet.
That said, I am the worst offender. Even though I know Virgin is the best airline, I always try to fly BA. Even though I know HSBC is in fairly good shape, I bank at Barclays. Even though I know the new style of Levi’s reveals my butt crack when I bend over, I would still never buy a pair of Wranglers.
And this brings me neatly onto the question of watches. For some time now I’ve been on the hunt for a new one but the choice is tricky. I couldn’t have a Breitling because I don’t own an Audi. I couldn’t have a Calvin Klein because they are pants, I couldn’t have a Gucci because I’m not a footballist’s wife, I couldn’t have a TW Steel because my wrist isn’t big enough to sport something that can be seen from space, I couldn’t have a Tissot because I’m not eight and the only thing in the world worse than a fake Rolex is a real one.
Have you noticed something odd about Rolexes? Especially the modern ones that wind automatically when you move your wrist about? A great many owners wear them on their right hand. I jump to no conclusions here but you can feel free.
Mostly, though, I cannot wear any of these watches because I am an Omega man. I have worn a Seamaster for years, not because James Bond has one and not because Neil Armstrong wore something by the same maker on the moon but because on the day I went away to school my parents gave me a Genève Dynamic.
The trouble is that for the past few years Omega has been the Pillsbury dough of Swiss watches. The Terry and June. Omegas were dreary. They were boring to behold. They were Vectras in a world of Ferraris and Lamborghinis. The De Ville Prestige, for example, was plainly designed by someone who had a black-and-white telly.
This filled me with despair. I wanted a watch. For the same reasons that I bank at Barclays and wear Levi’s, it had to be an Omega, and it just wasn’t coming up with the goods. It was like Leeds United. Once the home of Peter Lorimer and Gary Sprake but now an also-ran bunch of unimaginative clod-hopping no-hopers.
And then one day, in Hong Kong, I saw it. A new Omega. It’s called the Railmaster and it is a thing of unparalleled beauty. There is no button that owners think will call for help if they find themselves in a crashing helicopter on Kilimanjaro, it is not waterproof to 8,000 metres, there is no stopwatch, there is no swivelling bezel to tell you how much air you have left in your tanks and you even have to wind it up every morning or it will stop. Plainly this is a watch for the sedentary soul. The man with no hang glider or mini sub in his garage. I bought it in an instant.
"I suppose that in the days when your fishmonger knew your name and what sort of cod you liked on a Friday, “brand loyalty” made sense. Now we live in a world of supermarkets and corporations, it is the most ridiculous thing on all of God’s green earth. No matter how many loyalty cards you have in your wallet.
That said, I am the worst offender. Even though I know Virgin is the best airline, I always try to fly BA. Even though I know HSBC is in fairly good shape, I bank at Barclays. Even though I know the new style of Levi’s reveals my butt crack when I bend over, I would still never buy a pair of Wranglers.
And this brings me neatly onto the question of watches. For some time now I’ve been on the hunt for a new one but the choice is tricky. I couldn’t have a Breitling because I don’t own an Audi. I couldn’t have a Calvin Klein because they are pants, I couldn’t have a Gucci because I’m not a footballist’s wife, I couldn’t have a TW Steel because my wrist isn’t big enough to sport something that can be seen from space, I couldn’t have a Tissot because I’m not eight and the only thing in the world worse than a fake Rolex is a real one.
Have you noticed something odd about Rolexes? Especially the modern ones that wind automatically when you move your wrist about? A great many owners wear them on their right hand. I jump to no conclusions here but you can feel free.
Mostly, though, I cannot wear any of these watches because I am an Omega man. I have worn a Seamaster for years, not because James Bond has one and not because Neil Armstrong wore something by the same maker on the moon but because on the day I went away to school my parents gave me a Genève Dynamic.
The trouble is that for the past few years Omega has been the Pillsbury dough of Swiss watches. The Terry and June. Omegas were dreary. They were boring to behold. They were Vectras in a world of Ferraris and Lamborghinis. The De Ville Prestige, for example, was plainly designed by someone who had a black-and-white telly.
This filled me with despair. I wanted a watch. For the same reasons that I bank at Barclays and wear Levi’s, it had to be an Omega, and it just wasn’t coming up with the goods. It was like Leeds United. Once the home of Peter Lorimer and Gary Sprake but now an also-ran bunch of unimaginative clod-hopping no-hopers.
And then one day, in Hong Kong, I saw it. A new Omega. It’s called the Railmaster and it is a thing of unparalleled beauty. There is no button that owners think will call for help if they find themselves in a crashing helicopter on Kilimanjaro, it is not waterproof to 8,000 metres, there is no stopwatch, there is no swivelling bezel to tell you how much air you have left in your tanks and you even have to wind it up every morning or it will stop. Plainly this is a watch for the sedentary soul. The man with no hang glider or mini sub in his garage. I bought it in an instant.
Vipers said:
Fittster said:
Have you noticed something odd about Rolexes? Especially the modern ones that wind automatically when you move your wrist about?
Tosh, bought mine in 76, and it had self wind then, so whats he on about?. Someone talks about a lot of nonsense me thinks.
He also doesn't know much about history. Everything interesting done by Omega is in their past, IMHO they went down hill dramatically after the mid 70's, recent years have seen endless limited editions, James Bond nonsense and celebrity placements. Great if you want to be George Clooney or pretend to be Bond. Pretty much sums up JC really, someone who has no clear idea who he is or wants to be so wastes our time with these endless not very witty takes on various stereotypes. It is basically all he does and he bores me to tears with it.
Strangely Brown said:
NJH said:
He also doesn't know much about history. Everything interesting done by Omega is in their past
So the co-axial escapement and the free sprung balance must have been pioneered by someone else then?Edited by Strangely Brown on Sunday 22 March 22:42

As said above - take what he writes with a pinch of salt
In 2007 he wrote an article complaining about people who wear fancy watches and berating May for buying an expensive IWC. Was along the lines of "a watch is a tool not a status symbol"
Yet we all know he wears various premium watches such as POs, bremont etc
James May also wrote an article in the Telegraph some months ago name checking the Railmaster - bet they are both after freebies!!!!!
In 2007 he wrote an article complaining about people who wear fancy watches and berating May for buying an expensive IWC. Was along the lines of "a watch is a tool not a status symbol"
Yet we all know he wears various premium watches such as POs, bremont etc
James May also wrote an article in the Telegraph some months ago name checking the Railmaster - bet they are both after freebies!!!!!
Fittster said:
Have you noticed something odd about Rolexes? Especially the modern ones that wind automatically when you move your wrist about? A great many owners wear them on their right hand. I jump to no conclusions here but you can feel free.
Steve McQueen wore his Sub on his right wrist......Edited by aeropilot on Monday 23 March 16:06
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TBH, these are hardly 'premium watches'?