Worrying new (?) trend - lying in trailers....

Worrying new (?) trend - lying in trailers....

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Sway

Original Poster:

26,446 posts

195 months

Wednesday 14th July 2010
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Have noticed two complete mis-representations of films in trailers, one slightly understandable, one blatent lying:

Iron Man 2:

'You complete me', as strumpet throws helmet out of the plane, not in the cinema release. Partially understandable if trailer was made before the final cut, and it ended up on the floor. Would expect the scene (minor though it is), in the DVD/Blu-Ray, either as part of a 'Director's cut', or as a deleted scene.

The one I simply cannot forgive:

Predators, in the trailer, Adrian Brody's character is seen to stop walking as a triple-laser targeting beam hits his forehead. Then, several more appear all over his torso. For fans, who know that each pred has one shoulder cannon (although, as per the film, there may be different types of pred, with the potential for different weapons), this clearly implies a large number of predators, indeed, more than have been seen in any other predator film (apart from the flashback scene in AvP1). Cue mucho excitement at viewing a monumental level of action, gore, and killing. Also the potential, seeing as it's clear in the trailer that there are only a few humans, that if any are to survive, they must find a way to be more successful against predators than ever seen before.

Reality, one targeting beam on forehead, and no more appear. I won't say what knock on effect this has on the film, for those who haven't seen it, but it left me disappointed, and a certain sour taste in my mouth.

There's also no way that this is merely a different cut or edit, nor could it ever be included in a later version on home media.

How can this be allowed, surely it's considered false advertising? Are there rules regarding the advertising of films, in a similar way to game adverts with the script 'not gameplay footage' etc.?

Just hope it's not the thin edge of a slippery wedge, where a trailer is of absolutely no use in deciding whether or not a film is worth watching.

Yours,

Slightly deflated at the horror that is Predators, Chichester.

JustinP1

13,330 posts

231 months

Wednesday 14th July 2010
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Interesting. I had not noticed that as a trend.

I did notice that there were very early trailers for Terminator (the new one) which gave a 'feel' of the landscape etc but I don't think these ended up in the film as far as I am aware. Maybe because the film was edited to remove every second that doesn't have words or action in... but that's another thread.

As you say though, the plot of Predators would not have changed that hugely, surely?


JontyR

1,915 posts

168 months

Wednesday 14th July 2010
quotequote all
Sway said:
Have noticed two complete mis-representations of films in trailers, one slightly understandable, one blatent lying:

Iron Man 2:

'You complete me', as strumpet throws helmet out of the plane, not in the cinema release. Partially understandable if trailer was made before the final cut, and it ended up on the floor. Would expect the scene (minor though it is), in the DVD/Blu-Ray, either as part of a 'Director's cut', or as a deleted scene.
I did think this was in the film...just as he jumps out of the plane to go down to the show.

Im sure I remember it

im

34,302 posts

218 months

Wednesday 14th July 2010
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There's an arguement that this is a form of "misrepresentation of goods" surely?

Racefan_uk

2,935 posts

257 months

Wednesday 14th July 2010
quotequote all
JontyR said:
Sway said:
Have noticed two complete mis-representations of films in trailers, one slightly understandable, one blatent lying:

Iron Man 2:

'You complete me', as strumpet throws helmet out of the plane, not in the cinema release. Partially understandable if trailer was made before the final cut, and it ended up on the floor. Would expect the scene (minor though it is), in the DVD/Blu-Ray, either as part of a 'Director's cut', or as a deleted scene.
I did think this was in the film...just as he jumps out of the plane to go down to the show.

Im sure I remember it
No, because it's not in the film. He just flies in to the expo at the start. It would appear it was made just for the trailer.

KB_S1

5,967 posts

230 months

Wednesday 14th July 2010
quotequote all
Has happened for ages and will continue to do so.

Music is usually different in trailers compared to the finished film.
Edit decisions that work for a 3 minute trailer may not suit the full feature.

I would much rather a trailer that gives the theme and flavour of the film and then changes, rather than the trailers that just show all the key scenes.

grumbledoak

31,582 posts

234 months

Wednesday 14th July 2010
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How many Hollywood so-called comedies have all the funny bits in the trailer? It's hardly new.

JerseyS2000

381 posts

219 months

Wednesday 14th July 2010
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On a similar vein, it bugged the hell out of me when almost every promotional photo for Quantum of Solace showed a moody, dirty looking Daniel Craig against a desert outcrop with a silenced MP5 submachine gun.

IIRC he NEVER had this gun in the film at all.

grrrrr!

hornetrider

63,161 posts

206 months

Wednesday 14th July 2010
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Perhaps a 'Predators *** Spoiler ***' in the title my friend?


bonsai

2,015 posts

181 months

Wednesday 14th July 2010
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Not seen it yet but regarding the Predators deception.. that is criminal. I remember seeing that scene in the trailer and thinking - wow, fantastic! things are about to kick off. Not impressed one bit.

Sway

Original Poster:

26,446 posts

195 months

Thursday 15th July 2010
quotequote all
grumbledoak said:
How many Hollywood so-called comedies have all the funny bits in the trailer? It's hardly new.
At least those bits are in the film though!

Sway

Original Poster:

26,446 posts

195 months

Thursday 15th July 2010
quotequote all
hornetrider said:
Perhaps a 'Predators *** Spoiler ***' in the title my friend?
Apologies, I will ask a mod to amend the title.

Although in some ways, it's not really a spoiler, if I had known about this deception before I went to the cinema, chances are Lovefilm would have had my revenue, not the cinema....

944fan

4,962 posts

186 months

Thursday 15th July 2010
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The worst example of this is the Miami Vice trailer. There is loads of scenes in the trailer of the MTI Racing boat Colin Farrell uses, none of this is in the film (some of it appears in the directors cut, but not all). It shows a clip of them being interviewed by the drug dealer geezer, the speech is totally different in the trailer to the actual film. Little of what is shown in the trailer actually appears in the film.

Perhaps the trailer was cut by a different editor to the one who did the film? It is annoying though because you see the trailer and think wow, then you see the film and all the things in the trailer which looked exciting aren't in it.

funkyrobot

18,789 posts

229 months

Thursday 15th July 2010
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War of the Worlds, the Tom Cruise one. Trailer showed a scene where people were walking out of their houses at night. In the distance was a glow, probably from fire etc. Looked quite spooky and seemed like a good scene. That wasn't in the film either.

VEA

4,785 posts

202 months

Thursday 15th July 2010
quotequote all
grumbledoak said:
How many Hollywood so-called comedies have all the funny bits in the trailer? It's hardly new.
Funny People.... possibly the single least amusing film I have ever seen, complete misrepresentaion!

tim2100

6,282 posts

258 months

Thursday 15th July 2010
quotequote all
this is not new.

Years ago I am sure a whole raft of 'The Mask' trailers where shown, non of which where in the film.
I think that they may be trying to give a quick jist of what is in the film, with some poetic licence on what content is used.

im

34,302 posts

218 months

Thursday 15th July 2010
quotequote all
But its wrong!!!


I wouldn't/couldn't advertise Jam as having Black Cherries in it only for you to buy it and find out its Strawberry jam FFS.

The arguement of "well the advert gave a 'flavour' of the content of the Jam - they are both fruits after all" is bks.

This should be banned immediately. The natural progression of this is where different actors are used for the trailer than are in the actual film! The arguement could then be that as long as the trailer shows the same basic storyline that you'd see in the cinema whats the problem...jeez


SJobson

12,981 posts

265 months

Thursday 15th July 2010
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There are plenty of television trailers which aren't in the programme they promote. Why do you actually want to see scenes which are in the film anyway?

freecar

4,249 posts

188 months

Thursday 15th July 2010
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SJobson said:
There are plenty of television trailers which aren't in the programme they promote. Why do you actually want to see scenes which are in the film anyway?
YES! I definitely don't want to see made up stuff not in the movie. Whilst I agree that giving away all the gags is bad there has to be some middle ground.

KB_S1

5,967 posts

230 months

Thursday 15th July 2010
quotequote all
im said:
But its wrong!!!


I wouldn't/couldn't advertise Jam as having Black Cherries in it only for you to buy it and find out its Strawberry jam FFS.

The arguement of "well the advert gave a 'flavour' of the content of the Jam - they are both fruits after all" is bks.

This should be banned immediately. The natural progression of this is where different actors are used for the trailer than are in the actual film! The arguement could then be that as long as the trailer shows the same basic storyline that you'd see in the cinema whats the problem...jeez
Impossible scenario.

The promo campaign often begins before the final cut is made.

Some promo material can be very clever and intriguing.

For example when Lucas was putting out the teasers for The Phantom Menace there was a poster that showed young Anakin casting Vader's shadow.
I loved that but never expected it to be in the movie.

Whilst putting together a trailer a scene may be used but during the final cut it is found that an alternative is better in context.
Would you prefer the inferior version was used just to keep continuity with an advert?