Help with car advert
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Discussion

RZ1

Original Poster:

4,448 posts

222 months

Monday 21st February 2011
quotequote all
I need some help with my advert; I have had my car for sale for over a month now but not having much luck
I have dropped over a grand on the price but still all I seem to get is idiots offering me 4/5 k for it.
Whats wrong with my advert, not sure if I am allowed to post a link so instead I have copied the text which is below:

PH Classifieds said:
2005 BMW 320D SE
Immaculate condition and recently serviced at 120k. Great spec as follows:
Metallic Grey
Black cloth interior
124k Miles
6 speed manual
Mot 6/6/2011
Tax 30/05/2011
Full service history - BMW Main Dealer. 110k and 120k services carried out by BMW Specialist.
Xenon headlights with Angel Eyes
Electric Sunroof
Cruise control
Dual Zone Climate control
Reverse Parking Sensors
Push button start
17" Alloy wheels
Multi Function Steering Wheel
Drivers/ passenger/ side airbags, PAS, ABS, DTC
Electric adjustable lumbar support
Electric heated mirrors
Electric windows x 4
Auto dimming rear view mirror
Fog lights
Headlight Washers
Courtesy Exit lights
Front and rear armrest
6 Disk CD Changer
Ipod / Mp3 adaptor in front armrest (Aux In)
Split fold rear seats

Car drives fantastically and been serviced regularly at following intervals:
24k - Service @ BMW
31k - Tyres
36k - Service @ BMW
40k - Tyres
48k - Service @ BMW
54k - Service @ BMW
68k - Service @ BMW
72k - Service @ BMW
74k - Tyres run flats replaced with standard tyres - 225/45/17
75k - MOT @ BMW
78k - Brakes @ BMW
89k - Brake @ BMW
91k - Service & MOT @ BMW
96k - Service @ BMW
101k - Service @ BMW
101k - Brakes & Discs @ BMW
110k - Service @ BMW Specialist
120k - Service @ BMW Specialist

Great spec, looks lovely and drives great, totally standard car, very economical. Absolutely Fantastic Condition.
Had the car for over a year and its been great, no problems, very comfortable, great economy
Any tips / advice?

Redmax

758 posts

229 months

Monday 21st February 2011
quotequote all
There's nothing particularly wrong with the text, so assuming the pics are OK, it's worth less than you think it is.

VladD

8,124 posts

281 months

Monday 21st February 2011
quotequote all
The advert looks fine to me, but it's a high mileage, base spec (engine wise) car, so you're bound to get silly offers for it. At the end of the day the market sets the price, so if it's not selling it either isn't getting seen or it's over priced. I had a similar experience with my Impreza recently, I had to drop the price more than I'd imagine to generate interest. Once the price was in the right place, the phone calls came in.

TEKNOPUG

19,864 posts

221 months

Monday 21st February 2011
quotequote all
What are you asking for it?

RZ1

Original Poster:

4,448 posts

222 months

Monday 21st February 2011
quotequote all
TEKNOPUG said:
What are you asking for it?
Its the E90 320d SE and the current price is £6500.
Initially i had it up for £7500 and was getting offers around £6500 now dropped it to £6500 and getting the same people offer me £5k

Personally looking around i think £6500 is a very fair price.

TEKNOPUG

19,864 posts

221 months

Monday 21st February 2011
quotequote all
RZ1 said:
TEKNOPUG said:
What are you asking for it?
Its the E90 320d SE and the current price is £6500.
Initially i had it up for £7500 and was getting offers around £6500 now dropped it to £6500 and getting the same people offer me £5k

Personally looking around i think £6500 is a very fair price.
Difficult to compare prices as your car has done far more miles than any comparable model in the classifieds. I think that £6500 is very optimistic. Advertise it for £6k and be prepared to take £5750. Or be prepared to wait for a long time I guess.

RZ1

Original Poster:

4,448 posts

222 months

Monday 21st February 2011
quotequote all
TEKNOPUG said:
Difficult to compare prices as your car has done far more miles than any comparable model in the classifieds. I think that £6500 is very optimistic. Advertise it for £6k and be prepared to take £5750. Or be prepared to wait for a long time I guess.
I thought i had priced it well, if you search for E90's, price lowest first, mine is one of the cheapest 320d SE cars, private ads.

Redmax

758 posts

229 months

Monday 21st February 2011
quotequote all
RZ1 said:
Its the E90 320d SE and the current price is £6500.
Initially i had it up for £7500 and was getting offers around £6500 now dropped it to £6500 and getting the same people offer me £5k

Personally looking around i think £6500 is a very fair price.
Sounds like you should put the asking price back up then!

TEKNOPUG

19,864 posts

221 months

Monday 21st February 2011
quotequote all
RZ1 said:
I thought i had priced it well, if you search for E90's, price lowest first, mine is one of the cheapest 320d SE cars, private ads.
True but you've also done 20,000+ miles more than all the other cars. If I was a buyer and saw a few cars that were £6.5k with 95-100k on the clock, I'm unlikely to consider paying the same for one with 125k on the clock.

Maybe remove the mileage from the ad? At least you may get a few more calls.

RZ1

Original Poster:

4,448 posts

222 months

Monday 21st February 2011
quotequote all
TEKNOPUG said:
True but you've also done 20,000+ miles more than all the other cars. If I was a buyer and saw a few cars that were £6.5k with 95-100k on the clock, I'm unlikely to consider paying the same for one with 125k on the clock.

Maybe remove the mileage from the ad? At least you may get a few more calls.
Valid points, however i personally think my car is a good spec so the extra mileage puts me on par with the lower mileage cars.
Also i really dont want to take the mileage out of the ad, i hate seeing car ads with no mileage and it puts me off even calling.

johninspain

201 posts

188 months

Monday 21st February 2011
quotequote all
its worth 5k, ill buy it

theturbs

949 posts

252 months

Monday 21st February 2011
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Nothing hugely wrong with that text, but I'd omit the "drives fantastically" bit.

HTH and good luck.

RZ1

Original Poster:

4,448 posts

222 months

Monday 21st February 2011
quotequote all
johninspain said:
its worth 5k, ill buy it
Ok sure, delivery to Spain will be an extra £1500

geeteeaye

2,369 posts

175 months

Monday 21st February 2011
quotequote all
RZ1 said:
TEKNOPUG said:
True but you've also done 20,000+ miles more than all the other cars. If I was a buyer and saw a few cars that were £6.5k with 95-100k on the clock, I'm unlikely to consider paying the same for one with 125k on the clock.

Maybe remove the mileage from the ad? At least you may get a few more calls.
Valid points, however i personally think my car is a good spec so the extra mileage puts me on par with the lower mileage cars.
Also i really dont want to take the mileage out of the ad, i hate seeing car ads with no mileage and it puts me off even calling.
You're wrong IMO - extra spec options do not significantly make up for higher mileage, especially when you're talking tens of thousands miles more. Personally if I was looking at what options a car had of this ilk, the main one which would attract me would be a leather interior - which yours doesn't have.

ETA - You could thin out the advert by removing all the stuff you've listed which is fitted as standard anyway, never understand why people do this. Electric windows, fog lights, PAS, ABS, split rear seats etc...

Edited by geeteeaye on Monday 21st February 18:01