Lotus has launched a new website to reflect the fact it is both ‘technology focused’ and ‘environmentally aware’.
The website is now easier to navigate and ‘cool and modern’, said the company.
Mike Kimberley, Group Lotus CEO, said: ‘In 2008 Lotus will be celebrating 60 years of the Lotus brand - a fantastic celebration of Britain's finest prestige sports car brand and an apt juncture to communicate how our company will evolve going forward.
‘We are committed to developing and implementing technological solutions to all facets of our business and using online media to engage our customers and communities is something we embrace.
‘We believe that with the introduction of our latest website we can present visitors with the doorway to our excellent products and services.’
![](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 4 3"%3E%3C/svg%3E)
![](data:image/svg+xml,%3Csvg xmlns="https://www.w3.org/2000/svg" viewBox="0 0 1 1"%3E%3C/svg%3E)