Automotive Vloggers (Vol. 4)
Discussion
S11Steve said:
jon- said:
While many youtubers certainly aren't great at ticking the paid promotion box, Tim certainly is.
Has he said anywhere he's spending over a £1m?
If I recall correctly historically he seems to have been pretty smart about how he finances his cars and making them work as a business assets, so if he's not actually said he's spending a million+, it seems most likely he's got a very good finance rate on it and he's using it as a business tool, like he does with most of his fleet.
"Adding to my garage" does not mean "I've bought something outright"
Tom Scott (well worth a sub if you haven't heard of him before - although you will probably recognise him) has covered the nuances of YT "paid promotion" in a lot of depth, and specifically mentions car journalism - https://youtu.be/L-x8DYTOv7w?t=224Has he said anywhere he's spending over a £1m?
If I recall correctly historically he seems to have been pretty smart about how he finances his cars and making them work as a business assets, so if he's not actually said he's spending a million+, it seems most likely he's got a very good finance rate on it and he's using it as a business tool, like he does with most of his fleet.
"Adding to my garage" does not mean "I've bought something outright"
Situations like this with Tim and the Zenvo could well be subjective interpretation of "paid promotion".
However it is funded/loaned/bought/stolen/extorted/gifted, he's still got a 1200bhp ultra rare hyper-car, in his own chosen spec to use as and when he wants to..
There is another possible view to looking at the "funding", and that is using a "holding cost" method similar to how the vehicle rental industry works.
As an example, Avis buy a Transit for £20k, (after fleet discounts) and after 12 months and 20k miles, it is estimated to be worth £17.5k
The weekly holding cost is just under £50 per week, with maybe another £25 per week in overheads, interest,costs etc. As long as that vehicle earns £100 per week, then it is all gravy.
Tim could look at the purchase cost less the expected resale value in 2 years to establish a similar cost, and as long as that vehicle earns more in YT revenue than the weekly or monthly cost, then again it's all good in the hood.
I know he has mentioned he has extensive spreadsheets on running costs etc, and I have no doubt he is just as analytical about YT stats and earnings.
it wouldn't surprise me if he knew that a weeks worth of "Black Series on tour" set of videos covered at least 3 months of running costs for those vehicles for example.
UTH said:
Very interestingly put, and would make sense. Still does have me wondering how many cars does he really need in the fleet, but if you can (by whatever means) then I guess why not.
Usually when he goes on a shopping spree then follows the time for x to depart the Shmee garage... though the cars leaving has also slowed down. He barely touches the M3 and GR Yaris. Me personally the new car excitement would drop off a cliff after a while constantly buying new cars. wastedyouth86 said:
UTH said:
Very interestingly put, and would make sense. Still does have me wondering how many cars does he really need in the fleet, but if you can (by whatever means) then I guess why not.
Usually when he goes on a shopping spree then follows the time for x to depart the Shmee garage... though the cars leaving has also slowed down. He barely touches the M3 and GR Yaris. Me personally the new car excitement would drop off a cliff after a while constantly buying new cars. UTH said:
Given I barely watch the videos, how long do the cars usually take to arrive? I'm guessing some of them quite a while? So this latest reveal video might not actually provide any content around the actual car for many months? I really am guessing though.
True but Shmee is good at padding out the arrival with a Road to series so the car is essentially making revenue before it even arrives. question is what happens if say the reveal video does 200k views and then each video on the car it then drops off to say 50k views does he look at that and think yeah there is not really any interest to sustain the vehicle purchase.UTH said:
I certainly don't hate on Shmee like I think a few on this thread do, but I did come here to this thread having seen his video pop up about this car. I don't subscribe, but I do occasionally click on his videos, so not surprised they show up for me. But it just felt like I'd seen a video saying he was buying yet another car every week for the last few weeks. And I was just asking myself HOW and also WHY?!
I guess the post above confirms what I thought, it is all on finance etc so he doesn't actually own it.
But now also the WHY? How many cars has he got in the garage (museum or whatever) and how many are on the way? Does he really have enough time in his life to make interesting content around each car?? Or are most of them just going to sit untouched for most of the year?
I must say fair play, he's doing something that enables him to even 'pretend' like he owns cars most of us will never even sit in, but it does seem crazy that he seems to be ordering a new car so often.......or is that the point? The 'reveal' videos are what his channel is basically about now? I don't really get it anymore.
Sums it up nicely, he will have so many cars in a minute that half of them just will not be used, it all seems a little pointless to me to have a collection of cars that is so big that you cannot really enjoy driving them.I guess the post above confirms what I thought, it is all on finance etc so he doesn't actually own it.
But now also the WHY? How many cars has he got in the garage (museum or whatever) and how many are on the way? Does he really have enough time in his life to make interesting content around each car?? Or are most of them just going to sit untouched for most of the year?
I must say fair play, he's doing something that enables him to even 'pretend' like he owns cars most of us will never even sit in, but it does seem crazy that he seems to be ordering a new car so often.......or is that the point? The 'reveal' videos are what his channel is basically about now? I don't really get it anymore.
Not all of them are on finance, I remember in one video he said that the GT black series was purchased outright.
UTH said:
S11Steve said:
stuff
Very interestingly put, and would make sense. Still does have me wondering how many cars does he really need in the fleet, but if you can (by whatever means) then I guess why not. Spreading content across two channels will also help revenue, but might possibly make earning calculations tricky if numerous cars are featured in one upload,
From what I have read and heard about on podcasts, I doubt Tim is just wildly buying vehicles on a whim, (baring the V8 Vantage and Clio maybe) and everything will be carefully considered as a business plan.
If that plan is demonstrably successful and the risks are carefully managed, I would expect that he could obtain funding on pretty much whatever he wanted, regardless of initial cost.
Back to the vehicle rental analogy - it's much the same way that my employers can fund the purchase of 25 or 30 LWB Range Rover Autobiographies in one order for example. Our business model is proven, and funders have no issue giving us the full capital without question, knowing that they will get their ROI and more back in 12 months.
S11Steve said:
If it is as formulaic as I suggested, then there is no real limit as to how many is needed - as long as they earn their keep.
Spreading content across two channels will also help revenue, but might possibly make earning calculations tricky if numerous cars are featured in one upload,
From what I have read and heard about on podcasts, I doubt Tim is just wildly buying vehicles on a whim, (baring the V8 Vantage and Clio maybe) and everything will be carefully considered as a business plan.
If that plan is demonstrably successful and the risks are carefully managed, I would expect that he could obtain funding on pretty much whatever he wanted, regardless of initial cost.
Back to the vehicle rental analogy - it's much the same way that my employers can fund the purchase of 25 or 30 LWB Range Rover Autobiographies in one order for example. Our business model is proven, and funders have no issue giving us the full capital without question, knowing that they will get their ROI and more back in 12 months.
Again, very interesting and makes a lot of sense, so I guess the method shouldn't really be knocked. And now making me want to do it. Oh, yes, I forgot, I don't have a YT channel, let alone 2.5m subs. Dammit. haha. Spreading content across two channels will also help revenue, but might possibly make earning calculations tricky if numerous cars are featured in one upload,
From what I have read and heard about on podcasts, I doubt Tim is just wildly buying vehicles on a whim, (baring the V8 Vantage and Clio maybe) and everything will be carefully considered as a business plan.
If that plan is demonstrably successful and the risks are carefully managed, I would expect that he could obtain funding on pretty much whatever he wanted, regardless of initial cost.
Back to the vehicle rental analogy - it's much the same way that my employers can fund the purchase of 25 or 30 LWB Range Rover Autobiographies in one order for example. Our business model is proven, and funders have no issue giving us the full capital without question, knowing that they will get their ROI and more back in 12 months.
S11Steve said:
it's much the same way that my employers can fund the purchase of 25 or 30 LWB Range Rover Autobiographies in one order for example. Our business model is proven, and funders have no issue giving us the full capital without question, knowing that they will get their ROI and more back in 12 months.
But the values of 25 RRs should be fairly easy to work outThey have been selling 100000s of them a year for decades
How do you even begin to calculate the residuals on something like this
A company making less than 5 a year and less than 24 in the last 12 years and with seemingly no long wait times for a new one they can’t exactly have a huge second hand market.
Even the stuff though thought of as rare like F50s were made in the triple figures or 250gtos that have years of sales to extrapolate values from
It’s goes back to the phrase
It’s only worth what some one is willing to pay
With a market that small the second hand values must fluctuate massively as each sale is different or take a looooong time to find a buyer. (He mentioned getting his in left hand drive as I image you could count the potential buyers for a right hand drive on one hand)
I’m guessing it would take a very brave finance company be able to offer competitive finance on it.
But I’m sure there’s a Video in Tim’s spreadsheet of plans to cover all of this.
anonymous said:
[redacted]
Yes yes, very good.However my comment had nothing to do with Shmee, it was about that 'on finance, doesn't own' comment which comes up on PH all the damn time and it's a really outdated way of looking at the world. It was you that related it to Shmee.
Kthxbye.
itlab said:
But the values of 25 RRs should be fairly easy to work out
They have been selling 100000s of them a year for decades
How do you even begin to calculate the residuals on something like this
A company making less than 5 a year and less than 24 in the last 12 years and with seemingly no long wait times for a new one they can’t exactly have a huge second hand market.
Even the stuff though thought of as rare like F50s were made in the triple figures or 250gtos that have years of sales to extrapolate values from
It’s goes back to the phrase
It’s only worth what some one is willing to pay
With a market that small the second hand values must fluctuate massively as each sale is different or take a looooong time to find a buyer. (He mentioned getting his in left hand drive as I image you could count the potential buyers for a right hand drive on one hand)
I’m guessing it would take a very brave finance company be able to offer competitive finance on it.
But I’m sure there’s a Video in Tim’s spreadsheet of plans to cover all of this.
To a degree that's correct - RR are a known product, but we are also doing the same exercise with many different EV's which are a bit more complex and unknown, but there are many financial analysts around the world who specialise in vehicle residual values, by calculating the factors that make something worth what anybody is willing to pay. They have been selling 100000s of them a year for decades
How do you even begin to calculate the residuals on something like this
A company making less than 5 a year and less than 24 in the last 12 years and with seemingly no long wait times for a new one they can’t exactly have a huge second hand market.
Even the stuff though thought of as rare like F50s were made in the triple figures or 250gtos that have years of sales to extrapolate values from
It’s goes back to the phrase
It’s only worth what some one is willing to pay
With a market that small the second hand values must fluctuate massively as each sale is different or take a looooong time to find a buyer. (He mentioned getting his in left hand drive as I image you could count the potential buyers for a right hand drive on one hand)
I’m guessing it would take a very brave finance company be able to offer competitive finance on it.
But I’m sure there’s a Video in Tim’s spreadsheet of plans to cover all of this.
Granted, spec mileage and condition will be more of a factor than a BMW 320d for example, but the principles are much the same
It is lot more scientific than we probably give credit for, but when CAP will list fairly rare exotics like this and update them monthly, I'm fairly confident that a supercar funding provider will know how to manage their risks on things like a Zenvo or Senna.
Beefmeister said:
Yes yes, very good.
However my comment had nothing to do with Shmee, it was about that 'on finance, doesn't own' comment which comes up on PH all the damn time and it's a really outdated way of looking at the world. It was you that related it to Shmee.
Kthxbye.
Which was quoting a post about Shmee...However my comment had nothing to do with Shmee, it was about that 'on finance, doesn't own' comment which comes up on PH all the damn time and it's a really outdated way of looking at the world. It was you that related it to Shmee.
Kthxbye.
Kthxbye? Wow, you're a grown man FFS, for those of us keep score is this an extension to the previous flounce where you asked to be banned from this thread or a new flounce all together?
Mark-E34-535 said:
Does anyone here know whether that silly Zenvo wing actually helps achieve a hike in performance? It's just I would have thought consistency in downforce would be preferable over something that changes aspect every split second or so?
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