Iceland's Christmas TV ad banned

[gazza285]

Bring back Kerry Katona!

[Tannedbaldhead]

https://www.theguardian.com/environment/2018/mar/0...

[4x4Tyke]

Saleen836 said:

Expect a lot more as it has gone viral all over FB!

2.86 Million

[Mr Tracy]

there's a petition to release it

https://www.change.org/p/release-iceland-s-banned-...

589,336 and rising

[Cold]

Mr Tracy said:

there's a petition to release it

https://www.change.org/p/release-iceland-s-banned-...

589,336 and rising

How very Facebook.

[thebraketester]

That’s why Proboscis go to Iceland.

[B17NNS]

thebraketester said:

That’s why the Maharaja goes to Iceland.

[petemurphy]

Perfect advertising Iceland win Christmas by using idiots on Facebook etc. Good cause though so win win.

[toppstuff]

I've signed and distributed it.

Having been to several parts of Indonesia, I must say that this country of more than 200 million people truly has some corrupt and deceitful scumbags in positions of power. The illegal logging and bribery involved is staggering.

[J4CKO]

I was initially sceptical that it was a frozen food retailer using it as a blatant cash in to flog prawn Rings this comign festive period, but it seems Richard Walker, the boss of Iceland is actually quite eco focussed, now that may be contrived, I dont know, I can only take it on face value and hope not. He is worth millions already and perhaps has some aspirations other than more money, surely other rich people see the likes of Phillip Green and realise that there is more to life than amassing cash and everyone thinking you are obnoxious.

It is possible to be ethical and profitable, but whatever the motivation, the net result will be the same, greater awareness of the issue at hand, I wasnt aware but am reading into it, millions of school kids are now aware, the influence at play here is immeasurable.

Consumers will react well to businesses that are seen as ethical nowadays, governments can only do so much in terms of the environment, big business being onboard is important, if this motivates them to have a ethical/environmental policy, even if its contrived, its a start.

[C70R]

KrazyIvan said:

I suspect they knew full well it was not going to be allowed and are hoping for greater publicity from it being banned.

Precisely this. They should never have been allowed to use content which was originally intended as political lobbying material, and they well knew exactly how this would pan out.
The knew that people who don't understand how advertising works would be up in arms about perceived "censorship" and "nanny state" nonsense.

The distinct irony, of course, being that Iceland continue to sell SHEDLOADS of products made with palm oil.

Edited by C70R on Monday 12th November 14:40

[AshVX220]

C70R said:

Precisely this. They should never have been allowed to use content which was originally intended as political lobbying material, and they well knew exactly how this would pan out.
The knew that people who don't understand how advertising works would be up in arms about perceived "censorship" and "nanny state" nonsense.

The distinct irony, of course, being that Iceland continue to sell SHEDLOADS of products made with palm oil.

Edited by C70R on Monday 12th November 14:40

Not really, I think what they're doing is great and hope other retailers follow suit.

https://www.iceland.co.uk/environment/

[Randy Winkman]

C70R said:

KrazyIvan said:

I suspect they knew full well it was not going to be allowed and are hoping for greater publicity from it being banned.

Precisely this. They should never have been allowed to use content which was originally intended as political lobbying material, and they well knew exactly how this would pan out.
The knew that people who don't understand how advertising works would be up in arms about perceived "censorship" and "nanny state" nonsense.

The distinct irony, of course, being that Iceland continue to sell SHEDLOADS of products made with palm oil.

Edited by C70R on Monday 12th November 14:40

"never been allowed"? By whom?

[gazza285]

AshVX220 said:

Not really, I think what they're doing is great and hope other retailers follow suit.

https://www.iceland.co.uk/environment/

What are they using instead of palm oil?

[Cold]

gazza285 said:

What are they using instead of palm oil?

Whale blubber.

[C70R]

Randy Winkman said:

C70R said:

KrazyIvan said:

I suspect they knew full well it was not going to be allowed and are hoping for greater publicity from it being banned.

Precisely this. They should never have been allowed to use content which was originally intended as political lobbying material, and they well knew exactly how this would pan out.
The knew that people who don't understand how advertising works would be up in arms about perceived "censorship" and "nanny state" nonsense.

The distinct irony, of course, being that Iceland continue to sell SHEDLOADS of products made with palm oil.

Edited by C70R on Monday 12th November 14:40

"never been allowed"? By whom?

Are you actually asking, or are you pretending to be clever?
The ASA BCAP specifically prohibits the use of this type of content - clause 7.2.1 or 7.2.2 (my memory isn't what it was).

[C70R]

AshVX220 said:

C70R said:

Precisely this. They should never have been allowed to use content which was originally intended as political lobbying material, and they well knew exactly how this would pan out.
The knew that people who don't understand how advertising works would be up in arms about perceived "censorship" and "nanny state" nonsense.

The distinct irony, of course, being that Iceland continue to sell SHEDLOADS of products made with palm oil.

Edited by C70R on Monday 12th November 14:40

Not really, I think what they're doing is great and hope other retailers follow suit.

https://www.iceland.co.uk/environment/

It's utter horse-sh*t. They still carry thousands of SKUs from other manufacturers which contain palm oil. Removing it from their own brand lines (in favour of another resource-limited vegetable oil) is the equivalent of chucking a bucket of water over a forest fire. Meaningless, pandering rhetoric - the sort of thing that people with limited knowledge absolutely lap up, of course.

[gooner1]

C70R said:

AshVX220 said:

C70R said:

Precisely this. They should never have been allowed to use content which was originally intended as political lobbying material, and they well knew exactly how this would pan out.
The knew that people who don't understand how advertising works would be up in arms about perceived "censorship" and "nanny state" nonsense.

The distinct irony, of course, being that Iceland continue to sell SHEDLOADS of products made with palm oil.

Edited by C70R on Monday 12th November 14:40

Not really, I think what they're doing is great and hope other retailers follow suit.

https://www.iceland.co.uk/environment/

It's utter horse-sh*t. They still carry thousands of SKUs from other manufacturers which contain palm oil. Removing it from their own brand lines (in favour of another resource-limited vegetable oil) is the equivalent of chucking a bucket of water over a forest fire. Meaningless, pandering rhetoric - the sort of thing that people with limited knowledge absolutely lap up, of course.

Well this could be a good way for " people with a limited knowledge " to increase their knowledge base. Food for thought ,from Iceland.

[C70R]

gooner1 said:

C70R said:

AshVX220 said:

C70R said:

Precisely this. They should never have been allowed to use content which was originally intended as political lobbying material, and they well knew exactly how this would pan out.
The knew that people who don't understand how advertising works would be up in arms about perceived "censorship" and "nanny state" nonsense.

The distinct irony, of course, being that Iceland continue to sell SHEDLOADS of products made with palm oil.

Edited by C70R on Monday 12th November 14:40

Not really, I think what they're doing is great and hope other retailers follow suit.

https://www.iceland.co.uk/environment/

It's utter horse-sh*t. They still carry thousands of SKUs from other manufacturers which contain palm oil. Removing it from their own brand lines (in favour of another resource-limited vegetable oil) is the equivalent of chucking a bucket of water over a forest fire. Meaningless, pandering rhetoric - the sort of thing that people with limited knowledge absolutely lap up, of course.

Well this could be a good way for " people with a limited knowledge " to increase their knowledge base. Food for thought ,from Iceland.

This is the sort of event which may prompt people to think a bit more about their consumption, which isn't a bad thing. However, the immediate impact has been a sh*tload of frothing with very little actual knowledge/understanding.

[Mr Tracy]

OUR RESPONSE TO THE ICELAND AD PETITION

https://www.clearcast.co.uk/news/our-response-to-t...

https://www.change.org/p/release-iceland-s-banned-...


Basically, no