Elon Musk $41B offer for Twitter

[Al Gorithum]

southendpier said:

thank you Sensei Al; amazing insight.

You're welcome. BTW I am trained in the use of katana, amongst other things.

[5 In a Row]

Al Gorithum said:

You're welcome. BTW I am trained in the use of katana, amongst other things.

I always preferred the GPZ 900 R

[LivLL]

5 In a Row said:

I always preferred the GPZ 900 R

[southendpier]

Al Gorithum said:

You're welcome. BTW I am trained in the use of katana, amongst other things.

Sounds really interesting, it is always useful to have a very particular set of skills - acquired over a very long career.

[Al Gorithum]

southendpier said:

Al Gorithum said:

You're welcome. BTW I am trained in the use of katana, amongst other things.

Sounds really interesting, it is always useful to have a very particular set of skills - acquired over a very long career.

This is my office. Anyway, back to Musk being Musk…

[dobbo_]

RichTT said:

dobbo_ said:

Oh and when someone uses the word "woke" I immediately stop reading because they have shown they are a cretin

Ah, is that because your opinions don't take kindly to being shown a mirror?

I note that again you ignore the substance of my post and go for an ad-hom instead.

But no, it's because "woke" is literally the most fking stupid thing to weaponise as an insult.

[Byker28i]

dobbo_ said:

How about in discovery he would have to release every single detail of how the advertising algorithm works.

Never going to happen.

He's a modern day st version of PT Barnum. And just enough mugs lap it up

Some legal experts are pointing out its a clumsy attempt to bully a critic into silence, but also that if the complaint isn't dismissed in court it could open tMusk and twitter up to potentially ruinous scrutiny.

The suit filed in federal court in Texas accuses Media Matters for America of creating an account following only fringe content and refreshing the website over and over until it generated ads for major companies juxtaposed with pro-Nazi content, Musk claims they are rare, not that they don't happen

MM seem to think there's evidence Musk/twitter 'knew internally' that these juxtapositions were happening, plus they would ask for what they communicated with advertisers about this, and how Musk internally discussed procedures for handling extremist content.

Discovery would also seek communications about Musk’s public antisemitism and other white supremacist promotion.
https://www.washingtonpost.com/opinions/2023/11/22...

[Byker28i]

[RichTT]

dobbo_ said:

I note that again you ignore the substance of my post and go for an ad-hom instead.

But no, it's because "woke" is literally the most fking stupid thing to weaponise as an insult.

It's a pejorative that suitable fits virtue signaling activists and outrage merchants.

"- often used in contexts that suggest someone's expressed beliefs about such matters are not backed with genuine concern or action "

https://www.merriam-webster.com/dictionary/woke

There was no substance to your post because in releasing the knowledge of how to game the system, people went and gamed the system. Shock, horror.

[Some Gump]

Al Gorithum said:

This is my office. Anyway, back to Musk being Musk…

Wow. Are you the guy from forged in fire?

[dobbo_]

RichTT said:

There was no substance to your post because in releasing the knowledge of how to game the system, people went and gamed the system. Shock, horror.

It's not "gaming the system" it's demonstrating that it's astonishingly easy to get Twitter to display adverts next to posts that praise Hitler.

Which is why advertisers are moving away.

And yet somehow, it's the fault of "the left"

There are none so blind....

[RichTT]

dobbo_ said:

It's not "gaming the system" it's demonstrating that it's astonishingly easy to get Twitter to display adverts next to posts that praise Hitler.

Which is why advertisers are moving away.

And yet somehow, it's the fault of "the left"

There are none so blind....

Go on then. You have a go. I'm sure you'll be able to do it astonishingly easily given your claims.

[dobbo_]

fk sake it doesn't matter if it's easy. It matters that it's possible. How can you not get that after all this?

Also I don't see ads on twitter so I couldn't if I wanted to.

[dobbo_]

And RichTT as someone who I don't align with ideologically, I can recognise you are an intelligent person. Look up data voids.

Edit

Oh and this

https://x.com/FordJohnathan5/status/17273785126406...

More manipulation I guess. More pesky lefties making twitter post adverts next to posts praising Hitler

Edited by dobbo_ on Wednesday 22 November 19:05

[off_again]

dimots said:

The only reason any brand will post ‘we’re leaving Twitter’ is because they think the positive PR outweighs the impact of dropping ads.

^ This

You managed to put it in a way that would take several of my sentences to address. I mentioned previously, but its disingenuous to place the full blame of the advertisers dropping Twitter because of the MM campaign. It will have been one part of a decision and in many cases, the final nail.

dimots said:

Twitter ads have never been good when I’ve run campaigns there. Having lots of followers and engagement is many times more effective.

Many years ago I did the same and saw absolutely zero results. In more recent years, I was aware that previous companies I worked have run Twitter ads but dropped it very quickly because it never worked as promised. It clearly works for some, but as you mention, its the engagement side that is more effective. I dont know anyone in my field that uses Twitter as an ad platform.

[boyse7en]

https://www.businessinsider.com/elon-musk-grimes-m...

What a gent. Nothing says classy like trying to move a custody case to a state to minimise child support payments when you're the richest man on the planet

[EddieSteadyGo]

boyse7en said:

https://www.businessinsider.com/elon-musk-grimes-m...

What a gent. Nothing says classy like trying to move a custody case to a state to minimise child support payments when you're the richest man on the planet

I highly doubt Musk's motivation for contesting the jurisdiction is to minimise child support.

[Byker28i]

More pull advertising
Fox Sports and Ubisoft are both pausing ad campaigns and spending on X.
Paris Hilton's 11:11 Media also pulled an advertising campaign because of concerns about antisemitism and pro-Nazi content on X.

Because of course the right response is to dig in and talk about graveyards filled with your enemies... having promoted the great replacement conspiracy theory, having in the past promoted the white replacement conspiracy theory
https://www.nbcnews.com/tech/tech-news/x-fire-elon...

[Byker28i]

The Daily show. Incredible new technology from twitter that stops Republican's seeing Musks problematic tweets
https://twitter.com/i/status/1727101080448712844

[RichTT]

dobbo_ said:

And RichTT as someone who I don't align with ideologically, I can recognise you are an intelligent person. Look up data voids.

Edit

Oh and this

https://x.com/FordJohnathan5/status/17273785126406...

More manipulation I guess. More pesky lefties making twitter post adverts next to posts praising Hitler

The point was never that it didn't happen. It happens on every platform, with or without human content moderators. It's that:

a: the rarity of it happening organically is infinitesimally small given the 500million posts per day, and 5.5 billion organic advertising impressions
b: the 'offensive' content is already algorithmically de-boosted to a point that no organic scrolling is going to feed that to a user (but not capable of perfection)
c: that someone has to go deliberately out of their way to search for racist / aryan / anti-Semitic content to even have that small chance
d: that when people are viewing that content they still have to manipulate refresh rate of the feed to produce these results
e: that the ADL/MM press offensive towards X has been targeted and malicious when other content providers have worse advert/content metrics
f: that the people pushing this have both a provable ideological and personal reason for targeting X / Musk over the other content providers
g: that this was never really about the content, it's about demonetising X in every way they can, both due to political influence, personal agendas and ego

If we all agreed ideologically the world would be boring.

The mission of X is to provide as free as possible, with as little active censorship of opinion or viewpoint, an open platform for all viewpoints to be heard. For that I support their mission entirely.

The same campaign could have been run by an ultra conservative lobby group with posts of graphic bodily harm, medical procedures, glorification of gender surgeries, leftist ideological propaganda alongside multiple advertisers.

But they didn't, it was the usual outrage merchants seeking to draw people into an argument over what is and isn't offensive to whichever group they are currently appealing to and weaponising that economically. Being offended is a mix of narcissism and below average intelligence. This is a personal characteristic of ego-driven narcissists regardless of political affiliation.