RE: 2020 Ford Bronco is 'Built Wild'
Discussion
Well, we have the new Defender which is in my opinion a disappointment & a missed opportunity - it is almost certainly very capable off road but it is (again in my opinion) anonymous looking & expensive.
The Ineos Grenadier will likely offer the off road capability, retro stying, customisation & versatility to replace the old Defender, although it won't really sell very well due to manufacturing capacity, likely optioned up price & lack of brand awareness/prestige, or the Ford Bronco which has a modern take on retro styling & low cost in it's locker, but likely less off road ability that a Defender or Grenadier, but almost certainly sufficient off road capability for 95% of targeted Defender buyers (of course not available as RHD in the UK in any event)
With respect to the Ranger, which of course is a pick-up truck not a go anywhere 4x4, it seems remarkable how many of the latest model there are about - Ford seem to have hit the spot there for a lot of builder/developer/consultant types.
For the sake of balance & impartiality, I must add that I am not particularly a Ford fanboy, not a detractor, but I have not owned one for maybe 10 years, however they seem to be getting something right at the moment, although very late to get a diversified drivetrain lineup (although let's not get side tracked into that discussion). In fact in the interest of balance, we have JLR products in the household & so I am not anti JLR either. I would had hoped for a better effort on the Defender though
The Ineos Grenadier will likely offer the off road capability, retro stying, customisation & versatility to replace the old Defender, although it won't really sell very well due to manufacturing capacity, likely optioned up price & lack of brand awareness/prestige, or the Ford Bronco which has a modern take on retro styling & low cost in it's locker, but likely less off road ability that a Defender or Grenadier, but almost certainly sufficient off road capability for 95% of targeted Defender buyers (of course not available as RHD in the UK in any event)
With respect to the Ranger, which of course is a pick-up truck not a go anywhere 4x4, it seems remarkable how many of the latest model there are about - Ford seem to have hit the spot there for a lot of builder/developer/consultant types.
For the sake of balance & impartiality, I must add that I am not particularly a Ford fanboy, not a detractor, but I have not owned one for maybe 10 years, however they seem to be getting something right at the moment, although very late to get a diversified drivetrain lineup (although let's not get side tracked into that discussion). In fact in the interest of balance, we have JLR products in the household & so I am not anti JLR either. I would had hoped for a better effort on the Defender though
Edited by volvos60s60 on Friday 14th August 15:23
Edited by volvos60s60 on Friday 14th August 15:40
NEW VIDEO
OFF ROAD
Journalists go along for the ride. Some interesting bits. One or two thrilling bits.
video here
https://youtu.be/ABqBDj0El0M
and here
https://youtu.be/Musm7HSAzaI
.
DonkeyApple said:
unsprung said:
BRONCO HYBRID
"Because the hybrid bits are in the transmission, the folks at Ford can put it behind pretty much any engine that they want."
article here
https://www.cnet.com/roadshow/news/ford-bronco-hyb...
and here
https://www.tflcar.com/2020/08/2022-ford-bronco-hy...
It’s an interesting system and you can see its benefit for allowing engines to be downsized while retaining the power and performance of a big V8. "Because the hybrid bits are in the transmission, the folks at Ford can put it behind pretty much any engine that they want."
article here
https://www.cnet.com/roadshow/news/ford-bronco-hyb...
and here
https://www.tflcar.com/2020/08/2022-ford-bronco-hy...
The issue though is that it’s not a hybrid solution that is legally acceptable for the ever growing urban legislations that want hybrids to be able to run for more and more miles on electric only.
Arguably not exactly an issue with the Bronco maybe but it struck me as an odd solution for the King of Vans in the UK and Europe?
https://www.zf.com/products/en/cars/products_34949...
So in summary, the motor in the gearbox can be the sole tractive power with the engine disconnected, or can boost the engine's torque when connected in parallel. It's not the most elegant or efficient solution (you're passing the motor through a lossy gearbox) but it does the job and easily fits in the majority of ICE platforms.
Ford really seem to have nailed the marketing on the new Bronco.
YouTube is littered with off road footage at Moab, Rubicon and others. Plus demonstrations of the technology and spec and walkthrough guides on features.
Even without looking for this content, it is being presented to me (as I like off roading and 4x4's, etc).
e.g.
By comparison, the new Defender seemed to always be hidden away by JLR. None of its features were really touted about and the only real promo I recall was letting badly disguised versions be seen at the Nurburgring.......
Ford are even being real world and quite happy to let people see the trail damage incurred when seriously off road:
I think this is a wonderful way to market a vehicle and truly appeals to the likes of me. A real vehicle, being used in a real world usage. No PR guff and photoshopped lies.
YouTube is littered with off road footage at Moab, Rubicon and others. Plus demonstrations of the technology and spec and walkthrough guides on features.
Even without looking for this content, it is being presented to me (as I like off roading and 4x4's, etc).
e.g.
By comparison, the new Defender seemed to always be hidden away by JLR. None of its features were really touted about and the only real promo I recall was letting badly disguised versions be seen at the Nurburgring.......
Ford are even being real world and quite happy to let people see the trail damage incurred when seriously off road:
I think this is a wonderful way to market a vehicle and truly appeals to the likes of me. A real vehicle, being used in a real world usage. No PR guff and photoshopped lies.
300bhp/ton said:
Ford really seem to have nailed the marketing on the new Bronco.
YouTube is littered with off road footage at Moab, Rubicon and others. Plus demonstrations of the technology and spec and walkthrough guides on features.
Even without looking for this content, it is being presented to me (as I like off roading and 4x4's, etc).
e.g.
By comparison, the new Defender seemed to always be hidden away by JLR. None of its features were really touted about and the only real promo I recall was letting badly disguised versions be seen at the Nurburgring.......
Ford are even being real world and quite happy to let people see the trail damage incurred when seriously off road:
I think this is a wonderful way to market a vehicle and truly appeals to the likes of me. A real vehicle, being used in a real world usage. No PR guff and photoshopped lies.
You realise that every LR product for the last 20 years has been developed at Moab? That's why Ford are going there....because Range Rover and Land Rover and Jeep are the benchmark for offroad performance.YouTube is littered with off road footage at Moab, Rubicon and others. Plus demonstrations of the technology and spec and walkthrough guides on features.
Even without looking for this content, it is being presented to me (as I like off roading and 4x4's, etc).
e.g.
By comparison, the new Defender seemed to always be hidden away by JLR. None of its features were really touted about and the only real promo I recall was letting badly disguised versions be seen at the Nurburgring.......
Ford are even being real world and quite happy to let people see the trail damage incurred when seriously off road:
I think this is a wonderful way to market a vehicle and truly appeals to the likes of me. A real vehicle, being used in a real world usage. No PR guff and photoshopped lies.
NomduJour said:
300bhp/ton said:
I think this is a wonderful way to market a vehicle and truly appeals to the likes of me. A real vehicle, being used in a real world usage
Nothing says relevant to living near Milton Keynes like driving through a bedrock pothole formation in Utah, I suppose. NomduJour said:
RacerMike said:
Well....thing is, you won't even be able to buy that Bronco in Europe as it's not legal here.
I can buy a Ranger though, and that’s most of the same thing. Still not sure why the Bronco is a pin-up for the Walt off-roaders when it doesn’t have a Real Man’s front axle.RacerMike said:
Well....thing is, you won't even be able to buy that Bronco in Europe as it's not legal here.
Not true. Ford are not importing it and it isn't EU type approved. That doesn't mean it won't be possible to grey import one and put it through an IVA. 1000's of cars every year from across the globe go through this process. Many of them US market only models.300bhp/ton said:
RacerMike said:
That's why Ford are going there....because Range Rover and Land Rover are the benchmark for offroad performance.
I'm sure you are right. I bet every single American and Ford Motor Company all think that......
300bhp/ton said:
Not true. Ford are not importing it and it isn't EU type approved. That doesn't mean it won't be possible to grey import one and put it through an IVA. 1000's of cars every year from across the globe go through this process. Many of them US market only models.
Yes...because that well known easy way of importing a (LHD) car is an incredibly realistic alternative to someone just buying an EU Approved Truck or Off Roader.RacerMike said:
300bhp/ton said:
RacerMike said:
That's why Ford are going there....because Range Rover and Land Rover are the benchmark for offroad performance.
I'm sure you are right. I bet every single American and Ford Motor Company all think that......
M
RacerMike said:
Yes...because that well known easy way of importing a (LHD) car is an incredibly realistic alternative to someone just buying an EU Approved Truck or Off Roader.
There are loads of companies doing this. Have you been living under a rock??? Plenty of people on PH driving grey imports and quite a few members running import companies.300bhp/ton said:
RacerMike said:
Yes...because that well known easy way of importing a (LHD) car is an incredibly realistic alternative to someone just buying an EU Approved Truck or Off Roader.
There are loads of companies doing this. Have you been living under a rock??? Plenty of people on PH driving grey imports and quite a few members running import companies.Gassing Station | General Gassing | Top of Page | What's New | My Stuff