2015 BMW 640d or Audi A7 Black Edition

[ibby-kgpk2]

Hi guys I have 35k to spend on a car and can't decide between the 2 cars above. The BMW looks better on the outside and feels premium on the inside and have a more involved drive.
The audi has more electronics and extras and has a better dash and easier to drive.
After reading hundreds of reviews and watching loads of videos I still can't decide.
Please can someone who has had both or chose between help me please

[ibby-kgpk2]

It is the Gran Coupe 640D

[ibby-kgpk2]

I think the BMW is more engaging to drive compared to the Audi. The red BMW above looks amazing