Lotus in DEEP Trouble?
Discussion
So today Group Lotus have announced that they are not sponsoring Lotus F1 (Genii) anymore. But Genii can carry on using the brand.
I'm not sure what this means for all the LMP, F3 and Indy teams that Lotus are sponsoring.
I'm a bit confused, but I can only assume Genii will try and buy Group Lotus now.
I'm not sure what this means for all the LMP, F3 and Indy teams that Lotus are sponsoring.
I'm a bit confused, but I can only assume Genii will try and buy Group Lotus now.
This means Proton is about to give Lotus the sack........about Bloody time. They might try to "Float" Lotus, only to watch it sink like a brick!....Why buy an Espirt when the R8/911 or even GTR is already there?
Elise?........Both Toyota & Scobby have the (same) answer not to mention lots of cheap Hot Hatches.........
Nope (snigger) they stuffed like Turkey!
Mike
Elise?........Both Toyota & Scobby have the (same) answer not to mention lots of cheap Hot Hatches.........
Nope (snigger) they stuffed like Turkey!
Mike
Agem said:
This means Proton is about to give Lotus the sack........about Bloody time. They might try to "Float" Lotus, only to watch it sink like a brick!....Why buy an Espirt when the R8/911 or even GTR is already there?
Elise?........Both Toyota & Scobby have the (same) answer not to mention lots of cheap Hot Hatches.........
Nope (snigger) they stuffed like Turkey!
Mike
Lotus are a great and historic brand killed by a lack of investment and until recently management with no vision, they have needed a halo car for 20 years...Elise?........Both Toyota & Scobby have the (same) answer not to mention lots of cheap Hot Hatches.........
Nope (snigger) they stuffed like Turkey!
Mike
Look what Aston have achieved
Redlake27 said:
So today Group Lotus have announced that they are not sponsoring Lotus F1 (Genii) anymore. But Genii can carry on using the brand.
I'm not sure what this means for all the LMP, F3 and Indy teams that Lotus are sponsoring.
I'm a bit confused, but I can only assume Genii will try and buy Group Lotus now.
Can someone show me this so called Group Lotus announcement.....No because there is not one. This story was told 3 weeks ago so nothing new. I'm not sure what this means for all the LMP, F3 and Indy teams that Lotus are sponsoring.
I'm a bit confused, but I can only assume Genii will try and buy Group Lotus now.
"Look what Aston have achieved "
I think your find they are in the same boat.
Trouble is fast is not enough, you need cutting edge tec, low CO2 BIG MPG....Look at what the new 911 can do & its cyinder on demand/ its KERS system is not yet ready.
Both Lotus & Aston use alloy beam tubs, very high tech....in the 90's. Carbon tubs are the way & neither Lotus or Aston can afford the R+D.
Mike
I think your find they are in the same boat.
Trouble is fast is not enough, you need cutting edge tec, low CO2 BIG MPG....Look at what the new 911 can do & its cyinder on demand/ its KERS system is not yet ready.
Both Lotus & Aston use alloy beam tubs, very high tech....in the 90's. Carbon tubs are the way & neither Lotus or Aston can afford the R+D.
Mike
Agem said:
This means Proton is about to give Lotus the sack........about Bloody time. They might try to "Float" Lotus, only to watch it sink like a brick!....Why buy an Espirt when the R8/911 or even GTR is already there?
Elise?........Both Toyota & Scobby have the (same) answer not to mention lots of cheap Hot Hatches.........
Nope (snigger) they stuffed like Turkey!
Mike
Why buy an Esprit...because it is special and you can not say that about a R8 or 911Elise?........Both Toyota & Scobby have the (same) answer not to mention lots of cheap Hot Hatches.........
Nope (snigger) they stuffed like Turkey!
Mike
Elise.....show me one hot hatch or Toyota & Scobby that still looks so good as the Elise does after all these years ?
Porsche did the unthinkable & built that 4X4, everyone screamed, Porsche cleaned up. I hate it & i hate the 4 door...but They make money. I think your find BMW are making money & Audi (Whom own Porsche or rather VAG own them both) Made LOTS of money.......
They have the best engineers the best budgets for R+D......DSG gearbox is theirs.......
Lotus has lost money since Proton took over & Proton invested in them.
Mike
Oh Here some of that lovely Lotus Build Q:-
http://video.google.com/videoplay?docid=3128945232...
They have the best engineers the best budgets for R+D......DSG gearbox is theirs.......
Lotus has lost money since Proton took over & Proton invested in them.
Mike
Oh Here some of that lovely Lotus Build Q:-
http://video.google.com/videoplay?docid=3128945232...
Gabber said:
Can someone show me this so called Group Lotus announcement.....No because there is not one. This story was told 3 weeks ago so nothing new.
This explains the background of what is happening hereIt is made worse by the skitzoprenic slim shaddy identity of what actually is Lotus.
When you reflect this against the slow and steady growth of Morgan Motor company their rebirth over the past 3 years. You can see what can happen when it is done well and then you look at Lotus and go WFT?
Agem said:
Morgan compete with whom?
If you want a Morgan, well its Morgan......
If you want Lotus, its Porsche/BMW/Merc/Audi/Nissan.....even Hot hatches or the new GT86/Scobby thing.....
If you want a Kia, its VW Peugeot Renault Skoda Seat.....If you want a Morgan, well its Morgan......
If you want Lotus, its Porsche/BMW/Merc/Audi/Nissan.....even Hot hatches or the new GT86/Scobby thing.....
If you want a BMW its Merc Audi Lexus.....
If you want a Fiat its Nissan, Kia, Chevrolet...
What is your point exactly ?
Gabber said:
If you want a Kia, its VW Peugeot Renault Skoda Seat.....
If you want a BMW its Merc Audi Lexus.....
If you want a Fiat its Nissan, Kia, Chevrolet...
What is your point exactly ?
I think his point maybe that when Lotus made cars like Exige and Seven, they had no rivals. The Bahar plan put Lotus in direct competition with some manufacturers that have considerably more resources. Only us Lotus fans would walk past a 458 or McLaren MP4 and get in a new Esprit.If you want a BMW its Merc Audi Lexus.....
If you want a Fiat its Nissan, Kia, Chevrolet...
What is your point exactly ?
Morgan could have made a modern bodied car and tried to sell it at 100+k they would have failed, like Bristol with the Fighter. But doing boutique AeroMaxs they play to their unique appeal.
The Europa and Evora's lack of sales success show Lotus had trouble being considered as a maker of all-purpose sports cars, rather than a maker of brilliant Sunday morning/track cars.
I've owned Elise, Seven, Europa ad desperately wanted an Evora next. But after testing one, and realising that it was better in some ways, but not all, than a Cayman, I became nervous of its durability and practicality and opted for the Porsche. I sometimes regret it, but the damage done to the Lotus brand and values in the last year by the Bahar-dream means I'm glad with my choice.
My point is, if a hardcore Lotus fan like me can't bring myself too spend over 30k on a Lotus, the more cynical, nervous or mainstream buyers out there won't bother....
I don't care whether Fernandes, Tata or Genii end up owning Lotus. But their future success depends on 'doing a Morgan' and making the most of what they have got, rather than trying to be Porsche and Ferrari.
Gassing Station | Motoring News | Top of Page | What's New | My Stuff