When YOUR brands go bad.

When YOUR brands go bad.

Author
Discussion

parakitaMol.

Original Poster:

11,876 posts

252 months

Wednesday 10th June 2009
quotequote all
How do you feel when something you like. YOUR brand, goes bad. Becomes too common, or chav.

I remember a friend saying she used to like Bench but now it's everywhere she really hates it and gave all her Bench stuff to charity. And recently another mate said he used to like Superdry but now it's on the back of every gel haired - alcopop drinking tt in the country.

So, I'm interested if changes in popularity or how a brand behaves alters your feelings towards things. Like your favourite track being used for a Tampax advert or a band you discovered getting to number 1 (does that count anymore?)... you know.

More specifically, (for Twitter and Facebook haters) if a brand you liked had a Twitter account or Facebook Fan Page presence - could it potentially put you off the brand?

Plotloss

67,280 posts

271 months

Wednesday 10th June 2009
quotequote all
The undesirables have hijacked pretty much everything that was at one point nice.

rfn

4,531 posts

208 months

Wednesday 10th June 2009
quotequote all
I don't buy branded clothing, primarily because my money goes on other things.

It doesn't worry me one bit smile.

Edited by rfn on Wednesday 10th June 14:30

parakitaMol.

Original Poster:

11,876 posts

252 months

Wednesday 10th June 2009
quotequote all
Plotloss said:
The undesirables have hijacked pretty much everything that was at one point nice.
Yes, I agree. There are things I have burned and smashed. Oakleys for one.

Being a Twitter-Hater - I would HATE it if certain things felt they were right for Twitter. I would have to reconsider my loyalty.

I am specifically interested in niche or luxury brands - for example; If someone with a Valextra briefcase heard that "you could keep up to date with news from Valextra via Twitter" - they would be forced to burn the Valextra.

I need to know if I'm not the only one who would hate MY things to go on Twitter etc

Romanymagic

3,298 posts

220 months

Wednesday 10th June 2009
quotequote all
Does not bother me really (probably because I am getting old). If I chose a brand because I like it then that feeling remains, if other's including our more misguided folk in society decide that they will want to emulate success/sophistication/being cool/whatever via using that brand as well then that is fine with me.

BMW is a good case in point. I have always liked them (yes even the weirder looking Bangle designs), despite the various associations people make with those who choose to drive them. I will continue to purchase BMW's and I don't care who else is associated with them or what people may think of me because I drive a BMW. Life is too short.

Los Palmas 7

29,908 posts

231 months

Wednesday 10th June 2009
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I am saddened that the once exclusive Lidl has become so popular.

parakitaMol.

Original Poster:

11,876 posts

252 months

Wednesday 10th June 2009
quotequote all
rfn said:
I don't buy branded clothing, primarily because my money goes on other things.

It doesn't worry me one bit smile.

Edited by rfn on Wednesday 10th June 14:30
Its not about clothing. It is about anything with a niche market or (non mass) identity.... that suddenly goes out to masses... or associates itself with something you hate - like a TV advert or something.

Edited by parakitaMol. on Wednesday 10th June 14:37

GKP

15,099 posts

242 months

Wednesday 10th June 2009
quotequote all
Bench? Superdry? Valextra?

Never heard of any of them, so I guess I'm safe from being concerned about other 'fashionable' stuff!


/old git/

Justayellowbadge

37,057 posts

243 months

Wednesday 10th June 2009
quotequote all
I tend to buy products I like, not brands.

Burberry's rise in popularity and equal fall in quality of clientele didn't stop me wearing my overcoat.


Jasandjules

69,987 posts

230 months

Wednesday 10th June 2009
quotequote all
I only buy stuff I want/like. I care not what others do/say/think about them.


Romanymagic

3,298 posts

220 months

Wednesday 10th June 2009
quotequote all
GKP said:
Bench? Superdry? Valextra?

Never heard of any of them, so I guess I'm safe from being concerned about other 'fashionable' stuff!


/old git/
yes same here, but curiosity is going to end up forcing me to google the names so that perhaps I can become exclusive amongst my peers! biggrin

Famous Graham

26,553 posts

226 months

Wednesday 10th June 2009
quotequote all
Being a somewhat shallow individual, for me it's all about appearance, or image, I suppose. I would be aware of how people evaluated me if they saw me wearing/using/whatever something that had gone "downhill".

For example, I have a Burberry coat that I bought almost 20 years ago. Plain black wool raincoat thing, no "traditional" Burberry pattern or anything. I have no problem wearing it, and if anyone sees the label, then I just make a joke about it.

However, if I'd been inclined to have something in that pattern prior to it going all chav, then I would have ditched it well before now.

Hmm..not sure that makes much sense, or is very clear.

angryS3owner

15,855 posts

230 months

Wednesday 10th June 2009
quotequote all
I'm constantly annoyed that brands feel the need to 'brand' their clothing, I'd rather they didn't and it was just nice stuff. I'm actually sat here in just about the only Ralph Lauren shirt I could find without their bloody logo on it.

shout If I buy your clothes, I don't want to be a fking advert.

Other brands, I think Ferrari and others should stop putting their name to utter tat.

Edited to correct my daft mistake as pointed out by Mr yellow badge.

Edited by angryS3owner on Wednesday 10th June 14:43

Justayellowbadge

37,057 posts

243 months

Wednesday 10th June 2009
quotequote all
angryS3owner said:
I'm actually sat here in just about the only Ralph Loren shirt I could find without their bloody logo on it.

:
Be honest. It came from a Thailand street market, like your Bolex.

angryS3owner

15,855 posts

230 months

Wednesday 10th June 2009
quotequote all
Justayellowbadge said:
Burberry's rise in popularity and equal fall in quality of clientele didn't stop me wearing my overcoat.
yes had a lovely Burberry suit that only got binned when I was too fat / it wore out, didn't even have a burberry pattern liner.

angryS3owner

15,855 posts

230 months

Wednesday 10th June 2009
quotequote all
Justayellowbadge said:
Be honest. It came from a Thailand street market, like your Bolex.
rofl should have read what I posted before hitting submit I guess.

parakitaMol.

Original Poster:

11,876 posts

252 months

Wednesday 10th June 2009
quotequote all
Romanymagic said:
GKP said:
Bench? Superdry? Valextra?

Never heard of any of them, so I guess I'm safe from being concerned about other 'fashionable' stuff!


/old git/
yes same here, but curiosity is going to end up forcing me to google the names so that perhaps I can become exclusive amongst my peers! biggrin
You need to read the post examples more carefully.

Bench and Superdry are NOT generally regarded as exclusive.


Steamer

13,872 posts

214 months

Wednesday 10th June 2009
quotequote all
I was more than a little shocked when I found out one my favorite brands started out bad - let alone turned bad:

HugoBoss - little did I know who one of his most famous clients was!! (for the others that didnt know either - he had a funny moustache and was a tad xenophobic)



Edited by Steamer on Wednesday 10th June 14:51

Nolar Dog

8,786 posts

196 months

Wednesday 10th June 2009
quotequote all
parakitaMol. said:
Being a Twitter-Hater - I would HATE it if certain things felt they were right for Twitter. I would have to reconsider my loyalty.

I am specifically interested in niche or luxury brands - for example; If someone with a Valextra briefcase heard that "you could keep up to date with news from Valextra via Twitter" - they would be forced to burn the Valextra.
That kind of thing would not/does not bother me in the slightest.

I would have bought (for example)my Valextra because it represented the most suitable option for my needs/wants.
Not because it was exclusive or otherwise.

I would continue to make purchases in the same way and not be influenced by this ttter nonsense.

Edited to add: The thing that does annoy me is people's reaction to my music tastes.
I listen to all sorts of bands from well known names to lesser known "indies", the type that people go "Never heard of them!"

For example, I started listening to Amy Winehouse in about 2001-02 just before her debut album "Frank" was released and well before her awards and "problems" exposed her to media atention.

Yet when I tell people I'm a huge Winehouse fan they assume I'm some Heat reading wannabe. rolleyes

That annoys me.





Edited by Nolar Dog on Wednesday 10th June 14:56

Romanymagic

3,298 posts

220 months

Wednesday 10th June 2009
quotequote all
parakitaMol. said:
Romanymagic said:
GKP said:
Bench? Superdry? Valextra?

Never heard of any of them, so I guess I'm safe from being concerned about other 'fashionable' stuff!


/old git/
yes same here, but curiosity is going to end up forcing me to google the names so that perhaps I can become exclusive amongst my peers! biggrin
You need to read the post examples more carefully.

Bench and Superdry are NOT generally regarded as exclusive.
Apologies, being male, my multi tasking is next to useless! hehe I am currently eating a sandwich, reading through an RFI Tendor and reading and typing on PH.

Edited by Romanymagic on Wednesday 10th June 14:47