Best Australian motor magazines

[944Tman]

Hi

I'm looking to advertise my Brisbane-based detailing supplies business (higher end products though better than SuperCheap prices) to car enthusiasts.

I'm wondering which magazines are going to have the largest and most relevant readership - generally better off readers with higher end cars, though not necessarily exotics. Folks who will wash their own cars !

Any guidance would be appreciated

thank you

[NBTBRV8]

I don't know that retail magazines will reach your target audience. I'd look to collaborate with people in the detailing industry with a youtube channel. But if I had to pick then Motor Magazine. However you'd be better off looking for car club magazines that holds concourse events, such as Jaguar, MG, Porsche, Ferrari etc.

[romeodelta]

Agreed.

Hook into Facebook and Instagram as well, as this is (unfortunately) where all the 'footfall' is.

[Bibbs]

All my contacts that do similar are from local car clubs.

One company held an 'open evening' with a BBQ van, few prizes, and experts talking about their clear wraps, ceramic coatings etc ..

They then advertise in the club mag.