Has the Rolex bubble finally burst? Perhaps it has

Has the Rolex bubble finally burst? Perhaps it has

Author
Discussion

TWW

80 posts

120 months

Tuesday 28th March 2023
quotequote all
Wheelspinning said:
AstonZagato said:
I can understand not liking being an outsider but I'd gently suggest that buying a Rolex is unlikely to bring you into an inner circle (I know you didn't suggest it would).

I often feel like an imposter - a poor lad who "done good" - and so I think I know the outside syndrome of which you speak.

I also would suggest that you look harder outside of the Rolex world. There are so many great brands - Omega, Bremont, Breitling, IWC, etc. that don't require a bizarre pantomime to buy the watch you want at RRP. I have some JLCs, an Omega, a Breitling and I am considering adding a Breguet or a Bremont. I have my name down for two Rolexes (a GMT and a Skydweller) but I am not inclined to "get to know the names of my AD's children" to own them. If they turn up, then fine. If they don't, well, it's no skin off my nose. It's just a feckin' watch.

With my relaxed attitude, I suspect that I will never "get the call" but I am not bothered in the slightest.
Its strange reluctance that people seem to have against being friendly and showing an interest in others.

When we are undertaking a contract at a clients house, we are there for around 16weeks and if its theirs or their kids birthdays there is always a card, prezzie or a nice bottle of something.

Its just called being nice, and in my experience small gestures can make huge differences.

Whenever I am in collecting something, its an appointment thats usually booked for an hour. We usually have a good blether and asking how our kids and family are and vice versa is a usual topic.

Some people on here are totally adverse to that and might see it as a sign of weakness or whatever, I really have no interest.

Since I posted on here late January about going in with my son to collect his watch for his 21st and got slaughtered for it, I have since been offered and bought a bluesy sub, and now a JC Deepsea.

So which route works best?

My advice is as before; call up, make an appointment, spend your allocated hour trying on a few display models over a cuppy, have a good blether indicating how long you have wanted one etc and let them get to know you.

Or alternatively, turn up unannounced, go in, tell them you want a Rolex, give them your details, leave then await the call that never comes and come on here and post bitter comments.

The choice is yours.
Excellent attitude.

tangerine_sedge

4,796 posts

219 months

Tuesday 28th March 2023
quotequote all
TWW said:
Wheelspinning said:
AstonZagato said:
I can understand not liking being an outsider but I'd gently suggest that buying a Rolex is unlikely to bring you into an inner circle (I know you didn't suggest it would).

I often feel like an imposter - a poor lad who "done good" - and so I think I know the outside syndrome of which you speak.

I also would suggest that you look harder outside of the Rolex world. There are so many great brands - Omega, Bremont, Breitling, IWC, etc. that don't require a bizarre pantomime to buy the watch you want at RRP. I have some JLCs, an Omega, a Breitling and I am considering adding a Breguet or a Bremont. I have my name down for two Rolexes (a GMT and a Skydweller) but I am not inclined to "get to know the names of my AD's children" to own them. If they turn up, then fine. If they don't, well, it's no skin off my nose. It's just a feckin' watch.

With my relaxed attitude, I suspect that I will never "get the call" but I am not bothered in the slightest.
Its strange reluctance that people seem to have against being friendly and showing an interest in others.

When we are undertaking a contract at a clients house, we are there for around 16weeks and if its theirs or their kids birthdays there is always a card, prezzie or a nice bottle of something.

Its just called being nice, and in my experience small gestures can make huge differences.

Whenever I am in collecting something, its an appointment thats usually booked for an hour. We usually have a good blether and asking how our kids and family are and vice versa is a usual topic.

Some people on here are totally adverse to that and might see it as a sign of weakness or whatever, I really have no interest.

Since I posted on here late January about going in with my son to collect his watch for his 21st and got slaughtered for it, I have since been offered and bought a bluesy sub, and now a JC Deepsea.

So which route works best?

My advice is as before; call up, make an appointment, spend your allocated hour trying on a few display models over a cuppy, have a good blether indicating how long you have wanted one etc and let them get to know you.

Or alternatively, turn up unannounced, go in, tell them you want a Rolex, give them your details, leave then await the call that never comes and come on here and post bitter comments.

The choice is yours.
Excellent attitude.
It's one thing to be generally polite in all business dealings, but at the end of the day it's a seller-buyer relationship, the Rolex AD is not your friend however many times you just 'drop in' for a 'cuppy'. I've bought many things, many times more expensive than a Rolex and not once did I share personal information about myself or my family with the salesman - that's just weird.

If this is what is required to become a Rolex owner, then I'd prefer not to own one, and I'll judge the brand accordingly.

AstonZagato

12,714 posts

211 months

Tuesday 28th March 2023
quotequote all
Wheelspinning said:
AstonZagato said:
I can understand not liking being an outsider but I'd gently suggest that buying a Rolex is unlikely to bring you into an inner circle (I know you didn't suggest it would).

I often feel like an imposter - a poor lad who "done good" - and so I think I know the outside syndrome of which you speak.

I also would suggest that you look harder outside of the Rolex world. There are so many great brands - Omega, Bremont, Breitling, IWC, etc. that don't require a bizarre pantomime to buy the watch you want at RRP. I have some JLCs, an Omega, a Breitling and I am considering adding a Breguet or a Bremont. I have my name down for two Rolexes (a GMT and a Skydweller) but I am not inclined to "get to know the names of my AD's children" to own them. If they turn up, then fine. If they don't, well, it's no skin off my nose. It's just a feckin' watch.

With my relaxed attitude, I suspect that I will never "get the call" but I am not bothered in the slightest.
Its strange reluctance that people seem to have against being friendly and showing an interest in others.

When we are undertaking a contract at a clients house, we are there for around 16weeks and if its theirs or their kids birthdays there is always a card, prezzie or a nice bottle of something.

Its just called being nice, and in my experience small gestures can make huge differences.

Whenever I am in collecting something, its an appointment thats usually booked for an hour. We usually have a good blether and asking how our kids and family are and vice versa is a usual topic.

Some people on here are totally adverse to that and might see it as a sign of weakness or whatever, I really have no interest.

Since I posted on here late January about going in with my son to collect his watch for his 21st and got slaughtered for it, I have since been offered and bought a bluesy sub, and now a JC Deepsea.

So which route works best?

My advice is as before; call up, make an appointment, spend your allocated hour trying on a few display models over a cuppy, have a good blether indicating how long you have wanted one etc and let them get to know you.

Or alternatively, turn up unannounced, go in, tell them you want a Rolex, give them your details, leave then await the call that never comes and come on here and post bitter comments.

The choice is yours.
I'm not bitter. I'm just not interested in getting to know my AD as a ploy to own a watch.

I think a 16 week contract in someone's house is a very different kettle of fish to buying a watch.

I know a lot about the people with whom I engage on a regular basis: employees, clients, teachers, business contacts, even car dealers who I've dealt with more than once. I am interested in their personal lives and I'm happy to share details about my life. I catch up with them regularly.

But an AD? I don't really have the inclination. To be clear, the conversations I have had with the AD have been perfectly amiable and open: watches I own, why I want those models, significant birthday reason for purchase. Not "Oi, boy, put me on the list for this watch and sharpish". I've done what I am comfortable doing in order to buy a watch.

Has you approach yielded watches? Yes. Do I care? No. Other approaches might produce even better results to yours: sending gifts, brown envelope stuffed with cash, offering him a play on your wife. You chose not to do any of those because you don't want to go that route. Does that make you bitter if those methods produce more watches? Almost certainly not. You don't care enough to do any of those. My line is in a different place to yours - that is all.

gregs656

10,903 posts

182 months

Tuesday 28th March 2023
quotequote all
Big Stevie said:
981SPYGANG said:
...and you must agree if all models were freely available/windows were fully stocked/not exhibition only the desire for many would not be as great.
But Rolex have always been desirable watches to folk who like wearing watches, and they were a successful company prior to the recent hype.

However recent years may have seen genuine buyers tempted by an easy & quick profit, plus other folk who were ordering then purely to sell, walking out of the AD with their new Rolex watch and then walking straight into the 2nd hand watch shop next door to sell for an easy £2k profit. You can't blame any of those folk really. Why wouldn't you? But before all of this recent nonsense and when you could walk in and buy almost any Rolex watch, they were still very desirable.

Edited by Big Stevie on Tuesday 28th March 13:35
People have short memories.

The facility to increase output by 20% is already up and running. They are opening another site to further increase production and I think they have also talked about temporary structures on the current site to increase QA through put and some other things - warranty work maybe?

There is a global shortage of watch makers too.

wisbech

2,980 posts

122 months

Tuesday 28th March 2023
quotequote all
Octoposse said:
And, to be fair to Rolex, I can’t find anything as ‘good’ (well made, well designed, right size, exactly what I need) as the current AirKing, that doesn’t have a significantly or unaffordably larger RRP.
Seiko SARB035? Omega Acqua Terra? Seiko SBGH301?


TWW

80 posts

120 months

Tuesday 28th March 2023
quotequote all
AstonZagato said:
I'm not bitter. I'm just not interested in getting to know my AD as a ploy to own a watch.

I think a 16 week contract in someone's house is a very different kettle of fish to buying a watch.

I know a lot about the people with whom I engage on a regular basis: employees, clients, teachers, business contacts, even car dealers who I've dealt with more than once. I am interested in their personal lives and I'm happy to share details about my life. I catch up with them regularly.

But an AD? I don't really have the inclination. To be clear, the conversations I have had with the AD have been perfectly amiable and open: watches I own, why I want those models, significant birthday reason for purchase. Not "Oi, boy, put me on the list for this watch and sharpish". I've done what I am comfortable doing in order to buy a watch.

Has you approach yielded watches? Yes. Do I care? No. Other approaches might produce even better results to yours: sending gifts, brown envelope stuffed with cash, offering him a play on your wife. You chose not to do any of those because you don't want to go that route. Does that make you bitter if those methods produce more watches? Almost certainly not. You don't care enough to do any of those. My line is in a different place to yours - that is all.
I think there's a distinction between being smarmy and sucking up to a salesperson and genuinely enjoying the process.

Playing games and dropping by and forcing friendships can seem a little bit weird.

For my biggest purchases (one after welcoming a new family member, the second after beating an unpleasant illness), I genuinely enjoyed the fact that I knew the salesperson at the shop.

He knew why I was getting them, went out of his way to make it a special experience and I cherish the watches more as a result. It's bizarre but I genuinely consider him a 'mate' now and would happily sit down for a pint.

However, contrast this with when I'm buying (financing) a car, I tend to want to be in and out because I find the process painful. I get why the process might be similar for others buying watches (but this is seldom out of necessity).


DanL

6,217 posts

266 months

Tuesday 28th March 2023
quotequote all
I got mine before these hoops needed to be jumped through, but it does all seem weird to me. I don’t care to know about the home life of any other shop assistant, and the same goes for someone who might (or currently might not!) sell me a watch.

It’s not somewhere I’d have an ongoing relationship with, as I’m not going to be a serial purchaser.

Of course, if you’re a repeat customer of anywhere (local pub, a tailor, wherever) you might well get to know the people who work there, and I’m not criticising that at all. To “need” to make friends with someone in order that they’ll sell you an expensive watch is nuts though. biggrin

Come the next recession (or even when things return a little more to normal) you won’t need to, same as I didn’t 8 years ago, and odds are they’ll be grateful for your custom.

Wheelspinning

1,214 posts

31 months

Tuesday 28th March 2023
quotequote all
TWW said:
I think there's a distinction between being smarmy and sucking up to a salesperson and genuinely enjoying the process.

Playing games and dropping by and forcing friendships can seem a little bit weird.
Your bang on TWW.

However, this 'dropping by' is a typical PH nonsense created by another poster.

As I posted i go in for a blether and a cuppy when I am lucky enough to get a call; I don't just drop in.

I did suggest to the other frustrated poster to book an appointment, and during that hour try on display watches, have a cuppy and let the AD get to know you so your not just a name on a spreadsheet.

Its advice that others can choose to follow or not.

I certainly don't make sweeping statements about posters being weird or offering their wives in order to gain a watch, but then this is PH.


hyper jay

668 posts

156 months

Tuesday 28th March 2023
quotequote all
I wouldn't go in my Local Rolex AD ,it's a truly awful place the one time I did it felt a mix of disaplinery meeting & personal assessment .

Octoposse

2,164 posts

186 months

Tuesday 28th March 2023
quotequote all
Wheelspinning said:
Its strange reluctance that people seem to have against being friendly and showing an interest in others.

When we are undertaking a contract at a clients house, we are there for around 16weeks and if its theirs or their kids birthdays there is always a card, prezzie or a nice bottle of something.

Its just called being nice, and in my experience small gestures can make huge differences.

Whenever I am in collecting something, its an appointment thats usually booked for an hour. We usually have a good blether and asking how our kids and family are and vice versa is a usual topic.

Some people on here are totally adverse to that and might see it as a sign of weakness or whatever, I really have no interest.

Since I posted on here late January about going in with my son to collect his watch for his 21st and got slaughtered for it, I have since been offered and bought a bluesy sub, and now a JC Deepsea.

So which route works best?

My advice is as before; call up, make an appointment, spend your allocated hour trying on a few display models over a cuppy, have a good blether indicating how long you have wanted one etc and let them get to know you.

Or alternatively, turn up unannounced, go in, tell them you want a Rolex, give them your details, leave then await the call that never comes and come on here and post bitter comments.

The choice is yours.
Well, my AD has no interest in spending more than a polite ten minutes with me (”Have a seat, where do you live? Oh yes, that’s great - we like to serve local customers. An AirKing? Try this pre-owned one on for size. Lovely - it’s the old model so you can have it for £9500 - no? Right, let me take your details . . . save our number on your phone as I’d hate you to miss the call (laughs))”.

The end.

Watches come into stock, get punted out proactively to existing “valued” customers. Rinse and repeat. Month after month, now year after year.

Since this forum is anonymous, and as a form of therapy - here’s a story, only ever told once before:

I’m adopted. My maternal (adoptive) grandparents were not, I am sure, bad people. But it was an older generation from a different time and, to them then and there, “blood mattered”. So at Christmas time they’d buy nice shiny bicycles for all their grandchildren except me. Fine, but they didn’t drive, so my emotionally obtuse mother would drive round with me in the car, delivering them.

So maybe, this Rolex AD selectivity of who they sell to hits a raw nerve. Add to this a dollop of social anxiety and it becomes a big thing, albeit not rational!

Edited by Octoposse on Tuesday 28th March 15:35

jgrewal

759 posts

48 months

Tuesday 28th March 2023
quotequote all
The last visit I made to Goldsmiths AD to review my watch listing ended up with the salesperson asking me for ID and she asked what myself and wife did for a living and noted it on my file! The screening process is no joke these days and felt quite ridiculous. I assume in a few year we'll be at providing a payslip or proof of funds lol

CharlesdeGaulle

26,303 posts

181 months

Tuesday 28th March 2023
quotequote all
I'm learning a lot from this thread. I thought 'wrist real estate' was bad enough, but now I've picked up 'blether' and 'cuppy'.

Boo12345

89 posts

28 months

Tuesday 28th March 2023
quotequote all
Octoposse said:
Well, my AD has no interest in spending more than a polite ten minutes with me (”Have a seat, where do you live? Oh yes, that’s great - we like to serve local customers. An AirKing? Try this pre-owned one on for size. Lovely - it’s the old model so you can have it for £9500 - no? Right, let me take your details . . . save our number on your phone as I’d hate you to miss the call (laughs))”.

The end.

Watches come into stock, get punted out proactively to existing “valued” customers. Rinse and repeat. Month after month, now year after year.

Since this forum is anonymous, and as a form of therapy - here’s a story, only ever told once before:

I’m adopted. My maternal (adoptive) grandparents were not, I am sure, bad people. But it was an older generation from a different time and, to them then and there, “blood mattered”. So at Christmas time they’d buy nice shiny bicycles for all their grandchildren except me. Fine, but they didn’t drive, so my emotionally obtuse mother would drive round with me in the car, delivering them.

So maybe, this Rolex AD selectivity of who they sell to hits a raw nerve. Add to this a dollop of social anxiety and it becomes a big thing, albeit not rational!

Edited by Octoposse on Tuesday 28th March 15:35
To be honest mate after reading that i think you might be better to spend your money on a shrink! Lots off people have had problems in there life,as i said before, maybe the problem is not down to Rolex or the AD??

Louis Balfour

26,304 posts

223 months

Tuesday 28th March 2023
quotequote all
CharlesdeGaulle said:
I'm learning a lot from this thread. I thought 'wrist real estate' was bad enough, but now I've picked up 'blether' and 'cuppy'.
I don't know what a "blether" is, but a "cuppy" sounds like some sort of reach-around, the details of which I am happy should evade me.

Deep

2,067 posts

244 months

Tuesday 28th March 2023
quotequote all
Octoposse said:
Well, my AD has no interest in spending more than a polite ten minutes with me (”Have a seat, where do you live? Oh yes, that’s great - we like to serve local customers. An AirKing? Try this pre-owned one on for size. Lovely - it’s the old model so you can have it for £9500 - no? Right, let me take your details . . . save our number on your phone as I’d hate you to miss the call (laughs))”.

The end.

Watches come into stock, get punted out proactively to existing “valued” customers. Rinse and repeat. Month after month, now year after year.

Since this forum is anonymous, and as a form of therapy - here’s a story, only ever told once before:

I’m adopted. My maternal (adoptive) grandparents were not, I am sure, bad people. But it was an older generation from a different time and, to them then and there, “blood mattered”. So at Christmas time they’d buy nice shiny bicycles for all their grandchildren except me. Fine, but they didn’t drive, so my emotionally obtuse mother would drive round with me in the car, delivering them.

So maybe, this Rolex AD selectivity of who they sell to hits a raw nerve. Add to this a dollop of social anxiety and it becomes a big thing, albeit not rational!

Edited by Octoposse on Tuesday 28th March 15:35
Mate, I'm genuinely touched by your back story. But why conflate all that pain with a stupid watch??

Enjoy your life. You've said you have a nice family (now) and nice home, car etc.
Forget the AD. There are plenty of other watch brands out there and even if you have your heart set on an Air King just buy it grey. Grey values have fallen off a cliff over the last 6 months and an AK can probably be had for not much over list these days.


PH has a tendency to operate at the extremes. Anybody who even dares to smile at the AD is labelled a snivelling sycophant and 'major cringe'

I strike up conversations with anyone I'm having any sort of interaction with. If a plumber came to mend a pipe I'd ask how business was and before you know it we could be talking about where they're looking forward to their next holiday etc.

I do the same when dealing with the AD. Obviously the more often you deal with them the more you get to know them and so the conversation becomes very natural. I just see that as normal human interaction, just like how I know a waiter at my favourite restaurant quite well now.

I've never stopped in just for a cuppy (or reach around lol)

Octoposse

2,164 posts

186 months

Tuesday 28th March 2023
quotequote all
Deep said:
Mate, I'm genuinely touched by your back story. But why conflate all that pain with a stupid watch??

Enjoy your life. You've said you have a nice family (now) and nice home, car etc.
Forget the AD. There are plenty of other watch brands out there and even if you have your heart set on an Air King just buy it grey. Grey values have fallen off a cliff over the last 6 months and an AK can probably be had for not much over list these days.


PH has a tendency to operate at the extremes. Anybody who even dares to smile at the AD is labelled a snivelling sycophant and 'major cringe'

I strike up conversations with anyone I'm having any sort of interaction with. If a plumber came to mend a pipe I'd ask how business was and before you know it we could be talking about where they're looking forward to their next holiday etc.

I do the same when dealing with the AD. Obviously the more often you deal with them the more you get to know them and so the conversation becomes very natural. I just see that as normal human interaction, just like how I know a waiter at my favourite restaurant quite well now.

I've never stopped in just for a cuppy (or reach around lol)
Thanks - I think I’ll avoid the watch bit of Pistonheads for a while now!

Backstory’s more to try to understand why this stupid first world problem has got under my (generally a rational being) skin so much.

Touched by genuine kindness shown.

SpanishTony

380 posts

126 months

Tuesday 28th March 2023
quotequote all
Octoposse said:
Well, my AD has no interest in spending more than a polite ten minutes with me (”Have a seat, where do you live? Oh yes, that’s great - we like to serve local customers. An AirKing? Try this pre-owned one on for size. Lovely - it’s the old model so you can have it for £9500 - no? Right, let me take your details . . . save our number on your phone as I’d hate you to miss the call (laughs))”.

The end.

Watches come into stock, get punted out proactively to existing “valued” customers. Rinse and repeat. Month after month, now year after year.

Since this forum is anonymous, and as a form of therapy - here’s a story, only ever told once before:

I’m adopted. My maternal (adoptive) grandparents were not, I am sure, bad people. But it was an older generation from a different time and, to them then and there, “blood mattered”. So at Christmas time they’d buy nice shiny bicycles for all their grandchildren except me. Fine, but they didn’t drive, so my emotionally obtuse mother would drive round with me in the car, delivering them.

So maybe, this Rolex AD selectivity of who they sell to hits a raw nerve. Add to this a dollop of social anxiety and it becomes a big thing, albeit not rational!

Edited by Octoposse on Tuesday 28th March 15:35
That absolutely sucks!

gregs656

10,903 posts

182 months

Tuesday 28th March 2023
quotequote all
Octoposse said:
Thanks - I think I’ll avoid the watch bit of Pistonheads for a while now!

Backstory’s more to try to understand why this stupid first world problem has got under my (generally a rational being) skin so much.

Touched by genuine kindness shown.
Forget about the Airking. Every time you look at it you will just be reminded of the bullst you had to endure to get one.

There are so many other brands.

okgo

38,077 posts

199 months

Tuesday 28th March 2023
quotequote all
I’ve recommended people before, happy to do likewise if it makes any odds. Drop me a PM and I’ll send you to the girl I’ve dealt with.

BOR

4,705 posts

256 months

Tuesday 28th March 2023
quotequote all
Why would she give the slightest of two sts?

"okgo sent me".

"Er, OK, let me get that Daytona out of the safe, just for you"