F1 on Channel 4
Discussion
JonChalk said:
It is perfectly possible to "game" Sky legally and by their own hand, if you have the nerve.
I currently pay £14.74 per month for Sky+ HD, Sports, Entertainment, Docs (everything but Movies, basically), simply by cancelling after the last race of 2016, then holding my breath waiting for the offer flyers to come thru the door.
That's a whole pile of crap I do not want, plus what phone/internet bundle are you having to take along with that in order to get that price? It is not that Sky are overcharging for individual services - it is that they will not make those services available separately and use the desire for someone to purchase one as leverage to oblige them to take others. A bit like being told that you cannot have a loaf of bread @ £1 unless you purchase jam @ £2 and butter @ 50p at the same time even if you do not need or want it. 'But look at the value you are getting' the retailer will exclaim, when what they mean is that they overpaid on supplies of the three and need to liquidate them by forcing people to accept the deal in order to get they thing they want. It means that the customer paid £3.50 for the bread.I currently pay £14.74 per month for Sky+ HD, Sports, Entertainment, Docs (everything but Movies, basically), simply by cancelling after the last race of 2016, then holding my breath waiting for the offer flyers to come thru the door.
ComCast in the US (who are one of the contenders to purchase Sky minus its Sports and News divisions) is being harried for exactly this approach to selling broadband internet and only providing the fastest speeds if customers buy a package that also includes cable TV..
Edited by r11co on Saturday 5th May 09:59
Strange how society now thinks it's perfectly ok for a company to charge (for example) £50 a month for a service but if the customer complains they do it for half the price instead.
Also makes me chuckle that people on this thread have basically said that all die-hard F1 fans will pay for Sky. Great strategy for F1 then. Put the sport onto a platform that only those who already follow it and will go to any lengths to watch it will use. For a sport that has to compete against all other forms of entertainment open to people on a Sunday afternoon to generate the obscene amount of money it needs that seems a pretty stupid thing to do.
Also makes me chuckle that people on this thread have basically said that all die-hard F1 fans will pay for Sky. Great strategy for F1 then. Put the sport onto a platform that only those who already follow it and will go to any lengths to watch it will use. For a sport that has to compete against all other forms of entertainment open to people on a Sunday afternoon to generate the obscene amount of money it needs that seems a pretty stupid thing to do.
London424 said:
What Liberty are likely wanting to do is go direct to consumer at a cheaper rate than a SKY subscription, but they'll need to have an awful lot of viewers to make up the difference in revenue.
They've already announced it.https://www.formula1.com/en/latest/headlines/2018/...
Looking at the countries involved, it looks like Liberty's desired approach is for the races to be FTA to get maximum exposure and ad revenue, but to offer the enhanced service to those who want it. A sensible way around it IMO, and something that should make Sky very scared indeed; if F1 thinks it can make money from this approach, other sports can too.
It's just a shame that the UK will be locked out of this until 2025.
davepoth said:
London424 said:
What Liberty are likely wanting to do is go direct to consumer at a cheaper rate than a SKY subscription, but they'll need to have an awful lot of viewers to make up the difference in revenue.
They've already announced it.https://www.formula1.com/en/latest/headlines/2018/...
Looking at the countries involved, it looks like Liberty's desired approach is for the races to be FTA to get maximum exposure and ad revenue, but to offer the enhanced service to those who want it. A sensible way around it IMO, and something that should make Sky very scared indeed; if F1 thinks it can make money from this approach, other sports can too.
It's just a shame that the UK will be locked out of this until 2025.
This is something I’d have without a second thought. However it’s a shame they’ve used Tata for it, that means the implementation will be a total farce and run massively late and it’ll be as flaky as a flaky thing when it hits the real world.
They might have it sorted by the time the U.K. gets access though!
davepoth said:
They've already announced it.
https://www.formula1.com/en/latest/headlines/2018/...
Looking at the countries involved, it looks like Liberty's desired approach is for the races to be FTA to get maximum exposure and ad revenue, but to offer the enhanced service to those who want it. A sensible way around it IMO, and something that should make Sky very scared indeed; if F1 thinks it can make money from this approach, other sports can too.
It's just a shame that the UK will be locked out of this until 2025.
That approach seems very similar to Bernie vision - which was probably ahead of its time.https://www.formula1.com/en/latest/headlines/2018/...
Looking at the countries involved, it looks like Liberty's desired approach is for the races to be FTA to get maximum exposure and ad revenue, but to offer the enhanced service to those who want it. A sensible way around it IMO, and something that should make Sky very scared indeed; if F1 thinks it can make money from this approach, other sports can too.
It's just a shame that the UK will be locked out of this until 2025.
IforB said:
This is something I’d have without a second thought. However it’s a shame they’ve used Tata for it, that means the implementation will be a total farce and run massively late and it’ll be as flaky as a flaky thing when it hits the real world.
It's Tata Communications rather than TCS. They a massive global network... it's quite good as I understand it.davepoth said:
They've already announced it.
https://www.formula1.com/en/latest/headlines/2018/...
Looking at the countries involved, it looks like Liberty's desired approach is for the races to be FTA to get maximum exposure and ad revenue, but to offer the enhanced service to those who want it. A sensible way around it IMO, and something that should make Sky very scared indeed; if F1 thinks it can make money from this approach, other sports can too.
It's just a shame that the UK will be locked out of this until 2025.
Remarkably, it is not only a shame but deliberate by Ecclestone. https://www.formula1.com/en/latest/headlines/2018/...
Looking at the countries involved, it looks like Liberty's desired approach is for the races to be FTA to get maximum exposure and ad revenue, but to offer the enhanced service to those who want it. A sensible way around it IMO, and something that should make Sky very scared indeed; if F1 thinks it can make money from this approach, other sports can too.
It's just a shame that the UK will be locked out of this until 2025.
That's a long time for F1 to be beyond the reach of the casual fan. What a mess, at least for the UK. The centre of GP racing and no live TV and no GP. It smacks of genius to come up with that.
With a couple of friends we've worked out what races we'll see live next season. It means that we'll share the costs between us of Now! so it's not so bad.
IforB said:
davepoth said:
London424 said:
What Liberty are likely wanting to do is go direct to consumer at a cheaper rate than a SKY subscription, but they'll need to have an awful lot of viewers to make up the difference in revenue.
They've already announced it.https://www.formula1.com/en/latest/headlines/2018/...
Looking at the countries involved, it looks like Liberty's desired approach is for the races to be FTA to get maximum exposure and ad revenue, but to offer the enhanced service to those who want it. A sensible way around it IMO, and something that should make Sky very scared indeed; if F1 thinks it can make money from this approach, other sports can too.
It's just a shame that the UK will be locked out of this until 2025.
This is something I’d have without a second thought. However it’s a shame they’ve used Tata for it, that means the implementation will be a total farce and run massively late and it’ll be as flaky as a flaky thing when it hits the real world.
They might have it sorted by the time the U.K. gets access though!
I posted this copy of their US pricing structure a while ago. It’s great value but we’re locked out due to Bernie’s last ditch sky sell off.
You need a US based credit card though and VPNs etc
Eric Mc said:
That approach seems very similar to Bernie vision - which was probably ahead of its time.
Yes you're right, and like the current NowTV offerings it was overpriced at roughly £20 per race (in todays money). If they'd had it at ~£3.50 p/r like the new offering I'm sure it would have been a success.I've just been watching the Blancpain sprint race from Brands on YouTube. It was an enjoyable race, with an exciting finish.
The quality was poor as I watched it on a large TV but I'll watch the second race on desktop where it won't seem so poor quality.
I'm not sure of the commercial part of it but while it is running, I'll watch it.
The quality was poor as I watched it on a large TV but I'll watch the second race on desktop where it won't seem so poor quality.
I'm not sure of the commercial part of it but while it is running, I'll watch it.
The Moose said:
Where did you find that pricing? I’ve been trying to sign up for a while.
I can help people out if needed...
https://www.formula1.com/en/latest/headlines/2018/...I can help people out if needed...
That pricing might be for the trial...?
"Formula 1 will continue to run a closed beta version of the service to a small subset of fans for viewing and testing during the upcoming Formula 1 2018 1 Heineken Chinese Grand Prix and Formula 1 2018 Azerbaijan Grand Prix."
Edit:
I've just checked and my work VPN shows as a US point of presence (and as a US corporation) so it should be ok.. its the payment that will be key for me.
Edited by Vaud on Sunday 6th May 13:37
Vaud said:
The Moose said:
Where did you find that pricing? I’ve been trying to sign up for a while.
I can help people out if needed...
https://www.formula1.com/en/latest/headlines/2018/...I can help people out if needed...
That pricing might be for the trial...?
"Formula 1 will continue to run a closed beta version of the service to a small subset of fans for viewing and testing during the upcoming Formula 1 2018 1 Heineken Chinese Grand Prix and Formula 1 2018 Azerbaijan Grand Prix."
Edit:
I've just checked and my work VPN shows as a US point of presence (and as a US corporation) so it should be ok.. its the payment that will be key for me.
Edited by Vaud on Sunday 6th May 13:37
Obviously I’m not special enough!
Fortunately being based in the US, I don’t have the payment issue...
Vaud said:
The Moose said:
Fortunately being based in the US, I don’t have the payment issue...
I'm thinking a prepaid US visa debit card should do the trick. You can buy a US issued one on Amazon.com and I can get it shipped to a US friend who will then post it to me...London424 said:
Why would they care? Liberty aren't making money from you buying tat or even attending a race in person.
They'll be making money from TV deals and from tracks looking to host races and sponsors of the series itself.
Silverstone is now paying over 15m a year (and will be one of the cheapest on the calendar) with escalations built in every year.
The exclusive SKY rights deal is 200m a year contract (just for the UK). That money gets filtered through to the teams.
What Liberty are likely wanting to do is go direct to consumer at a cheaper rate than a SKY subscription, but they'll need to have an awful lot of viewers to make up the difference in revenue.
Because Derrick isn’t on his own - There are hundreds of thousands of Derricks who may feel the same. Then they have a problem. They'll be making money from TV deals and from tracks looking to host races and sponsors of the series itself.
Silverstone is now paying over 15m a year (and will be one of the cheapest on the calendar) with escalations built in every year.
The exclusive SKY rights deal is 200m a year contract (just for the UK). That money gets filtered through to the teams.
What Liberty are likely wanting to do is go direct to consumer at a cheaper rate than a SKY subscription, but they'll need to have an awful lot of viewers to make up the difference in revenue.
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