RE: Ferrari plans 'superclub' for dedicated owners
Discussion
"Maranello reckons ther are about 300 who own at least 5 ferraris"
Cutomers were miffed not being able to get hold of the 80 example special editions"
Hey Ferrari why not build 300+ of them and drop the price from 400k to say 350k sell the lot more revenue and profit to pour in to your F1 team.
One of the most sought after Ferrari's currently is the F40, looking on gum tree and freeads they start at £350,000, didn't Ferrari build about 1350 F40's so limited numbers does not neccessarily mean depreciation etc etc and yes I appreciate the F40 has a racing pedigree where as this new Rarri is a roof down looking good Marbella jet set car.
Cutomers were miffed not being able to get hold of the 80 example special editions"
Hey Ferrari why not build 300+ of them and drop the price from 400k to say 350k sell the lot more revenue and profit to pour in to your F1 team.
One of the most sought after Ferrari's currently is the F40, looking on gum tree and freeads they start at £350,000, didn't Ferrari build about 1350 F40's so limited numbers does not neccessarily mean depreciation etc etc and yes I appreciate the F40 has a racing pedigree where as this new Rarri is a roof down looking good Marbella jet set car.
DJRC said:
So what IS the cut off of the models you need to own?
I'm interested in this too. There might be people out there who have a 512, 355, 308, Dino and one other. Do they qualify? I'd also be interested to know the demographoc of where in the worlkd these owners are. I'm sure there will eb a few in the middle east.
I don't have a problem with what Ferrari are doing.
Benbay001 said:
This will bump used price up hugely. As people with more money than sense buy up 5 ferraris to ensure when future limited edition ferraris are released, they can get one!
I'm guessing the 5 is for new cars only. they've made their money on used, I reckon its the new they want to sell more of 
"By faithful collectors, di Montezemolo means those who own at least five Ferraris - of which Maranello reckons there are about 300 (and by that we don't mean those with a couple of 308 GT4s, a Mondial, a Magnum PI special and a ropey 412)."
Is this a paraphrase of LDM's words, or is this from the PH article author? It's just that, basically, will Ferrari be vetting potential members of this new club according to which vehicles they own - so it would have to be at least 5 Ferraris, as long as they're bought through main dealers rather than second-hand, and as long as they're the 'right' kind of cars? Too many questions! I also note that Ferrari reckons around 300 people out there could meet their eligibility criteria (whatever these actually are) - but surely what's the point if, for a special edition like an Enzo, they make 399 and they're all invite-only for favoured customers anyway? Surely they generally already know who these people are going to be?
Is this a paraphrase of LDM's words, or is this from the PH article author? It's just that, basically, will Ferrari be vetting potential members of this new club according to which vehicles they own - so it would have to be at least 5 Ferraris, as long as they're bought through main dealers rather than second-hand, and as long as they're the 'right' kind of cars? Too many questions! I also note that Ferrari reckons around 300 people out there could meet their eligibility criteria (whatever these actually are) - but surely what's the point if, for a special edition like an Enzo, they make 399 and they're all invite-only for favoured customers anyway? Surely they generally already know who these people are going to be?
cavgt40 said:
It's a good think to keep the speculators awau from these cars, they should go to genuine enthusiasts
Enthusiasts can also be speculators; enthusiasts are also allowed to sell on vehicles if, for whatever reason, they don't want them any more. There always seems to be 'ex-Eric Clapton' Ferraris for sale, for example. Nick Mason is very much on Ferrari's list of favoured customers, but he's a proper enthusiast so who's going to criticise him for selling on cars? Chris Evans is a true petrolhead with seemingly a genuine appreciation for the history of the marque (I'll not mention his fetish for painting cars white though!). His personal garage seems to have a revolving door policy for Ferraris but is it really wrong if he sells on cars and makes a profit? BelfastBoy said:
Enthusiasts can also be speculators; Nick Mason is very much on Ferrari's list of favoured customers, but he's a proper enthusiast so who's going to criticise him for selling on cars?
But even he's been getting his nose dirty in the trough of "professional" speculation recently. I.e. advising on the hoarding of top-dollar cars for faceless investors to (hopefully) sell on at a shared profit in a few short years time. The same thing happened in 1989 and many of these people lost an awful lot of money.I've always thought making "limited editions" was an odd approach for a manufacturer.
Laws of supply and demand being what they are etc, if they only built 80 Apertas at $450k and there was unhappiness in the markets about not being able to get hold of one, clearly they priced it too low or they didn't make enough.
If they'd priced it at $600k - and never mind the fact that it would have been a stupid price for a 575 with a fancy roof - demand would have been less and therefore there would have been fewer disappointed people (apart from the ones who decided they couldn't afford the extra $150k, of course).
Of course, making 80 of them means that it's not even THAT limited: and because every single one will be kept in a shiny garage, in 50 years' time they'll be more common than (for instance) Subaru Impreza P1s. Aston Martin got it right with the One-77 IMO: make a seriously limited number, and charge a fortune for each.
Laws of supply and demand being what they are etc, if they only built 80 Apertas at $450k and there was unhappiness in the markets about not being able to get hold of one, clearly they priced it too low or they didn't make enough.
If they'd priced it at $600k - and never mind the fact that it would have been a stupid price for a 575 with a fancy roof - demand would have been less and therefore there would have been fewer disappointed people (apart from the ones who decided they couldn't afford the extra $150k, of course).
Of course, making 80 of them means that it's not even THAT limited: and because every single one will be kept in a shiny garage, in 50 years' time they'll be more common than (for instance) Subaru Impreza P1s. Aston Martin got it right with the One-77 IMO: make a seriously limited number, and charge a fortune for each.
BelfastBoy said:
"By faithful collectors, di Montezemolo means those who own at least five Ferraris - of which Maranello reckons there are about 300 (and by that we don't mean those with a couple of 308 GT4s, a Mondial, a Magnum PI special and a ropey 412)."
Is this a paraphrase of LDM's words, or is this from the PH article author? It's just that, basically, will Ferrari be vetting potential members of this new club according to which vehicles they own - so it would have to be at least 5 Ferraris, as long as they're bought through main dealers rather than second-hand, and as long as they're the 'right' kind of cars? Too many questions! I also note that Ferrari reckons around 300 people out there could meet their eligibility criteria (whatever these actually are) - but surely what's the point if, for a special edition like an Enzo, they make 399 and they're all invite-only for favoured customers anyway? Surely they generally already know who these people are going to be?
I'd imagine at one of the owned Ferraris will need to be a halo model, ie GTO of some kind, F-car etc That was the situation with the Enzo I believe, of course, the cars will have to be purchased via the official networkIs this a paraphrase of LDM's words, or is this from the PH article author? It's just that, basically, will Ferrari be vetting potential members of this new club according to which vehicles they own - so it would have to be at least 5 Ferraris, as long as they're bought through main dealers rather than second-hand, and as long as they're the 'right' kind of cars? Too many questions! I also note that Ferrari reckons around 300 people out there could meet their eligibility criteria (whatever these actually are) - but surely what's the point if, for a special edition like an Enzo, they make 399 and they're all invite-only for favoured customers anyway? Surely they generally already know who these people are going to be?
cavgt40 said:
It's a good think to keep the speculators awau from these cars, they should go to genuine enthusiasts
Enthusiasts can also be speculators; enthusiasts are also allowed to sell on vehicles if, for whatever reason, they don't want them any more. There always seems to be 'ex-Eric Clapton' Ferraris for sale, for example. Nick Mason is very much on Ferrari's list of favoured customers, but he's a proper enthusiast so who's going to criticise him for selling on cars? Chris Evans is a true petrolhead with seemingly a genuine appreciation for the history of the marque (I'll not mention his fetish for painting cars white though!). His personal garage seems to have a revolving door policy for Ferraris but is it really wrong if he sells on cars and makes a profit? LotusOmega375D said:
But even he's been getting his nose dirty in the trough of "professional" speculation recently. I.e. advising on the hoarding of top-dollar cars for faceless investors to (hopefully) sell on at a shared profit in a few short years time. The same thing happened in 1989 and many of these people lost an awful lot of money.
You're exactly right about Mick Mason, thanks for reminding me about this grubby little enterprise!Miocene said:
I'd imagine at one of the owned Ferraris will need to be a halo model, ie GTO of some kind, F-car etc That was the situation with the Enzo I believe, of course, the cars will have to be purchased via the official network
Agreed - but I'm always led back to this basic question: what have people done in order to 'qualify' for an invite to buy something like a 599GTO, Enzo etc in the first place? Some are obviously high-profile celebrities but what about the likes of people on PH forums who aren't famous but are wealthy enthusiasts and collectors - how do they build up a reputation with Ferrari in the first place?BelfastBoy said:
Agreed - but I'm always led back to this basic question: what have people done in order to 'qualify' for an invite to buy something like a 599GTO, Enzo etc in the first place? Some are obviously high-profile celebrities but what about the likes of people on PH forums who aren't famous but are wealthy enthusiasts and collectors - how do they build up a reputation with Ferrari in the first place?
IIRC it's mostly based on a relationship with their Ferrari dealership. An important part of the salesperson is accountmanagement and knowing who might be interested in what and be able to buy certain cars.
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