RE: Jaguar F-Type versus Porsche 911

RE: Jaguar F-Type versus Porsche 911

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Discussion

HighwayStar

4,319 posts

145 months

Sunday 24th February 2013
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benzpassion said:
Slowly but surely more and more people are beginning to see through the 'Wall of PR' by Tata/JLR and its media lackeys.

Each time a media lackey tries to blatantly plug a JLR product, he is now invariably met with cynicism and increasingly open accusations of bias and corruption in the vehicle maker/'independent' journalist relationship.

An excellent example of this, again from ironically JLR's once rock-solidly on-side readership at JLR's house mag, a.k.a. Autocar:

http://www.autocar.co.uk/car-video/video-range-rov...

a man/lady after my own heart:

'One can only assume that at £94,000 the majority of Range Rover's budget is spent not on development or quality control but on sweetening sycophantic reviewers to make false comparisons with Bentleys and better engineered SUVs. Free holiday to Morocco anyone or perhaps a year's supply of Tetley tea bags (courtesy of TATA)?'

Moral of the story is, lying only gets you so far. To be successful in the long run you need real investment, real engineering - not read-across V8 engine blocks on 'new' V6 engines - ,real hard work, and above all, good, talented people.

The British car industry and UK in general has generally opted for lying, in order to get them to the next pay packet, bonus, and gold-plated pension, leaving some other bugger/generation to inherit a wasteland.

JLR's antecedents have form in this. Sir John Egan's Jag pulled the same stunt in the 80s, hoodwinking Yanks that Jag was a quality, desirable product, and even fooled Ford enough to buy the whole hollowed-out shell of a company.

British Aerospace's Rover Group pulled the same stunt in the late 80s, early 90s, with the original Range Rover, by flogging it without regard for quality or future product succession to bonused-up bankers after the Big Bang, massively increasing profits at the Land Rover division temporarily.

However, JLR may not be so lucky as to go the same way as Egan's Jaguar and BAe's Rover Group. Who will be mug enough to be the next Ford and BMW respectively, buying up wasted, shell outfits, when Tata tries to offload its 'prized asset', as it will.
Ok... What is your problem with JRL, what is it that really bothers you? You just don't like seeing people exercising their own freedoms to do what they want with their own cash?
The market place, they buying public, decides whether a product or even a company is successful of goes to the wall. Why don't you kick back take a chill pill and if one day all JRL's, lies, smoke and mirrors deceit will out. Then you can come back with your I told you so's, I was right all along etc.
until then, get back in your box... we all know what you think.

Dusty964

6,923 posts

191 months

Sunday 24th February 2013
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benzpassion said:
Just a quick apology. I forecast a downgrade of UK. I humbly admit I was wrong.

...not about the UK being bust, but about which one of the credit rating agencies downgrading the UK from AAA it would be!:

http://www.zerohedge.com/news/2013-02-22/farewell-...

Add this to near record fuel prices in UK/US, and UK petrol sales being at all time low in January, and I'm more convinced than ever that launching extremely heavy and thirsty vehicles that only Croesus could afford is a sure-fire winning plan!
They appear to be quite popular here in dubai.

DonkeyApple

55,613 posts

170 months

Sunday 24th February 2013
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havoc said:
Erm (to both of you), what sort of cash did Porsche have to play with in the mid-90s, when they developed the benchmark-to-be Boxster, the all-new 996 and subsequently the (admittedly platform-shared) market-broadening Cayenne?

Investment £/€/$ isn't the be-all and end-all, if you're smart about it. However, I see JLR hiring loads of contractors and loads of grads right now - which (confirmed from the inside) is spreading the engineering knowledge base ridiculously thin trying to train the new people up. Add-in the Ford hand-me-down processes, procedures and big-corporate overkill*, and THAT is probably half the problem...



* Which was the issue when I was there 10 years ago - they'd geared up for both brands to be 200k+ p.a. volume companies using the Ford model (which I questioned the suitability of back then, but was a lowly worker-bee), and Jaguar was languishing at sub-100k and never grew anywhere. Cue £600m loss...
This is a good topic. Porsche were pretty buggered by the early 90s but took a smart roll of the dice and with the Boxster and Cayenne hit the perfect sweet spot of exact economic turnaround, maturity of the boomers and the largest growth explosion in sports cars and SUVs ever.

In contrast, today's market is not only vanilla for these two lines but also we are not at the outset of the largest economic boom the West has ever seen, rather the nadir of the deepest bust yet seen.


havoc

30,160 posts

236 months

Sunday 24th February 2013
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DonkeyApple said:
This is a good topic. Porsche were pretty buggered by the early 90s but took a smart roll of the dice and with the Boxster and Cayenne hit the perfect sweet spot of exact economic turnaround, maturity of the boomers and the largest growth explosion in sports cars and SUVs ever.

In contrast, today's market is not only vanilla for these two lines but also we are not at the outset of the largest economic boom the West has ever seen, rather the nadir of the deepest bust yet seen.
So what we're saying is not only did Jag miss the party first time around, they've now gone and bought an expensive bottle of champagne, hired a limo etc., and are turning up at the same time as everyone else is turning out the lights and getting taxis home?!?

DonkeyApple

55,613 posts

170 months

Sunday 24th February 2013
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havoc said:
DonkeyApple said:
This is a good topic. Porsche were pretty buggered by the early 90s but took a smart roll of the dice and with the Boxster and Cayenne hit the perfect sweet spot of exact economic turnaround, maturity of the boomers and the largest growth explosion in sports cars and SUVs ever.

In contrast, today's market is not only vanilla for these two lines but also we are not at the outset of the largest economic boom the West has ever seen, rather the nadir of the deepest bust yet seen.
So what we're saying is not only did Jag miss the party first time around, they've now gone and bought an expensive bottle of champagne, hired a limo etc., and are turning up at the same time as everyone else is turning out the lights and getting taxis home?!?
Not quite. Obviously the Range Rover, Sport, Disco and Freelander have capitalised very well on the SUV boom from the late 90s. And you can see the excellent profit margins of the Sport from sharing the Disco platform (similar to the Cayenne using an existing platform to get fantastic margins). For the sports car market they have done well with the XK. I think where most people would agree Jaguar failed comprehensively was their attempt to crack into the medium executive saloon market over that period. Hindsight really does show that to have been a crippling waste of resources and investment into one of the most aggressively margined sectors which better firms had completely down up. One could also argue that Jaguar lacked the bottle to build a small sports car to obtain far greater volumes there.

So I don't think they missed the party but sent the bulk of their employees to a different party. The kind of party where everyone wears brown, is depressed and talks about continuity errors.

Today they have chosen to not compete on volumes in the mass market and have focussed securing the margin premium of luxury. Personally I think it will work. The F Type doesn't need to get to the golf club quicker than the Porsche it just needs to make the owner feel and look wealthier when they are parking up. That's the real nub and I don't think there is any doubt at all that the Jag will garner more looks and make more of a statement than any but the most special Porsches.

Jaguar are not competing against anyone on the track but on the highstreet.

Chapppers

4,483 posts

192 months

Sunday 24th February 2013
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I heard a pop, I think it was Benzpassion's brain hemorrhage exploding whilst he was watching Top Gear.

whoami

13,151 posts

241 months

Sunday 24th February 2013
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Chapppers said:
I heard a pop, I think it was Benzpassion's brain hemorrhage exploding whilst he was watching Top Gear.
laugh

Ah yes, but James May is clearly on the JLR payroll.

toppstuff

13,698 posts

248 months

Sunday 24th February 2013
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I found myself stalking in the close vicinity of a black F type today as it was swinging up the A34 toward Oxford. The first I've seen.

It's very compact. Rather aggressive. And sounds very naughty.

I liked it a lot. I wonder if it fits people over 6"3 with big feet?

chad valley

45 posts

135 months

Sunday 24th February 2013
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The F Type looks stunning. The Porsche just looks like a Porsche

Stelvio1

1,153 posts

228 months

Sunday 24th February 2013
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chad valley said:
The F Type looks stunning. The Porsche just looks like a Porsche
Absolutely smile well observed - A Porch is a Porsche for the Pork phanbouys - loose your illusion and be an individual wink

Pesty

42,655 posts

257 months

Sunday 24th February 2013
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Did he explode watching that

DonkeyApple

55,613 posts

170 months

Sunday 24th February 2013
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toppstuff said:
I wonder if it fits people over 6"3 with big feet?
Clowns? I've seen about half a dozen in a much smaller car before now. wink

HighwayStar

4,319 posts

145 months

Sunday 24th February 2013
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Chapppers said:
I heard a pop, I think it was Benzpassion's brain hemorrhage exploding whilst he was watching Top Gear.
Lol... My thoughts too... Shouting, screaming and cursing at the TV no doubt.

mph

2,339 posts

283 months

Monday 25th February 2013
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Pr1964 said:
JLR

Well I have an observation on JLR everything they design looks like it's from the 1970's trying to be modern and it'll date quickly.

The new RR even the F-type and as someone else has observed the F-type looks a little blobby ....

The new RR as seen in white on TG last night just lacks anything which could be described as modern design except in the headlights.

Who in their right mind other than a poseur or a rich farmer / landowner would buy a RR over a German alternative Cayenne X5 Q7 and even then wouldn't they get a disco for off road use.

The Range Rover is a great money spinner for it's sales to the US Russia and China but here in the UK it's just a Large Shoe Box on wheels they look a little ridiculous. A missed design opportunity.

As for the F-type it's image is more blue rinse brigade than rich classic another design miss driven by JLR 70's fudge....
A BMW owner commenting on design. Surely you're joking ?

ZesPak

24,439 posts

197 months

Monday 25th February 2013
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Pr1964 said:
What is relevant is JLR design fuddy duddy stuff....
rolleyes

Sorry to break it to you, but to me and many others (yes, beauty is in the eye of the beholder), the 5-series is a munter compared to the XF.
I'm glad we don't all have the same taste, would be terrible if everybody drove a 5-series or an XF or an E-class, so whether you think they design "fuddy duddy stuff" or not, fact is that they sell, and I'm guessing a lot of them are sold (intially) based on looks.

As for their recent stuff, this was a car from 1996, 17 years ago:



This is the BMW's "answer", 7 years later:



Jag did this then, another 3 years later:



I know beauty is in the eye of the beholder but I, for one, am very glad they don't take BMW as the design benchmark you seem to make them out to be.

mph

2,339 posts

283 months

Monday 25th February 2013
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Pr1964 said:
Observation.

At least BMW have a modern design marmite yes but improved over the years now less likely to date fast.

JLR remain firmly stuck in 1970's.

What I own and drive is irrelevant.

What is relevant is JLR design fuddy duddy stuff....
I don't even know where you're coming from.

What's 1970's about the XJ, XF or even the XK ? What about the Land rover Evoque is that 1970's ?

You may not like JLR products but please, BMW as a style icon. I don't think so.

DonkeyApple

55,613 posts

170 months

Monday 25th February 2013
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Pr1964 said:
Observation.

At least BMW have a modern design marmite yes but improved over the years now less likely to date fast.

JLR remain firmly stuck in 1970's.

What I own and drive is irrelevant.

What is relevant is JLR design fuddy duddy stuff....
Is that really correct today?

I think that only a few years ago this was farsically correct and they had a laughable fear and understanding of the modern world but today, the cars rolling out of the factory pay little, if any, heed to the past.

NomduJour

19,167 posts

260 months

Monday 25th February 2013
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Pr1964 said:
Who in their right mind other than a poseur or a rich farmer / landowner would buy a RR over a German alternative Cayenne X5 Q7
Are you insane? There is no German rival to the Range Rover - of course, if you really want an overly-aggressive jacked-up estate car with rock-hard suspension and zero off-road ability, go German.

nickfrog

21,289 posts

218 months

Monday 25th February 2013
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HighwayStar said:
Chapppers said:
I heard a pop, I think it was Benzpassion's brain hemorrhage exploding whilst he was watching Top Gear.
Lol... My thoughts too... Shouting, screaming and cursing at the TV no doubt.
No way.

His bed time is 7.45pm.

havoc

30,160 posts

236 months

Monday 25th February 2013
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IMHO design is the least of JLR's problems now - both are arguably ahead of much of the competition in that regard.