RE: Ford in 1991: PH Ad Break
Discussion
Twincam16 said:
Thing is, you could still make this advert today (the cars going at high speed were all on rally stages so there wouldn't be any 'encouraging reckless driving' aspects). It's better than any car advert on telly I care to think of. So why doesn't anyone do anything like that any more.
Y'know, an advert that might actually make you feel good about buying a car.
Sorry but you'd fall foul of rule 20.3 here: http://www.cap.org.uk/Advertising-Codes/~/media/Fi...Y'know, an advert that might actually make you feel good about buying a car.
20.3 Motoring advertisements must not demonstrate power, acceleration or handling
characteristics except in a clear context of safety. Reference to those characteristics must
not suggest excitement, aggression or competitiveness.
Plenty of demonstrating power and handling there.
Munter said:
Twincam16 said:
Thing is, you could still make this advert today (the cars going at high speed were all on rally stages so there wouldn't be any 'encouraging reckless driving' aspects). It's better than any car advert on telly I care to think of. So why doesn't anyone do anything like that any more.
Y'know, an advert that might actually make you feel good about buying a car.
Sorry but you'd fall foul of rule 20.3 here: http://www.cap.org.uk/Advertising-Codes/~/media/Fi...Y'know, an advert that might actually make you feel good about buying a car.
20.3 Motoring advertisements must not demonstrate power, acceleration or handling
characteristics except in a clear context of safety. Reference to those characteristics must
not suggest excitement, aggression or competitiveness.
Plenty of demonstrating power and handling there.
Who decided on all this? Really? Which Orwellian tosspot decided that we'd better not see a fast car going quickly otherwise we'll all go out and crash. It must be the only policy I can think of that's based on a total lack of evidence, otherwise there would be huge motorway pileups every time the BTCC was on telly.
Twincam16 said:
God that's depressing.
Who decided on all this? Really? Which Orwellian tosspot decided that we'd better not see a fast car going quickly otherwise we'll all go out and crash. It must be the only policy I can think of that's based on a total lack of evidence, otherwise there would be huge motorway pileups every time the BTCC was on telly.
I'm waiting for the day when you buy a new car and there is a sticker on the dash that says "You must not enjoy this experience. Remember it is important to your safety to be emotionally numb while driving."Who decided on all this? Really? Which Orwellian tosspot decided that we'd better not see a fast car going quickly otherwise we'll all go out and crash. It must be the only policy I can think of that's based on a total lack of evidence, otherwise there would be huge motorway pileups every time the BTCC was on telly.
Anyone else remember this version http://www.youtube.com/watch?v=W3uVsi_cUFM? Gets my vote as the best because of the Escort Cosworth content (this advert came a year later in 1992) 
Still got my Tamiya 1:10 radio controlled car 
Still got my Tamiya 1:10 radio controlled car Twincam16 said:
bagseye said:
One of Freddie Mercury's lesser known songs.
Thought it was Brian May? Did Freddie still do the lyrics then?GravelMachineGun said:
Do you think in 10-15 years time we'll all be posting Audi adverts on here?
Nah, it's not really my style, know what I mean............http://www.youtube.com/watch?v=FJa3d17Ktko
Munter said:
Sorry but you'd fall foul of rule 20.3 here: http://www.cap.org.uk/Advertising-Codes/~/media/Fi...
20.3 Motoring advertisements must not demonstrate power, acceleration or handling
characteristics except in a clear context of safety. Reference to those characteristics must
not suggest excitement, aggression or competitiveness.
Plenty of demonstrating power and handling there.
I think the ASA also require that NO links be made to a manufacturers motorsport efforts.20.3 Motoring advertisements must not demonstrate power, acceleration or handling
characteristics except in a clear context of safety. Reference to those characteristics must
not suggest excitement, aggression or competitiveness.
Plenty of demonstrating power and handling there.
Thanks for killing the WRC.
anyone remember the follow up starring colin & jimmy mcrea for the focus era cars?
i can't remember who sang the song but she was totally s
t & it went along the lines of
" you gotta be <something>, you gotta be <something else>, you gotta be wiiisssserrrr"
total dross but boy did that focus wrc look good in martini colours
i can't remember who sang the song but she was totally s
t & it went along the lines of " you gotta be <something>, you gotta be <something else>, you gotta be wiiisssserrrr"
total dross but boy did that focus wrc look good in martini colours
Here is the best vid of them all. 4 mins and 5 seconds of EsCos goodness
http://www.youtube.com/watch?v=zdXruCjHPCg
http://www.youtube.com/watch?v=zdXruCjHPCg
Based on the rampant early 1990s cost cutting in the Mk3 Fiesta and (particularly) the Mk5 Escort, shouldn't it be "Everything we do is driven by our accountants"??
LaurasOtherHalf said:
Anyone remember the follow up starring colin & jimmy mcrea for the focus era cars?
I can't remember who sang the song but she was totally st & it went along the lines of
" you gotta be <something>, you gotta be <something else>, you gotta be wiiisssserrrr"
Des'Ree. Bit of a change from Brian May.I can't remember who sang the song but she was totally s
t & it went along the lines of " you gotta be <something>, you gotta be <something else>, you gotta be wiiisssserrrr"
Edited by excel monkey on Friday 1st March 14:26
LaurasOtherHalf said:
anyone remember the follow up starring colin & jimmy mcrea for the focus era cars?
This? Ford Focus advert McraeSteamer said:
Twincam16 said:
bagseye said:
One of Freddie Mercury's lesser known songs.
Thought it was Brian May? Did Freddie still do the lyrics then?Had no idea that they worked on it!
I do not ever remember this advert being used/released by Ford!!
http://www.youtube.com/watch?v=Epo_E1pA03g
Refreshing to see some nice models in it, like the mondeo touring cars and an Rs200 makes an appearance
http://www.youtube.com/watch?v=Epo_E1pA03g
Refreshing to see some nice models in it, like the mondeo touring cars and an Rs200 makes an appearance
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