RE: BMW ConnectedDrive: PH Ad Break
Discussion
I don't see the problem. The video shows the internet connectivity function and has a comic twist in the tail. From a marketing perspective it ticks all the boxes.
Regarding the usefulness or otherwise of internet connectivity in cars, I too was sceptical until I discovered that my connected drive integrates with the satnav. Google for a business name, and it can load the postcode of their nearest branch direct to your satnav. When you have a screaming baby in the car and need to find the nearest purveyors of nappies/baby food etc in a strange location it is invaluable.
Regarding the usefulness or otherwise of internet connectivity in cars, I too was sceptical until I discovered that my connected drive integrates with the satnav. Google for a business name, and it can load the postcode of their nearest branch direct to your satnav. When you have a screaming baby in the car and need to find the nearest purveyors of nappies/baby food etc in a strange location it is invaluable.
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