RE: Electric E-Type!
Discussion
GT119 said:
Dempsey1971 said:
I love the way people on this thread are telling me how I should enjoy a car.
If this doesn't float your boat, don't buy one. But don't tell me that I can't like it or that it doesn't have a place in this world.
And yes, if I owned a Van Gogh and wanted to cut it up for an iPad cover, I would. It's mine after all, I can do what I want with it.
For all those who say 1 converted is too many, have you tracked down all the rotting examples in yards and fields to save them? No? 'Course not.
The view from your high horse must be lovely.
The irony is that these attitudes are entirely selfish, i.e. 'I don't want Jaguar to sully the memories I have of the E-Type'. If this doesn't float your boat, don't buy one. But don't tell me that I can't like it or that it doesn't have a place in this world.
And yes, if I owned a Van Gogh and wanted to cut it up for an iPad cover, I would. It's mine after all, I can do what I want with it.
For all those who say 1 converted is too many, have you tracked down all the rotting examples in yards and fields to save them? No? 'Course not.
The view from your high horse must be lovely.
This is exactly the kind of misty-eyed bulls
t that nearly killed the brand in the first place.Jaguar's long term future (along with the others) is about how they can penetrate EV and hybrid markets.
There is a whole generation of people who don't know about the E-Type, Princess Diana, etc, etc.
These are the customers they need to attract to their brand.
Showing their heritage and and linking it to their future is a great idea and they should be applauded for it.
Yes it's misty-eyed. BUT - the E-Type was fairly advanced as a car (the D-Type even more so, for its era) - Jaguar were a forward thinking company.
Jaguar have now become a forward-thinking company in design (and to a degree in eng'g too). So they should be using their heritage to show how the market-leader of yester-year has led to the (wannabe) market-leader of this year.
This, however, is just a shameless mash-up of old and new to try and link two things that have absolutely NO reason to be linked. An electrified classic misses ALL the point of a classic car (that they're organic things, almost living & breathing vs modern, anonymised white-goods cars). It's the same sort of s
te that tries to flog a modern audio system in an old brown bakelite casing - it's pandering to the misty-eyed brigade who you've (correctly) highlighted.havoc said:
GT119 said:
Dempsey1971 said:
I love the way people on this thread are telling me how I should enjoy a car.
If this doesn't float your boat, don't buy one. But don't tell me that I can't like it or that it doesn't have a place in this world.
And yes, if I owned a Van Gogh and wanted to cut it up for an iPad cover, I would. It's mine after all, I can do what I want with it.
For all those who say 1 converted is too many, have you tracked down all the rotting examples in yards and fields to save them? No? 'Course not.
The view from your high horse must be lovely.
The irony is that these attitudes are entirely selfish, i.e. 'I don't want Jaguar to sully the memories I have of the E-Type'. If this doesn't float your boat, don't buy one. But don't tell me that I can't like it or that it doesn't have a place in this world.
And yes, if I owned a Van Gogh and wanted to cut it up for an iPad cover, I would. It's mine after all, I can do what I want with it.
For all those who say 1 converted is too many, have you tracked down all the rotting examples in yards and fields to save them? No? 'Course not.
The view from your high horse must be lovely.
This is exactly the kind of misty-eyed bulls
t that nearly killed the brand in the first place.Jaguar's long term future (along with the others) is about how they can penetrate EV and hybrid markets.
There is a whole generation of people who don't know about the E-Type, Princess Diana, etc, etc.
These are the customers they need to attract to their brand.
Showing their heritage and and linking it to their future is a great idea and they should be applauded for it.
Yes it's misty-eyed. BUT - the E-Type was fairly advanced as a car (the D-Type even more so, for its era) - Jaguar were a forward thinking company.
Jaguar have now become a forward-thinking company in design (and to a degree in eng'g too). So they should be using their heritage to show how the market-leader of yester-year has led to the (wannabe) market-leader of this year.
This, however, is just a shameless mash-up of old and new to try and link two things that have absolutely NO reason to be linked. An electrified classic misses ALL the point of a classic car (that they're organic things, almost living & breathing vs modern, anonymised white-goods cars). It's the same sort of s
te that tries to flog a modern audio system in an old brown bakelite casing - it's pandering to the misty-eyed brigade who you've (correctly) highlighted.If you were trying to attract interest in the Jaguar brand and its electric future from people under the age of say 30, especially those from newer world markets, how would you go about it? The message needs to be delivered thorough the channels that these people use, digital media, instagram, video games, etc.
This electric E-Type will probable appear on various video games in the near future, if it hasn't already. At that point I fully expect my son to tell me all about it and how he is going to buy one on day, he will then also instagram it to all his mates. There are probably millions of kids like him. On the other hand If you tried to take these kids to a classic car show and show them an E-type I think they would show very little interest.
If they just use the i-pace or made an EV out of the F-type, would they achieve the same impact?
Maybe they should have used an XJS....
havoc said:
This, however, is just a shameless mash-up of old and new to try and link two things that have absolutely NO reason to be linked. An electrified classic misses ALL the point of a classic car (that they're organic things, almost living & breathing vs modern, anonymised white-goods cars). It's the same sort of ste that tries to flog a modern audio system in an old brown bakelite casing - it's pandering to the misty-eyed brigade who you've (correctly) highlighted.
You're entitled to your opinion and I'm not going to try and change your mind, however I fail to see why you find it so objectionable.te that tries to flog a modern audio system in an old brown bakelite casing - it's pandering to the misty-eyed brigade who you've (correctly) highlighted.Surely, if it's a good drive, gives the owner pleasure and it's not inherently unsafe, then what's the problem with Jaguar manufacturing and selling them?
It's not like they're trying to undermine the value of the original classics, if anything it may increase their desirability and value.
I liken it (a bit) to what Harley Davidson are doing with their Heritage and Springer motorcycles - old-school styling and dynamics but with modern(ish) engines, gearboxes and brakes - they seem very popular.
The market is big enough for this to exist as a niche product; you don't have to buy it and I doubt that there will be many owners queuing for a conversion - however I think it shows Jaguar in a good light and is an interesting alternative for someone that wants the style (and performance), with none of the costs and hassle of keeping a classic going.
I have to question whether those who are objecting took such objection to the reborn project or the new lightweight/xkss?
end of the day its full reversible, isn't being done on the original cars and most likely use cars with dead engines etc. that would probably have languished and rusted away unless the buyer provides his own shell.
end of the day its full reversible, isn't being done on the original cars and most likely use cars with dead engines etc. that would probably have languished and rusted away unless the buyer provides his own shell.
andburg said:
I have to question whether those who are objecting took such objection to the reborn project or the new lightweight/xkss?
end of the day its full reversible, isn't being done on the original cars and most likely use cars with dead engines etc. that would probably have languished and rusted away unless the buyer provides his own shell.
I just have no idea what Jaguar were trying to achieve with this.end of the day its full reversible, isn't being done on the original cars and most likely use cars with dead engines etc. that would probably have languished and rusted away unless the buyer provides his own shell.
Dazed and Confused said:
I just have no idea what Jaguar were trying to achieve with this.
9 pages of people talking about jaguar and Ev's countless news pages...they wont sell many, if any but its opened a few eyes and ears to things and id bet the jaguar website has seen the number of hits increase.I think its pretty obvious what they were trying achieve, it just isnt trying to sell E-types with an EV conversion to enthusiats.
Why We Can’t Have Nice Things
We are pedants. We are hidebound. We are killjoys.
Our amygdala are worried, you see, and there is no room for frilly things like symbolism, irony, and foreshadow.
Nobody would pay for an argument, and no peasant would challenge King Arthur on constitutional law. Innuendo ends with a vowel -- and that’s worrisome.
In a colossal world whose narratives and idioms -- in countless languages -- can often be traced to the work of just two men, we have no room for Chaucer and the Bard.
We are busy. Thinking and analysing. And we’ll get to the bottom of this, you rest assured. There must be a reason why things were created here, but flourished over there: the computer, quality television, jet propulsion, to name a few.
People must not do things in the wrong way, you see. The dots must be connected. We’re getting out the slide rule and forming our committee.
.
We are pedants. We are hidebound. We are killjoys.
Our amygdala are worried, you see, and there is no room for frilly things like symbolism, irony, and foreshadow.
Nobody would pay for an argument, and no peasant would challenge King Arthur on constitutional law. Innuendo ends with a vowel -- and that’s worrisome.
In a colossal world whose narratives and idioms -- in countless languages -- can often be traced to the work of just two men, we have no room for Chaucer and the Bard.
We are busy. Thinking and analysing. And we’ll get to the bottom of this, you rest assured. There must be a reason why things were created here, but flourished over there: the computer, quality television, jet propulsion, to name a few.
People must not do things in the wrong way, you see. The dots must be connected. We’re getting out the slide rule and forming our committee.
.
Dazed and Confused said:
andburg said:
I have to question whether those who are objecting took such objection to the reborn project or the new lightweight/xkss?
end of the day its full reversible, isn't being done on the original cars and most likely use cars with dead engines etc. that would probably have languished and rusted away unless the buyer provides his own shell.
I just have no idea what Jaguar were trying to achieve with this.end of the day its full reversible, isn't being done on the original cars and most likely use cars with dead engines etc. that would probably have languished and rusted away unless the buyer provides his own shell.
67Dino said:
It's not sacrilege, but it's not a great piece of design either.
Would it be a good product if:
- you put an mp3 in a Walkman?
- you put a Microwave in an AGA?
- you put a quartz movement in a Rolex Submariner?
No it wouldn't. Good design is about uniting form and function. The old E-type was a daringly bold design, brilliantly (and visibly) built around an internal combustion engine. The new electric power trains open up awesome new opportunities (and challenges) for designers, and the solutions they come up should therefore look different. So I'd like to see Jaguar match the daring of that design with a new electric one, not just fit a new engine into an old shape that was never designed for it.
Spot on.Would it be a good product if:
- you put an mp3 in a Walkman?
- you put a Microwave in an AGA?
- you put a quartz movement in a Rolex Submariner?
No it wouldn't. Good design is about uniting form and function. The old E-type was a daringly bold design, brilliantly (and visibly) built around an internal combustion engine. The new electric power trains open up awesome new opportunities (and challenges) for designers, and the solutions they come up should therefore look different. So I'd like to see Jaguar match the daring of that design with a new electric one, not just fit a new engine into an old shape that was never designed for it.
unsprung said:
browngt3 said:
chelme said:
This is an abomination. The whole point of a classic car ownership is to experience and revel in the period, analog, tactile sensation (and satisfaction) of a vehicle built in the period.
As a classic car owner myself, I am appalled by this idea.
Quite As a classic car owner myself, I am appalled by this idea.
1. Everybody generally shares your appreciation of the sublime experiential value of a well-sorted classic car and
2. The preceding has nothing to do with this one-off project by Jaguar, which is a dramatic statement that combines the ingenuity, heritage and future of the brand -- in a way that only Jaguar can.
If Jaguar came up with a bold new design advanced for its time again, (drawing from its heritage for designing beautiful cars like the E-type) and presented EV technology, I would, as many others would welcome it. Heck, they did manage it with the last (and aborted) supercar.
Jaguar is capable and will I am sure achieve a great EV product in time, however this is, in my opinion, an disingenuous way to make that statement, so much so that, in my opinion, the person who signed it off, should really have his job role reviewed.
Edited by chelme on Friday 8th September 20:37
chelme said:
67Dino said:
It's not sacrilege, but it's not a great piece of design either.
Would it be a good product if:
- you put an mp3 in a Walkman?
- you put a Microwave in an AGA?
- you put a quartz movement in a Rolex Submariner?
No it wouldn't. Good design is about uniting form and function. The old E-type was a daringly bold design, brilliantly (and visibly) built around an internal combustion engine. The new electric power trains open up awesome new opportunities (and challenges) for designers, and the solutions they come up should therefore look different. So I'd like to see Jaguar match the daring of that design with a new electric one, not just fit a new engine into an old shape that was never designed for it.
Spot on.Would it be a good product if:
- you put an mp3 in a Walkman?
- you put a Microwave in an AGA?
- you put a quartz movement in a Rolex Submariner?
No it wouldn't. Good design is about uniting form and function. The old E-type was a daringly bold design, brilliantly (and visibly) built around an internal combustion engine. The new electric power trains open up awesome new opportunities (and challenges) for designers, and the solutions they come up should therefore look different. So I'd like to see Jaguar match the daring of that design with a new electric one, not just fit a new engine into an old shape that was never designed for it.
I saw that Rumblestripe added a good comment that a significant element of a car design these days has nothing to do with the engine, but is solving for occupants, crash protection etc. For a family car, I'd entirely agree with him, the design should illustrate its practicality. However, for a sports car, I believe its form should (to the extent it can under modern legislation) be different, and speak to how it achieves speed and agility.
The E-type's long bonnet, smooth curves, flashy exhausts, etc were a great statement of the power of its engine and how it would move under that power. Electric sports cars should also be low slung, aerodynamic and exciting, but I'd like to see the design also highlight the unique opportunities and constraints that come from how they're powered.
Best example I've seen yet is the Porsche 918's top-pipe design. Visually, it place the exhausts next to the flat battery top, highlighting it's a hybrid. But even better, the exhausts are better up there and not routed through the engine bay as it helps to keep the battery area cool. That's good design in my eyes: form following function both to make it practical, and to show what the function is, and doing it beautifully in the process.
And that concludes this morning's lecture on car design...
as a publicity vehicle for jaguar`s forthcoming electric future i can see this is a good promotional tool but strongly disagree that its a way of future proofing classics . i can appreciate some people drive a classic simply to project a certain image & are often the same people who commute in areas where ic engines are likely to be banned first so there may be a small market for electric powered classics but for me the essence of the car is lost especially for a car which is synonymously linked to an engine as the XK sraight 6
Lowtimer said:
I've actually thought about stuffing Prius mechanicals under a shagged DS. The DS engine is pretty ropey anyway, nothing like as amooth and futuristic as the visuals and the suspension. The plug-in Prius drivetrain would suit it pretty well.
...and my God have mercy on your soul !unsprung said:
Why We Can’t Have Nice Things
We are pedants. We are hidebound. We are killjoys.
Our amygdala are worried, you see, and there is no room for frilly things like symbolism, irony, and foreshadow.
Nobody would pay for an argument, and no peasant would challenge King Arthur on constitutional law. Innuendo ends with a vowel -- and that’s worrisome.
In a colossal world whose narratives and idioms -- in countless languages -- can often be traced to the work of just two men, we have no room for Chaucer and the Bard.
We are busy. Thinking and analysing. And we’ll get to the bottom of this, you rest assured. There must be a reason why things were created here, but flourished over there: the computer, quality television, jet propulsion, to name a few.
People must not do things in the wrong way, you see. The dots must be connected. We’re getting out the slide rule and forming our committee.
Welcome to our planet O great one.I hope you come in peace and not to destroy us like your brother Zog the mighty ?
.
We are pedants. We are hidebound. We are killjoys.
Our amygdala are worried, you see, and there is no room for frilly things like symbolism, irony, and foreshadow.
Nobody would pay for an argument, and no peasant would challenge King Arthur on constitutional law. Innuendo ends with a vowel -- and that’s worrisome.
In a colossal world whose narratives and idioms -- in countless languages -- can often be traced to the work of just two men, we have no room for Chaucer and the Bard.
We are busy. Thinking and analysing. And we’ll get to the bottom of this, you rest assured. There must be a reason why things were created here, but flourished over there: the computer, quality television, jet propulsion, to name a few.
People must not do things in the wrong way, you see. The dots must be connected. We’re getting out the slide rule and forming our committee.
Welcome to our planet O great one.I hope you come in peace and not to destroy us like your brother Zog the mighty ?
.
ash73 said:
Whatever happened to the EV Morgan 3 wheeler?
If you were offered £6m of taxpayer funds to pretend to fanny about for a few years developing cutting edge hybrid and EV solutions from an old shed on the Welsh borders that will be better than anything any of the global multinationals will be delivering wouldn't you at least go to the effort of 'milk floating' at least one of your products to give some semblance of not completely taking the piss? 
AB1canotbee said:
Lowtimer said:
I've actually thought about stuffing Prius mechanicals under a shagged DS. The DS engine is pretty ropey anyway, nothing like as amooth and futuristic as the visuals and the suspension. The plug-in Prius drivetrain would suit it pretty well.
...and my God have mercy on your soul !Disco Infiltrator said:
AB1canotbee said:
Lowtimer said:
I've actually thought about stuffing Prius mechanicals under a shagged DS. The DS engine is pretty ropey anyway, nothing like as amooth and futuristic as the visuals and the suspension. The plug-in Prius drivetrain would suit it pretty well.
...and my God have mercy on your soul !Gassing Station | General Gassing | Top of Page | What's New | My Stuff