RE: PH Footnote: Why the Cupra R costs so much

RE: PH Footnote: Why the Cupra R costs so much

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Discussion

GTEYE

2,096 posts

211 months

Wednesday 15th November 2017
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Jonny TVR said:
LG9k said:
As we know, list prices are pretty meaningless. The discounted price is more relevant, and I'd wager you'll get more off a SEAT than you will a VW.

Then there's the PCP/Lease pricing can of worms to think about.
Probably true but the max you could ever expect I would think is 18% if it was dealer and manufacturer supported. It would have to be a model they really wanted to shift. This is a new model so you are unlikely to get much of a discount I would have thought.
Especially when there's only 24 of them to shift, they'll be looking to sell them for pretty much no or very little discount.

J4CKO

41,628 posts

201 months

Wednesday 15th November 2017
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So, 25 grand or less for a new one from a broker, 500 on a remap, 100 on a laser alignment if you fancy a bit of additional camber ?

They have to do more than this if they want to price a FWD Golf R equivalent at more than a Golf R, aspirations to take it upmarket are only that unless the market agrees, and currently they are a budget alternative to a Golf R or S3, great at 25k but 35 ?

cookington

103 posts

143 months

Wednesday 15th November 2017
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bobmcgod said:
So Cupra is going to be to SEAT what Abarth is to Fiat?
You're a poet and you didn't realise.

aaron_2000

5,407 posts

84 months

Wednesday 15th November 2017
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Why does everything have to be a sub brand now? It still doesn't make the price worthy. Can't wait to see how much they sell for used this time next year.

philmots

4,631 posts

261 months

Wednesday 15th November 2017
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This actual model doesn’t make sense to me either, and I’ve got a regular 300...

It’s a great car, ultimately a cut price S3 7R etc.

For someone like me who likes something a bit different, not assed about image etc they make perfect sense.

24 cars at 35k would work imo if it did lose the back seats, had 350hp or similar... but this seems a bit half arsed.

havoc

30,086 posts

236 months

Wednesday 15th November 2017
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As others have said, the Cupra brand doesn't have enough cachet for this to stick, so unless dynamically the car makes the Sub-8 look like a shopping trolley, these will have all the residual-value performance of a poverty-spec Insignia painted in a particularly violent shade of green.

...which suggests that the "limited to 24 cars" is because they've realised that there aren't 25 people in the world dumb enough to buy it.


PS - interior on the Leon is a real let-down vs its 3 other-brand siblings - at that price buyers may well expect a nice place to be, regardless of # of toys...

Integroo

11,574 posts

86 months

Wednesday 15th November 2017
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Would anyone spend £35k on one of these over a Golf R / Type R / M140i ? A Seat enthusiast ? Do you get Seat enthusiasts ?

aaron_2000

5,407 posts

84 months

Wednesday 15th November 2017
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havoc said:
PS - interior on the Leon is a real let-down vs its 3 other-brand siblings - at that price buyers may well expect a nice place to be, regardless of # of toys...
Agreed. I think after the original they went downhill interior wise. The original was literally just an Audi S3/A3 Interior.

sh33n

194 posts

188 months

Wednesday 15th November 2017
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Integroo said:
Would anyone spend £35k on one of these over a Golf R / Type R / M140i ? A Seat enthusiast ? Do you get Seat enthusiasts ?
Yes, there's exactly 24 of them smile

anonymous-user

55 months

Wednesday 15th November 2017
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sh33n said:
Integroo said:
Would anyone spend £35k on one of these over a Golf R / Type R / M140i ? A Seat enthusiast ? Do you get Seat enthusiasts ?
Yes, there's exactly 24 of them smile
I think It'll be kids who bought a cheap Seat at 18 and then fall into that weird fan boy thing about thinking Seat is the absolute best thing ever despite having absolutely zero experience of anything else. They get to their mid/late 20s after a series of Seats getting decreasingly barried as he gets older to the point he now just has those wind deflector things, and now he can afford the ultimate Seat fanatic statement.

I know a bloke who's like this with VAG era Skodas, he's never owned anything else but will utterly rubbish anything (even other VAG stuff). If they made a Skoda version of this he'd be down there with his credit card tomorrow.

ETA - Article was very nearly unintelligible PH, it reads like you copied it from a foreign language SEAT press release, ran it through Google translate, and then pasted it here without bothering to read it first.

Edited by dme123 on Wednesday 15th November 16:44

GTEYE

2,096 posts

211 months

Wednesday 15th November 2017
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dme123 said:
sh33n said:
Integroo said:
Would anyone spend £35k on one of these over a Golf R / Type R / M140i ? A Seat enthusiast ? Do you get Seat enthusiasts ?
Yes, there's exactly 24 of them smile
I think It'll be kids who bought a cheap Seat at 18 and then fall into that weird fan boy thing about thinking Seat is the absolute best thing ever despite having absolutely zero experience of anything else. They get to their mid/late 20s after a series of Seats getting decreasingly barried as he gets older to the point he now just has those wind deflector things, and now he can afford the ultimate Seat fanatic statement.

I know a bloke who's like this with VAG era Skodas, he's never owned anything else but will utterly rubbish anything (even other VAG stuff). If they made a Skoda version of this he'd be down there with his credit card tomorrow.

ETA - Article was very nearly unintelligible PH, it reads like you copied it from a foreign language SEAT press release, ran it through Google translate, and then pasted it here without bothering to read it first.

Edited by dme123 on Wednesday 15th November 16:44
I don't think there are actually people like that for Seats.

Skoda might be a bit different - they do have a USP being the value brand of the Group, but Seat don't really have a USP (once perhaps with the Rally crowd with the original late 90's Ibiza Cupras), but not any more. What is a Seat for?

For everyone else, they are well aware of VW and Audi, so their monthly PCP payments are very likely to head towards one of those products.

SonicHedgeHog

2,539 posts

183 months

Wednesday 15th November 2017
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Can't see the lease deals being anywhere near as good as the Golf R which means you'll probably have to buy one for it to make any mathematical sense. You then have to ask who the hell will choose a Seat when they've got £35k to spend on something fast and fun. We all know what you can get for £35k and most things are a lot more desirable than this.

Tall Tom

4 posts

178 months

Wednesday 15th November 2017
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Whilst I don’t disagree it’s a silly price, I’m pretty sure the Cupra R is now sold out in the UK. Whether that means genuine buyers or dealers who knows.

Re the interior, the facelift Leon isn’t too bad actually.

Iceicebaby1980

101 posts

99 months

Wednesday 15th November 2017
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we will take two
l|https://thumbsnap.com/ARI8apX5[/url]

Edited by Iceicebaby1980 on Wednesday 15th November 19:08

Ahbefive

11,657 posts

173 months

Wednesday 15th November 2017
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What is going on with that tat stuck on the rear bumper?

The mk1 Cupra-R was good because it was a fair bit different from the Cupra and reasonably priced but this is just an ugly version of cupra without the extra 45bhp for over £5k more.

Pointless.



Edited by Ahbefive on Wednesday 15th November 20:50

bigvanfan

378 posts

133 months

Wednesday 15th November 2017
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Seat have no chance of making this sub brand work, the car just isn’t good enough, and only making 24 cars available is seat trying to make the car interesting ( and failing)

MartinGLeeds

123 posts

139 months

Wednesday 15th November 2017
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Nickp82 said:
£34,995 seems a bargain now we know it takes you to another dimension - where do I sign?
Ketamine takes you to another dimension and it’s a lot cheaper than that but I wouldn’t want that either.

Onehp

1,617 posts

284 months

Thursday 16th November 2017
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I'm a happy Cupra owner.

I don't care much about brand.

Don't get criticism on the interior, it's a lot better than previous Seats and ergonomically sound, more so than other VAG siblings. It even has chrome edges but doesn't have the shiny black plastic of the Golf. Really don't get it, certainly wouldn't pay many thousand more for, in my eyes, very similar interiors. And S class or Panamera, that is something else,but those cars are heavy like f-word.

I personally think the, Spanish, exterior styling is much sharper and better looking than the Golf which I find very boring. Especially the estate ST compared to the Golf estate.

They are the sporty brand, and imho are actually the best set up, VW is more mainstream, Audi is even more disconnected. Not as sharp as an FRS or Type R, the remaining broad ability with daily comfort remains part of the appeal.

Usually it's, for the hardware provided - the platform, the cheapest way into the VAG parts bin. And the lightest. Stuff I do care about, contrary to what I imagine other people may think of the badge I chose. In my case it was 5k less than the not comparable Golf that comes with Haldex and auto box, things I didn't want. The closest Audi equivalent would be the S3 Sedan, again auto box and haldex 4wd, and a real 15k more. Where does that money go? Other than a nicer sounding exhaust and a bit better interior quality, 5k tops, I wouldn't really know.

This Cupra R though does make me wonder, only makes sense if you like that styling, rims, colours and equipment. I really don't, I prefer the stylish, anonymous look, I even debadged mine.

I summary, for me it was a win win win win on the above points. But it's my first Seat and I'm not brand loyal at all, when time comes to buy the next, I'll just go with whatever fits our situation and fullfills my basic demands for driver enjoyment best.



Edited by Onehp on Thursday 16th November 02:29

anonymous-user

55 months

Thursday 16th November 2017
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Ultrafunkula said:
dme123 said:
My sentiments exactly. What exactly is the point in Seat??
If VAG had any sense they'd place it more as a German version of Ford. The sports models could inject some pizzazz into the VAG lineup, go a bit crazy with the aero and arches, a bit of noise etc. Right now it's just cut price VW.
I know because VAG are so lacking in sales aren't they?

Get a grip. They know EXACTLY what they are doing. Just because it doesn't appeal to this forum, doesn't mean it won't sell.

kayzee

2,819 posts

182 months

Thursday 16th November 2017
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Are you sure they haven't got this mixed up... 35 cars @ £24k sounds more like it?