Haymarket agrees sale of PistonHeads to CarGurus

Haymarket agrees sale of PistonHeads to CarGurus

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majordad

3,601 posts

198 months

Tuesday 4th December 2018
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Hope this works out for all our benefits

sorrel

223 posts

139 months

Tuesday 4th December 2018
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They have a You Tube channel too!

Take a look! Some great reviews.....

https://www.youtube.com/channel/UC90ZigN9H_k5hEbZ3...

warcalf

252 posts

88 months

Tuesday 4th December 2018
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Personally think Pistonheads could be so much more appealing if it was branched out as more of a social media platform (kind of like Drivetribe) as well as the classifieds and forums etc.

What PH has over DT for example, is the forums, but DT is far better for consuming content...

smithyithy

7,258 posts

119 months

Tuesday 4th December 2018
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Max_Torque said:
funkyrobot said:
CarGurus is an online automotive marketplace with technology at its core, using proprietary algorithms to rank classifieds so that car buyers can quickly and easily find great deals from top rated dealers

Bullst. You just rank everything by price ascending by default.
This ^^^

Everyone i've every met who isn't a "car geek" buys a car with the following process:

1) My friend (insert name here) has a (insert model here). i really like it!
2) What colour should be buy?
3) How much money have we got to spend
4) What's the closest one to us that fits 1->3


That's it really, "Propriety algorithms" is just total bolleux!
It can't be any worse than AutoTrader..

10 adverts per page. The top and bottom are both 'premium' or 'suggested' adverts, which are usually about £30k when you've set your max price to £15k.

No grid view, no option for more results per page, and the fact that they allow dealers to use ~10 of their ~20 photo slots as pics of their stock, their showroom, or their finance offers..

AT is such a st 'user experience' (a term which makes me cringe in itself).. I hate using it but it's just too popular to ignore when searching for your average car..

warcalf said:
Personally think Pistonheads could be so much more appealing if it was branched out as more of a social media platform (kind of like Drivetribe) as well as the classifieds and forums etc.

What PH has over DT for example, is the forums, but DT is far better for consuming content...
To a degree I think this is true, but forums in general, IMO, feel rather archaic nowadays. I'm not saying we need to go the way of Facebook and Twitter with hashtags and emojis, but this forum doesn't even have a basic private messaging system outside of direct emails.. I've set up basic car owners forums years ago that had that feature as a default..

When you use Reddit, as a comparison, and see how quick and easy you can zip through content that is filtered exactly as you want, engage in quick conversations with people in threads, and easily message other users.. It's just so much more fluid..

I suppose this is veering into a different discussion. For the time being I hope the forum can continue uninterrupted. If the rest of the site gets improved as part of this deal then that's good too.


Edited by smithyithy on Tuesday 4th December 13:07

anonymous-user

55 months

Tuesday 4th December 2018
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Vaud said:
On the other hand, Reddit.com has fairly free speech and is actively moderated - owned by Advance Publications (who own Condé Nast)

Typically doom and gloom negativity from PH members... DOOMED we are all DOOMED its the END!
I only speak from my own experience of a once busy UK based VW forum that is now heavily moderated by a US company. I really hope car gurus are different as this is the only forum I regularly use now.

TroubledSoul

4,600 posts

195 months

Tuesday 4th December 2018
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Joey Deacon said:
Can you imagine threads like this being allowed to exist? https://www.pistonheads.com/gassing/topic.asp?t=91...
I'd never even seen that so cheers laugh

Newc

1,870 posts

183 months

Tuesday 4th December 2018
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I have worked at, and run, several US listed businesses.

There is no way the forums in their current form will survive a detailed review by US lawyers.

Splitting off the classifieds and selling the forums to mumsnet would have been a better move.

I would expect the usual outcome of the new buyers realising in six months that the cost to fix is more than it's worth, and the forums being offered for sale again at a knockdown rate.

gazza285

9,824 posts

209 months

Tuesday 4th December 2018
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At least if the forum goes tits up I might get some work done.

FamousPheasant

501 posts

117 months

Tuesday 4th December 2018
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If the management of CarGurus have read "how much do you earn" etc Shirley they must realise that these forums have one of the wealthiest demographics outside the Bilderberg group! There has got to be money made in here somewhere.

Although there is a core of regular posters, there will be many times more lurkers (such as myself) that will drive the traffic volumes. Without the forums the classified sections just becomes like any other classified site - the forums are really the unique aspect of PH. That being said one can never underestimate the failure of managements teams to cock-up acquisitions.

So, if the forums do go does that mean we go to Drive Tribe?

Vaud

50,597 posts

156 months

Tuesday 4th December 2018
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Newc said:
I have worked at, and run, several US listed businesses.

There is no way the forums in their current form will survive a detailed review by US lawyers.
So how do Reddit survive?

Rawwr

22,722 posts

235 months

Tuesday 4th December 2018
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Joey Deacon said:
Forums will definitely go, no professional company is going to want posts mentioning "Powerfully built directors" , "dominating the stairs", "Throw a can of Red Bull at him", "hammer frozen sausages into his front lawn" "Custard" or the million and one other PH in jokes.
Yes, look at the other big commercial failures which allow that kind of stuff; Facebook, Twitter, Instagram...

anonymous-user

55 months

Tuesday 4th December 2018
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FamousPheasant said:
So, if the forums do go does that mean we go to Drive Tribe?
How long do you think Drive Tribe is going to exist considering they lost £12.5 million in two years?

https://www.motoringbox.com/cars/entertainment/dri...

Megaflow

9,438 posts

226 months

Tuesday 4th December 2018
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IforB said:
Is it just me that has never heard of Cargurus?
No. I hadn’t either.

I can’t say I am sad the see the back of Haymarket, but I am not convinced CarGurus are going to be the saviour someare claiming them to be.

anonymous-user

55 months

Tuesday 4th December 2018
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gazza285 said:
At least if the forum goes tits up I might get some work done.
True !

smithyithy

7,258 posts

119 months

Tuesday 4th December 2018
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Vaud said:
So how do Reddit survive?
I think partially by being a top ~25 most trafficked website globally, but also because it is first and foremost a social media platform, so although there is censorship and content moderation, it's typically self-governing by its user base, and works like an open platform..

PH, at least in the eyes of CG or any other prospective buyer I'd imagine, is a classifieds / news site, with a forum attached.. They could view the forum as a fly in the ointment of their business model and split it off, if they deem it more a liability than a benefit

valiant

10,263 posts

161 months

Tuesday 4th December 2018
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One look in NP&E is all the excuse they need to shut PH down.

Days are numbered I'm afraid...

ecs0set

2,471 posts

285 months

Tuesday 4th December 2018
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Can't PetrolTed just build us a new site? What happened to blatters.com? (which if I'm honest, I never used because PH currently still exists).

eybic

9,212 posts

175 months

Tuesday 4th December 2018
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ecs0set said:
Can't PetrolTed just build us a new site? What happened to blatters.com? (which if I'm honest, I never used because PH currently still exists).
I think it just never took off, as I have said, the days of forums are pretty much dead.

Du1point8

21,612 posts

193 months

Tuesday 4th December 2018
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Krikkit said:
Eyersey1234 said:
I hope the forums don't disappear.
When buying a site like PH they will be highly aware of the forums and the associated community - that's what makes PH over other aspects.

If they wanted a classifieds only they would've bought AT or Carandclassic.
roflroflroflroflroflroflroflroflroflroflroflroflroflroflroflroflroflroflrofl

The forums on here are insignificant to the other bits, thats why no work is every done on them.

Rovinghawk

13,300 posts

159 months

Tuesday 4th December 2018
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twing said:
This from CarGurus....
Bland corporate verbiage which could with minor adjustment apply to any product they wish to promote.
Nobody pays attention to it so why do they even bother writing it?
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