RE: Ford Mustang Mach-E officially unveiled
Discussion
I'm always amazed the way some people seem to get so worked up about - a name. It's just a name. Who really cares what they call it ? This is in all likelihood "the future", so we're going to see electric 911's and electric Golfs and 3 series and all other cars, so might as well start now.
It reminds be a bit about the TVR saga. If the company had been called Les Edgar's Folly, no one would have given it the slightest chance, given the teams lack of experience, funding and the competitive market they were going into . But because it was called TVR, 1000 people supposedly put down deposits. It was the exact same business, but with a different name. Bizarre.
It reminds be a bit about the TVR saga. If the company had been called Les Edgar's Folly, no one would have given it the slightest chance, given the teams lack of experience, funding and the competitive market they were going into . But because it was called TVR, 1000 people supposedly put down deposits. It was the exact same business, but with a different name. Bizarre.
BigChiefmuffinAgain said:
I'm always amazed the way some people seem to get so worked up about - a name. It's just a name. Who really cares what they call it ? This is in all likelihood "the future", so we're going to see electric 911's and electric Golfs and 3 series and all other cars, so might as well start now.
For me, if they had called the 900bhp EV Mustang from SEMA a Mustang Mach-E, there is no problem.An SUV? No chance. Ford have only called it a Mustang to latch on to sales, which it would have generated regardless. Otherwise I agree it looks alright for an SUV! Apart from the interior where I agree with the previous post surrounding safety complaints on a massive (and ugly) touchscreen.
kevbernard said:
As an electric SUV starting at 40k it's a very interesting proposition. Considerably cheaper than an i-Pace or Model Y.
Do I care what it's called? Not in the slightest.
I am seriously considering one to go alongside my weekend car.
And as for Mustang owners being up in arms?
Well - my weekend car is a 2018 Mustang GT Convertible. So I can assure you that I know for absolute fact, that not ALL Mustang owners have an issue with the name.
Absolutely agree. I'd happily have this to replace our Mazda SUV as a partner to my 'proper' Mustang.Do I care what it's called? Not in the slightest.
I am seriously considering one to go alongside my weekend car.
And as for Mustang owners being up in arms?
Well - my weekend car is a 2018 Mustang GT Convertible. So I can assure you that I know for absolute fact, that not ALL Mustang owners have an issue with the name.
This has all been said, but feel I need to get out of my system - I’m all for people having choice but SUVs don’t offer anything I’m looking for in a car. I hate that they are increasingly stopping the type of car I enjoy being made.
Taking the Puma and Mustang names for these fat and soggy products pours salt in the wounds for me. Where is the electric version of the genuine Mustang?
Taking the Puma and Mustang names for these fat and soggy products pours salt in the wounds for me. Where is the electric version of the genuine Mustang?
B10 said:
Not single Ford badge anywhere. They must be creating a new sub-brand for 'desirable' EVs. Bit like Volvo / Geely with Polestar.
I think the last sub brand they created was Edsel....
Well, there's Vignale a couple of years ago for a start. That's supposed to be a kind of very closely related sub-brand / halo brand. Not that you ever see any...I think the last sub brand they created was Edsel....
Fetchez la vache said:
Well, there's Vignale a couple of years ago for a start. That's supposed to be a kind of very closely related sub-brand / halo brand. Not that you ever see any...
Yep, it could've been called a Vignal-E. Calling it a Mustang is stupid.
Otherwise as many have said. As an EV it looks OK with promising price and stats. And a gash looking screen in the cabin.
It has a slight Jag I/F-Pace look to it from the side.
Not keen on the giant I-pad screen but at least there's another small screen in front of the driver for speed read outs etc which seems far more sensible to me.
The range is good and that's going to get people to swap over, especially those with range anxiety (who often seem to the ones that don't actually go anywhere...).
Not keen on the giant I-pad screen but at least there's another small screen in front of the driver for speed read outs etc which seems far more sensible to me.
The range is good and that's going to get people to swap over, especially those with range anxiety (who often seem to the ones that don't actually go anywhere...).
Edited by Court_S on Monday 18th November 13:55
AndySheff said:
Yep, it could've been called a Vignal-E.
Calling it a Mustang is stupid.
Otherwise as many have said. As an EV it looks OK with promising price and stats. And a gash looking screen in the cabin.
In your opinion it might seem stupid, but they run customer clinics to decide these things. Clearly the Mustang brand appeals to people on a brand level, and hence, it's use for a new EV sub brand seems entirely justified. Calling it a Mustang is stupid.
Otherwise as many have said. As an EV it looks OK with promising price and stats. And a gash looking screen in the cabin.
The only people that really care or believe this dilutes the big RWD V8 Mustang are people on PH and guys who like to debate which type of light bulb means their 1969 classic Mustang is truly authentic.
Calling this a Mustang is a shrewd move IMO. It'll sell very well, but the same people who found their Waitrose mixed roast vegetables were branded with Aldi logos and felt so dis-custard that they wrote to the Daily Fail about it, will undoubtedly be throwing up in their mouths at the plebs driving round devaluing their precious lifestyle choices.
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