Re : The Alpine A110 (finally) cometh | PH Fleet
Discussion
Helicopter123 said:
Interesting write up.
Looks like they have 3 cars available for immediate delivery and I also see from the website that they have a finance deal on the Pure (£399 a month) over 4 years with a £26k balloon. Maybe Alpine looking to boost UK sales? Any word on likely discount were you to take one?
Until now absolutely no chance of a discount. HOWEVER I see talk on PH of 15% or more discounts on 718s, if that's true then that might provide a bit of leverage.Looks like they have 3 cars available for immediate delivery and I also see from the website that they have a finance deal on the Pure (£399 a month) over 4 years with a £26k balloon. Maybe Alpine looking to boost UK sales? Any word on likely discount were you to take one?
Miserablegit said:
I’m not sure Alpine are making that much on the cars and certainly not on the RHD version. I’d anticipate they would pull RHD production before they discounted it given the demand in Europe.
There clearly won't be much pressure to discount in Europe - the emissions taxes, particularly in France and Belgium give them a huge price advantage over Porsches. Not so clear- cut in UK. Clearly the dealers have some margin to give - say 5% - before they need support from the factory. Beyond that point the factory may need to help . Given that the A110 is about re-establishing the brand, I can't see Alpine letting the UK die for the want of a modest amount of support. I'd judge we are some way from that point at the mo.Edited by bcr5784 on Saturday 15th February 20:29
100 OCTANE said:
I’m in the process of fitting a battery charger socket in the front luggage compartment of my Alpine. I was going to earth it to the chassis, however this is not possible, because everything is bonded and riveted, so I’m going to have to earth it to the battery. As Alpine actually sells a after market battery charger, I would have thought they would have fitted a socket, as the battery is in-assessable without removing a panel. 
Why the corks between the windscreen wipers? Do you know were fusebox is located...our car his trunk is permanently locked (with manual inside the trunk) and I want to check if maybe a fuse is blown.
Helicopter123 said:
They sold 4,376 cars in Europe in 2019, which is well up on the 1,950 in 2018. What makes you think they are cutting production in 2020?
News release here, https://actu.fr/normandie/dieppe_76217/dieppe-alpi...Dieppe 29 November 2019: Alpine factory to halve production.
Management of the Dieppe plant announced to staff on Thursday that production of the Alpine A110 will drop [from 14] to just 7 vehicles per day in January.
The situation at the factory is not unusual in the automotive industry, we are adjusting to commercial demand. We only manufacture vehicles to order, said Dany Defontaine, communications manager of the Dieppe site. The factory has done this many times in the past "(before the revival of Alpine, editor's note).
The problem is sales " If Dany Defontaine says the announcement was greeted quietly by the employees of the Dieppe factory then Dominique Seraffin, secretary of the [Trade Union], speaks rather of "surprise": To be honest, we fell out of the closet! The production line is good, the car is perfect, the workers are doing the job. We keep our commitments on quality, price, delivery times, so what's going on? "
According to the [Union], the problem is sales: "Today we have supplied all enthusiasts, mainly French, who already knew the Alpine brand, he believes. But sales aren’t coming through for export. We suffer from a lack of recognition on the European market and elsewhere. "
This further comment comes from the blue box at the bottom of the article linked above,
"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
rockin said:
This further comment comes from the blue box at the bottom of the article linked above,
"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
Christ, stick a manual gear-box in it and widen the appeal !!"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
It’s a great shame if they stop production but I don’t think it’s time to panic yet.
They upped production to reduce the waiting lists - that will have an effect on later sales - remember this was never meant to be a mass-produced car in comparison with other sports cars.
There has been a slowdown in car demand in most markets.
The Alpine factory produces RS models as well and they might have decided to produce more RS models.
If they were struggling then dropping even more money to develop a manual for the 5 people on PistonHeads who keep going on about it would not be a good decision.
I can agree that the dealership experience is hugely variable. A number of the UK dealers are not adhering to the Alpine requirements and so that will not be helping sales (basically a number of dealers have a part-time Alpine salesman)
They upped production to reduce the waiting lists - that will have an effect on later sales - remember this was never meant to be a mass-produced car in comparison with other sports cars.
There has been a slowdown in car demand in most markets.
The Alpine factory produces RS models as well and they might have decided to produce more RS models.
If they were struggling then dropping even more money to develop a manual for the 5 people on PistonHeads who keep going on about it would not be a good decision.
I can agree that the dealership experience is hugely variable. A number of the UK dealers are not adhering to the Alpine requirements and so that will not be helping sales (basically a number of dealers have a part-time Alpine salesman)
Helicopter123 said:
rockin said:
This further comment comes from the blue box at the bottom of the article linked above,
"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
Christ, stick a manual gear-box in it and widen the appeal !!"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
If they did, you will order one right away won't you?
SidewaysSi said:
Helicopter123 said:
rockin said:
This further comment comes from the blue box at the bottom of the article linked above,
"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
Christ, stick a manual gear-box in it and widen the appeal !!"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
If they did, you will order one right away won't you?
SidewaysSi said:
Helicopter123 said:
rockin said:
This further comment comes from the blue box at the bottom of the article linked above,
"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
Christ, stick a manual gear-box in it and widen the appeal !!"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
If they did, you will order one right away won't you?
Yes, unless I’ve bought something else already.
Helicopter123 said:
SidewaysSi said:
Helicopter123 said:
rockin said:
This further comment comes from the blue box at the bottom of the article linked above,
"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
Christ, stick a manual gear-box in it and widen the appeal !!"Alpine: a faulty [dealer] network?
"At the end of October, an article appeared on the automobile website Downshift which suggested that all was not rosy on the sales side at Alpine.
Relying on an internal source - a marketing executive - the website announced there would be no new products in 2020, notably the SUV so often mentioned by the specialist press.
"In addition, Downshift spoke of "a commercial development which is running out of steam", for lack of customers and new products. "The manufacturer's Alpine centres and dealerships in the capital are not performing as well as they should. Instead, it is the rather out-of-the-way outlets that pull the brand up. We are talking about almost 90 orders from one of them (that of Dijon, Editor's note) out of the 500 pre-reservations, or 18% for a network comprising 20 dealerships. "This should not happen, and our niche product should generate a more or less similar order volume from one dealership to another," added the internal source to our colleague.
"A point of view shared by Dominique Seraffin, secretary of the [Union]: "The disparities in sales between Alpine dealerships reflect a lack of passion among some dealers. Why does the one in Dijon perform? Because he is systematically present at all car events in his region, he organizes tests, in short, he makes the brand known and he goes to seek customers!"
The sports car business has never been easy and it was clearly getting tougher through 2019. This virus just adds to manufacturers' woes.
If they did, you will order one right away won't you?
Yes, unless I’ve bought something else already.
Miserablegit said:
It’s a great shame if they stop production but I don’t think it’s time to panic yet.
Yeah, from the linked article, production numbers sounded pretty plausible. Initial (higher than expected) demand is done after 3 years, now it's time to find new buyers with all the low hanging fruit (French market) served. Looks like the got the ex AMG head of sales on board as MD to do just that. I hope they succeed. Need to make more of them so the used prices start dropping a bit
. Nothing under €53k... Comparable Caymans at least 10% cheaper...
Venisonpie said:
Interesting they've halved production and not stopped like the German and Italian "sports" car makers..
Article is from 29 November 2019, so long before Covid19...Also before the lasts news of the 'suv' and special versions with new colors etc.
Edited by Onehp on Saturday 21st March 09:19
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