RE: Land Rover Defender 90 | UK Review

[anonymous-user]

Davey S2 said:

So who is this 90 model aimed at? I'm genuinely at a loss.

Not farmers as its too expensive and far too small.

Not for families as its not big enough.

How many single people or couples will want one of these at a minimum of £60K?

JLR must have made up a fictional buyer for this but I can't understand who it would be.

The farmer who lives next door to me is single and he's ordered one.

[MellowshipSlinky]

Is there a 3 seat option for the front with no 2nd row?

Edit - that’d be the 90 Hardtop commercial...

Edited by MellowshipSlinky on Wednesday 28th October 18:54

[Andy RV]

Where has the minimum of £60k come from? They’re approx £40k, the commercial version is on the way which is likely to save a few £k.

[fatboy b]

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

[DoubleD]

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

Its a business not a museum

[fatboy b]

DoubleD said:

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

Its a business not a museum

Point missed.

[DoubleD]

fatboy b said:

DoubleD said:

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

Its a business not a museum

Point missed.

In what way?

[fatboy b]

DoubleD said:

fatboy b said:

DoubleD said:

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

Its a business not a museum

Point missed.

In what way?

‘The market’ that chose defenders as the farm vehicle in the 60s/70s/80s is still there regardless of the age of the farmer buying it. Instead JLR have pushed the utilitarian vehicle into the mumsnet school run market and ignored the farmers, who are now happily driving brands that suit their use.

[Murphy16]

It frustrates me how in the military we use Land Rovers as wagons to get about in. They're slow, noisy, in my experience unreliable. Yes they do have character and they are British and look quite cool with the external roll cage and chunky wheels (which ours do) but there are already better vehicles out there.

I honestly can't see the government looking at a new base model 110 which retails around £45K, when the old model 110 retailed at around £35K and think that's still good value. Obviously they won't be paying retail but its a massive price hike for a fleet of vehicles.

Also I would argue the flash interior wouldn't last that long, from the way I've seen how the current defenders get treat by the myriad of people that just jump in and rag them about camp and off road. I'm starting to see more and more Isuzu Rodeos becoming fleet vehicles of choice in the MOD and I don't blame them.

[DoubleD]

fatboy b said:

DoubleD said:

fatboy b said:

DoubleD said:

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

Its a business not a museum

Point missed.

In what way?

‘The market’ that chose defenders as the farm vehicle in the 60s/70s/80s is still there regardless of the age of the farmer buying it. Instead JLR have pushed the utilitarian vehicle into the mumsnet school run market and ignored the farmers, who are now happily driving brands that suit their use.

In that case I still stand by what I said.

[fatboy b]

DoubleD said:

fatboy b said:

DoubleD said:

fatboy b said:

DoubleD said:

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

Its a business not a museum

Point missed.

In what way?

‘The market’ that chose defenders as the farm vehicle in the 60s/70s/80s is still there regardless of the age of the farmer buying it. Instead JLR have pushed the utilitarian vehicle into the mumsnet school run market and ignored the farmers, who are now happily driving brands that suit their use.

In that case I still stand by what I said.

I thought you might do. And judging by other replies of yours in here you’re just after an argument aren’t you.

[DoubleD]

fatboy b said:

DoubleD said:

fatboy b said:

DoubleD said:

fatboy b said:

DoubleD said:

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

Its a business not a museum

Point missed.

In what way?

‘The market’ that chose defenders as the farm vehicle in the 60s/70s/80s is still there regardless of the age of the farmer buying it. Instead JLR have pushed the utilitarian vehicle into the mumsnet school run market and ignored the farmers, who are now happily driving brands that suit their use.

In that case I still stand by what I said.

I thought you might do. And judging by other replies of yours in here you’re just after an argument aren’t you.

Good comeback, I like it.

[Pumpsmynads]

Macan gts @ £59k would be my shout.

[ChezzaV8]

We are currently running a discovery 4 as our work horse. Absolutely brilliant car. It gets used for long motorway journeys, off road through farmland and for our business. When it's time to replace it we'll probably go for a defender 110. It's the next best thing as the new discovery is just too range rovery and doesn't seem to be what we are looking for when compared to the disco 4.

[anonymous-user]

fatboy b said:

‘The market’ that chose defenders as the farm vehicle in the 60s/70s/80s is still there regardless of the age of the farmer buying it. Instead JLR have pushed the utilitarian vehicle into the mumsnet school run market and ignored the farmers, who are now happily driving brands that suit their use.

LR have pushed upmarket for a while now and it doesnt make much sense to offer a basic cheaper version of a car that will sell well with big profit margins. Plus I dont think farmers would actually buy one if it existed anyway.

[cowboyengineer]

Bill said:

Hmmm, shame the seats don't fold flat.

They do, you just fold the seat bases first then it lies totally flat,

Edited by cowboyengineer on Thursday 29th October 05:52

[url]

Obviously this is a 110 but the rear seats are the same design.
|https://thumbsnap.com/Smr9RJRE[/url]

Edited by cowboyengineer on Thursday 29th October 06:50

[seapod]

cowboyengineer said:

Bill said:

Hmmm, shame the seats don't fold flat.

They do, you just fold the seat bases first then it lies totally flat,

Edited by cowboyengineer on Thursday 29th October 05:52

[url]

Obviously this is a 110 but the rear seats are the same design.
|https://thumbsnap.com/Smr9RJRE[/url]

Edited by cowboyengineer on Thursday 29th October 06:50

Sorry chaps, show me a picture of the 90 with flat seats. The dealer (who had just come back from a 2 day training course) told me they do not go flat. He may be wrong, but why would he have made such a big deal about it?

And do you really think the press shots would show the seats 'half down', look at the reaction it has caused.

[Andeh1]

fatboy b said:

Hardly the mud-plugger that they farmers want/need. JLR ignores the market that the grew the brand. Instead gone more like the take-it or leave-it German/Jap brands.

This needs to be stopped in these threads, this is single handedly the most stupid suggestion in the history of stupid suggestions when it comes to the new Defender. That mythical bastion of untapped sales success DOES NOT EXIST. Just think about it, you will realise how stupid it is.


(edit: Exception to every rule, my neighbor's farming family just bought one to replace the most battered Mitsubishi i'd ever seen )

[Bill]

seapod said:

Sorry chaps, show me a picture of the 90 with flat seats. The dealer (who had just come back from a 2 day training course) told me they do not go flat. He may be wrong, but why would he have made such a big deal about it?

And do you really think the press shots would show the seats 'half down', look at the reaction it has caused.

And even if they do fold flat there's still a step in the boot.

[Phooey]

Pumpsmynads said:

Macan gts @ £59k would be my shout.

Different kind of 4x4. Totally.