RE: Has Britain's 'Coolest Brand' Dropped A Clanger?
Discussion
English doing it worse than the Germans shocker.
That 'film' was about as cool as AIDs. Cannot believe it was watched in the boardroom after production and signed off for release. I'd love to suggest it is supposed to be tongue in cheek, but I don't think that's the case.
AM, you're fired.
That 'film' was about as cool as AIDs. Cannot believe it was watched in the boardroom after production and signed off for release. I'd love to suggest it is supposed to be tongue in cheek, but I don't think that's the case.
Emeye said:
Remember those cool BMW films from a few years ago? That's how to do car marketing.
Indeed. Of course the budgets were huge but let's be honest, either do it properly or don't do it at all. The AM film is laughable by comparison.AM, you're fired.
Giles993 said:
Astons are cars by chavs, for chavs - all mouth and not enough trouser.
I think we must have a different definitions of the word chav.Benjman said:
williamp said:
Jenny Tills said:
What was the point of the baddy flicking over his Jaeger LeCoultre? All you saw was a mechanism and 25 jewels?
Because J-LC are the "official" watch supplier to Aston Martin and its customers ( No, I dont geddit either), so its a bit of brand marketing for them too...In next weeks edition, they will show a DBR9 driver wearing Hackett and...
Harry Monk said:
I am now strangely compelled to watch on the 19th to see what happens to our multi-talented quartet of smirking douchebags.
If the point of this film is to get people anticipating the next 'instalment', for whatever reason, Schadenfreude included, then it could be said that it's working. Edited by tonym911 on Saturday 15th January 12:27
f328nvl said:
What will these marketing muppets come up with next; We've had bamboo interiors, glass starter buttons, "power, beauty, soul" patronizing bks, footballers wives exhaust notes, Toyota's in drag and now a short film so ludicrous that not even the coke fueled marketing executives who are presumably the target of this crap will be able to avoid nausea.
How about an Aston Martin IQ test and an Aston Martin Tampon for the cupid stunts who produce and value this nonsense.
I'm guessing you don't like the Gaydon cars and prefer your purists car How about an Aston Martin IQ test and an Aston Martin Tampon for the cupid stunts who produce and value this nonsense.
Edited by f328nvl on Friday 14th January 07:58
Oh dear god... There is competition for Avatars award for "Movie with the least %age of plot investment"
Who are they aiming this at? Surely their demographic is senior managers/directors who most likely have an IQ above 50. I only mention this because this is so cheesy and immature that it feels like it will only entertain a base moron or a 7 year old. Either way, total waste of time and money.
Thats not to say I don't like the car though.
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