Mercedes Benz UK bans dealer haggling!
Discussion
I've just received this email from Mercedes Benz in the UK.
There’s a new way to buy your new Mercedes‑Benz. No matter where or when you buy it, online or in-store – choose your car, and there’s just one price. Our best price. No haggling needed.
From 3 January 2023, you’ll be able to search for a new Mercedes-Benz car on our Online Showroom, or speak with a Mercedes‑Benz Agent at one of our showrooms across the country. And all this, confident in the knowledge that you’ll receive our very best price however you choose to buy.
Our dedicated nationwide team of new car Sales Agents will be ready to help you.
Online, in-store, or any combination of the two.
One price – easy.
Of course there is the slight matter of the part exchange valuation, if there is one. But if you're a cash buyer, that's the price matey, take it or leave it!
There’s a new way to buy your new Mercedes‑Benz. No matter where or when you buy it, online or in-store – choose your car, and there’s just one price. Our best price. No haggling needed.
From 3 January 2023, you’ll be able to search for a new Mercedes-Benz car on our Online Showroom, or speak with a Mercedes‑Benz Agent at one of our showrooms across the country. And all this, confident in the knowledge that you’ll receive our very best price however you choose to buy.
Our dedicated nationwide team of new car Sales Agents will be ready to help you.
Online, in-store, or any combination of the two.
One price – easy.
Of course there is the slight matter of the part exchange valuation, if there is one. But if you're a cash buyer, that's the price matey, take it or leave it!
Of the people I know the ones who ‘need’ to see a bit off to feel like they ‘have got a deal’ won’t be buying new cars anyway.
The one who have new cars lease or finance them.
The ones who have enough money to buy anything they want outright own nearly new rather than new.
Frankly I am surprised it’s taken this long.
The one who have new cars lease or finance them.
The ones who have enough money to buy anything they want outright own nearly new rather than new.
Frankly I am surprised it’s taken this long.
You’ll be buying the car direct from MB, and the dealer becomes simply a handover agent. You can only finance through MB finance, or you can pay cash.
The dealer can choose to buy your existing car if they want it, passing on any equity to MB as customer contribution.
The value of your current car is the only negotiation, everything else is fixed by MB and you are dealing with them. You’re simply choosing which site to collect it from, the price of the new car is the same in Glasgow, Newcastle, Stockport, Bristol or Exeter.
The dealer can choose to buy your existing car if they want it, passing on any equity to MB as customer contribution.
The value of your current car is the only negotiation, everything else is fixed by MB and you are dealing with them. You’re simply choosing which site to collect it from, the price of the new car is the same in Glasgow, Newcastle, Stockport, Bristol or Exeter.
[quote=__] Toyota do this.
Tesla always have. That’s the brand that I think most manufacturers are looking to as well, as their marketing has been phenomenal. Ari said:
sly fox said:
You say this like it's something new ?
Other brands have done this for some time now.
Have they? I recall Daewoo (remember them?) doing it, not heard of anyone else. Other brands have done this for some time now.
The-Wanderer said:
You’ll be buying the car direct from MB, and the dealer becomes simply a handover agent. You can only finance through MB finance, or you can pay cash.
The dealer can choose to buy your existing car if they want it, passing on any equity to MB as customer contribution.
The value of your current car is the only negotiation, everything else is fixed by MB and you are dealing with them. You’re simply choosing which site to collect it from, the price of the new car is the same in Glasgow, Newcastle, Stockport, Bristol or Exeter.
That’s pretty much how it is now isn’t it? The dealer can choose to buy your existing car if they want it, passing on any equity to MB as customer contribution.
The value of your current car is the only negotiation, everything else is fixed by MB and you are dealing with them. You’re simply choosing which site to collect it from, the price of the new car is the same in Glasgow, Newcastle, Stockport, Bristol or Exeter.
The cash or MB Finance is how it’s always been. Not sure how it could be anything different. Either you borrow the money via MB Fiancé then the dealer gets their cut, or you get a secured loan / HP / lease finance elsewhere and they pay the dealer in full, own the car and you pay them back, or you get a personal loan / use savings and pay the dealer in full and own the car.
Long lauded as the future of the motor industry!
Dealer still does the test drive, px, ordering, handover, still gets paid, nothing much changes except saying ‘that’s the price, take it or leave it’
Customer gets a price set by the manufacturer, no negotiation.
Some will win, some will lose.
All manufacturers will go this way, hopefully the OTR prices will become more realistic and finance offers will be a bit sharper, but mostly, nothing changes (except the dealer gets a fixed £ amount instead of a % in lieu of not being expecting to give any of the £ away!)
Dealer still does the test drive, px, ordering, handover, still gets paid, nothing much changes except saying ‘that’s the price, take it or leave it’
Customer gets a price set by the manufacturer, no negotiation.
Some will win, some will lose.
All manufacturers will go this way, hopefully the OTR prices will become more realistic and finance offers will be a bit sharper, but mostly, nothing changes (except the dealer gets a fixed £ amount instead of a % in lieu of not being expecting to give any of the £ away!)
Is it new? I've had sniffy responses when buying new vans - don't expect "best possible price" but would try to support local dealer if they're willing to engage - last one (ford) just quoted me exact list price (and it was for the wrong van too), thanks but I can read the brochure. Online discounters 4k off, can't ignore that.
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