Thousands of advert views; barely any enquiries

Thousands of advert views; barely any enquiries

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Discussion

KTMsm

26,902 posts

264 months

Monday 20th March 2023
quotequote all
phazed said:
Take it to a beautiful spot and take multiple pictures frame in the car like a professional.
Disagree

Most professionals take the car against a white background so you aren't distracted and focus on the car

Krikkit

26,538 posts

182 months

Monday 20th March 2023
quotequote all
KTMsm said:
phazed said:
Take it to a beautiful spot and take multiple pictures frame in the car like a professional.
Disagree

Most professionals take the car against a white background so you aren't distracted and focus on the car
Only if they have the suitable facilities.

Most of the time you want a spacious, uncluttered area that you can take photos with decent lighting. If that happens to have a good backdrop then even better, but it's always better than a crowded residential street.

OP, another coulpe of things to point out:

When you've got your new photos don't hide the reg number - the car isn't at risk of cloning, and all it does is obfuscate people who want to check the history/run HPI etc before contacting you. [ETA: Sorry I see this is on AT only] If you want some help with the photos I'm only in Chester and happy to snap some decent ones. Have a look at something like Collecting Cars for their pictures - use them as a template of exterior/interior.

You've also left the VIN number visible in one of the photos later on, which you probably do want to obfuscate.

Give the engine bay a wipe down.

Polish the exhausts.

Be patient - the market for these cars is very small.


Edited by Krikkit on Monday 20th March 12:50

123DWA

1,297 posts

104 months

Monday 20th March 2023
quotequote all
Its worth baring in mind OP that people on this website are not 'typical' car buyers. They are the 0.01% of the market that know everything about everything and also have an opinion on it. Read some of the car buying threads to see what I mean. I have seen links to my own cars on here and people picking it to bits and all the things that were mentioned on here were never mentioned once by the buyer.

KTMsm

26,902 posts

264 months

Monday 20th March 2023
quotequote all
Krikkit said:
Only if they have the suitable facilities.
There are companies that specialise in editing photos for traders who don't have photo booths

Me - I just have a white painted wall

I'd suggest there is an industrial estate / car park near the OP that has similar

blue_haddock

3,224 posts

68 months

Monday 20th March 2023
quotequote all
bobsavage789 said:
Coolhands has actually managed to correctly identify the car in question, so that should answer your questions.

As far as I’m aware, others are selling, albeit very slowly.
For me the pictures of the car are terrible and some appear to be screenshots off your mobile, this might be ok for a £500 banger but for the kind of car your selling it doesnt portray it brilliantly.

Secondly the interior looks grubby and unloved, a decent valet would make it look loads better.

I agree the colour scheme is a bit marmite but you cant really do anything about it so people will either like it or not.

Then finally your advert wording really doesnt help to sell the car, why not get the basic jobs done so its less negative.

For me the pictures and the description really dont do anything towards selling the car so get it valeted and tidied up before taking a set of much better pictures and putting a much better advert together to actually help sell the car.



Krikkit

26,538 posts

182 months

Monday 20th March 2023
quotequote all
KTMsm said:
Krikkit said:
Only if they have the suitable facilities.
There are companies that specialise in editing photos for traders who don't have photo booths
I've never seen edited ones which don't look terrible, waste of time imho.
KTMsm said:
Me - I just have a white painted wall

I'd suggest there is an industrial estate / car park near the OP that has similar
Possibly, but if you can have it outdoors why not?

SWoll

18,442 posts

259 months

Monday 20th March 2023
quotequote all
Nothing wrong with the advert or the pictures IMHO.

It's a highly specialized car with a tiny number of potential buyers being sold at a difficult time of year when many are struggling financially even more than usual.

The only thing off could well be the asking price, but I'm not qualified to comment on that.

plenty

4,697 posts

187 months

Monday 20th March 2023
quotequote all
^^ what he said.

All of the comments about the photos etc. while they are valid enough, aren't the reason why the phone's not ringing.

If you're selling a mainstream car you'd need every edge possible to stand out from the hundreds of other listings. For a specialist model like this, you just need a reasonable advert. Unless the photos are so dire that they scream a low-effort owner, which these don't, they're not going to put off a serious buyer looking for a Tuscan. Same with the wheels - that's surely not going to be a deal-breaker for any potential TVR Tuscan buyer who by definition will be a clued-up enthusiast.

By all means spruce up the advert and refurb the wheels, but ultimately you're going to need time and patience to sell car like this unless you're willing to drop the price for a quicker sale.

Edited by plenty on Monday 20th March 13:28

blue_haddock

3,224 posts

68 months

Monday 20th March 2023
quotequote all
SWoll said:
Nothing wrong with the advert or the pictures IMHO.

It's a highly specialized car with a tiny number of potential buyers being sold at a difficult time of year when many are struggling financially even more than usual.

The only thing off could well be the asking price, but I'm not qualified to comment on that.
even stevie wonder can see how bad the pictures are, they really let the car down and if i was looking for such a car i'd instantly dismiss it as i projects the image that the owner doesnt really care about it so what has the maintenance been like and how has he looked after the car.

MrManual

172 posts

61 months

Monday 20th March 2023
quotequote all
Personally I would change the wheels, drop the price slightly and do a completely new advert. If you drop the price then people that are keeping track of the listing will know and might just wait it out for another price drop, a new listing with different photos will make this less likely.



plenty

4,697 posts

187 months

Monday 20th March 2023
quotequote all
blue_haddock said:
even stevie wonder can see how bad the pictures are, they really let the car down and if i was looking for such a car i'd instantly dismiss it as i projects the image that the owner doesnt really care about it so what has the maintenance been like and how has he looked after the car.
Just goes to show how different we all are. The photos look perfectly adequate to me. But if there's a egregious typo in the words or it's badly written, that puts me off regardless of how good the photos are.

JackJarvis

2,238 posts

135 months

Monday 20th March 2023
quotequote all
If I was in the market for one of these I'd scroll past this example purely based on the wheel colour. Rightly or wrongly it's a red flag for me. For the sake of a couple of hundred quid, I'd get them painted.

plenty

4,697 posts

187 months

Monday 20th March 2023
quotequote all
JackJarvis said:
If I was in the market for one of these I'd scroll past this example purely based on the wheel colour.
If you were buying a Golf GTi then sure. If you were in the market for a TVR Tuscan you would know that there are very few examples on the market and that wheel colour can be easily and cheaply changed.



SWoll

18,442 posts

259 months

Monday 20th March 2023
quotequote all
plenty said:
JackJarvis said:
If I was in the market for one of these I'd scroll past this example purely based on the wheel colour.
If you were buying a Golf GTi then sure. If you were in the market for a TVR Tuscan you would know that there are very few examples on the market and that wheel colour can be easily and cheaply changed.
This. Just as many people are likely to like the wheels as not anyway, and not difficult to change should you want to.

blue_haddock said:
even stevie wonder can see how bad the pictures are, they really let the car down and if i was looking for such a car i'd instantly dismiss it as i projects the image that the owner doesnt really care about it so what has the maintenance been like and how has he looked after the car.
Based on what? The fact that he lives in a normal house on a normal street? Seem a good, honest advert to me in comparison to the kid of overly posed and bullstty stuff the majority of dealers push.

bennno

11,659 posts

270 months

Monday 20th March 2023
quotequote all
SWoll said:
plenty said:
JackJarvis said:
If I was in the market for one of these I'd scroll past this example purely based on the wheel colour.
If you were buying a Golf GTi then sure. If you were in the market for a TVR Tuscan you would know that there are very few examples on the market and that wheel colour can be easily and cheaply changed.
This. Just as many people are likely to like the wheels as not anyway, and not difficult to change should you want to.

blue_haddock said:
even stevie wonder can see how bad the pictures are, they really let the car down and if i was looking for such a car i'd instantly dismiss it as i projects the image that the owner doesnt really care about it so what has the maintenance been like and how has he looked after the car.
Based on what? The fact that he lives in a normal house on a normal street? Seem a good, honest advert to me in comparison to the kid of overly posed and bullstty stuff the majority of dealers push.
OP has asked for advice because his car is not selling, so your points that surmise to just leave it as it is don't really help him.

He's been told improve advert text, take better photos (both cost nothing), refurb the wheels to factory standard £200, Fit road legal plates £10, resolve the defects on the car (?) and adjust the price so its similar to other cars with similar milage - i.e. not more expensive than lower mileage cars at dealers.

Might give him a fighting chance. As others have said you only need one buyer, but these cars are quite specialist.

Personally id not buy one unless it was cheap or had a recent rebuild, either way id expect to see it in use as a weekend car and garaged.

covmutley

3,028 posts

191 months

Monday 20th March 2023
quotequote all
I canonly speak for myself but would say the following about the advert:

-I don't like photos in different locations. Suggests they are taken at different times (possibly for a negative reason) and would not be quite sure what condition its actually in

-give more details about previous history. It sort of reads that you have done a fair bit, but previous owners haven't

- I think it's just too negatively written. You say decatted, BUT comes with the cats. Surely say something like it is decanted and sounds fantastic, AND comes with the original cat if you want it more original.

Same for the paint, you say it's not pristine. Can you say it's good,but with some chips that reflect age. So not lying at all, just being more positive. Saying its not pristine makes it sound tatty, I think.

Edited by covmutley on Monday 20th March 14:30

bobsavage789

Original Poster:

657 posts

55 months

Monday 20th March 2023
quotequote all
Krikkit said:
You've also left the VIN number visible in one of the photos later on, which you probably do want to obfuscate.
Good spot: thanks.

coldel

7,899 posts

147 months

Monday 20th March 2023
quotequote all
Just a few observations to add to the pretty well documented list...

The thousands of views on FB are not potential buyers, unless there is a market of 15k+ TVR Tuscan buyers out there that are just passing over your advert. I think the likelihood is that its just people browsing. Same for the 500 or so. Mostly just browsing and not actually in the market right now for a premium priced private sale. Chances are the advert is fine and you are just going to need to wait a few months to get a sale. Nothing abnormal about that with a car being sold privately at this price, and in a market that is highly niche.

Sure you can improve the advert, you always can. Take pics in a neutral setting and be methodical, front back sides and quarters. Interior pics need to show more as they cut off the tops of the seats etc. Clean everything up, it needs to be spotless. In the advert, maybe group your advert text up as it is hard to digest as its a bit scatter gun. Reason for sale etc. always help.

Ultimately you are selling an expensive niche toy designed for summer driving in a wet and miserable March during a cost of living crisis. Potential nibbles are going to be few and far between if at all. The likelihood is that the advert is fine and the buyer will find it. Just be prepared that what you think its worth does not equal what it is worth to sell. If you are not willing to let it go at the market dictated rate, then you will be keeping it.


bobsavage789

Original Poster:

657 posts

55 months

Monday 20th March 2023
quotequote all
Krikkit said:
Only if they have the suitable facilities.

Most of the time you want a spacious, uncluttered area that you can take photos with decent lighting. If that happens to have a good backdrop then even better, but it's always better than a crowded residential street.

OP, another coulpe of things to point out:

When you've got your new photos don't hide the reg number - the car isn't at risk of cloning, and all it does is obfuscate people who want to check the history/run HPI etc before contacting you. [ETA: Sorry I see this is on AT only] If you want some help with the photos I'm only in Chester and happy to snap some decent ones. Have a look at something like Collecting Cars for their pictures - use them as a template of exterior/interior.

You've also left the VIN number visible in one of the photos later on, which you probably do want to obfuscate.

Give the engine bay a wipe down.

Polish the exhausts.

Be patient - the market for these cars is very small.


Edited by Krikkit on Monday 20th March 12:50
Thanks also for the offer of photographic assistance. I’ll give you a shout if I’m struggling to find a decent open space/taking adequate pictures.

bobsavage789

Original Poster:

657 posts

55 months

Monday 20th March 2023
quotequote all
MrManual said:
Personally I would change the wheels, drop the price slightly and do a completely new advert. If you drop the price then people that are keeping track of the listing will know and might just wait it out for another price drop, a new listing with different photos will make this less likely.
I think this is probably the closest to what my current thinking is. I’ll also get the minor cosmetic issues sorted.