RE: INEOS Grenadier officially unveiled
Discussion
unsprung said:
It makes an impression how one can draw a distinction between this home-grown effort and that of new TVR.
Sadly, this is at exactly the same stage as TVR. Earlier in fact as this is just a render, not a show car. No actual vehicles on the road? A plant in Wales that's not ready yet and a lot of big spending still to come for production, compliance, sales and support. Exciting but a long way to go yet.It looks really interesting and the sales figures are really bold. Good luck to them, and I don't think they'll parasite much from JLR in reality as it's a completely different target market. Witness the number of lifestyle buyers for the new Jimney with buyers remorse once they found out what a proper 4x4 chassis does to refinement and handling
EyeHeartSpellin said:
His Ineos Chemical group is worth £80billion so surely all those sites and pipe networks that need regular inspection will be ordering the pickup! Probably give them a good start. . .
A start maybe but wouldn't be making him any money. Would be a bloody expensive way of sourcing fleet vehicles by itself!kett said:
I’ve got a feeling that it will just fall foul of uk VED and BIK rules. Without nailing down those key determinants for utility vehicles, sales may flounder. Otherwise, it meets the design brief and I would covet having one. Well done Ineos!
Actual utility users such as utilities and other fleet users won’t be concerned - VED is a flat rate for vans (assuming they produce a proper commercial vehicle version) and BIK doesn’t apply to vehicles solely used for work with no personal use (and is flat rate for vans/commercials as long as the payload is a ton or more)The Wookie said:
Unless it's significantly nicer to sit in and drive than an old Defender then I doubt they'll be winning the lifestyle/fashion market as it's brand oriented. .
It will almost certainly be vastly nicer to sit in and drive compared with a 1940s based car.The One Life Live It crowd might not buy it new, but would they buy anything new?
EyeHeartSpellin said:
His Ineos Chemical group is worth £80billion so surely all those sites and pipe networks that need regular inspection will be ordering the pickup! Probably give them a good start. . .
This was my thinking too, if he can underwrite the project by getting his other company to buy a job lot (and getting the cycling team to use them for some publicity) that should be enough to kickstart things.I'm not an expert in that market, but could you sell vehicles to large oil/gas/mining/NGO fleets and the lack of a dealer network won't be an issue as they'd do all maintenance in-house/on-site?
As others have said, they seem to be missing a trick by not having a stupidly expensive top of the range version, it must be better business to sell 1 vehicle for £100k than 3 for £30k,
MC Bodge said:
It will almost certainly be vastly nicer to sit in and drive compared with a 1940s based car.
The One Life Live It crowd might not buy it new, but would they buy anything new?
I don't know, it certainly looks like it has a lot in common with one!The One Life Live It crowd might not buy it new, but would they buy anything new?
Who will buy it new?
I just don't get it. I don't see what question it answers except for a couple of tiny niches. It screams out 'PH favourite, sales flop' to me, and I say that as someone who owned and loved two Evoras after having a 911
The Wookie said:
I don't know, it certainly looks like it has a lot in common with one!
Who will buy it new?
I just don't get it. I don't see what question it answers except for a couple of tiny niches. It screams out 'PH favourite, sales flop' to me, and I say that as someone who owned and loved two Evoras after having a 911
Organisations who actually need utility vehicles and used to buy the old Defender in droves? Who will buy it new?
I just don't get it. I don't see what question it answers except for a couple of tiny niches. It screams out 'PH favourite, sales flop' to me, and I say that as someone who owned and loved two Evoras after having a 911
Granted they seem to have moved on to Japanese pickups
Watching with interest.
As the saying goes though: "The proof of the pudding will be in the eating." but either way, it's great news for Bridgend.
With any vehicle, especially with a commercial vehicle, it needs to be reliable. If they get their quality control nailed, they could be in with something here... Assuming there is actually enough of a space in the market for them. And talking of target markets, they'll be wanting to make sure it has a decent GVW and able to operate at that weight, for its lifetime (thinking utility companies here).
Not sure if it was covered in the article but it does look as though it has independent front suspension, with a live axle on the rear. I can understand why but it might upset one or two of the purists here.
It'll also be interesting to see how the emissions are dealt with as damaging exhaust systems with DPFs & AdBlue, get very expensive, very quickly!!
My 2p
M
As the saying goes though: "The proof of the pudding will be in the eating." but either way, it's great news for Bridgend.
With any vehicle, especially with a commercial vehicle, it needs to be reliable. If they get their quality control nailed, they could be in with something here... Assuming there is actually enough of a space in the market for them. And talking of target markets, they'll be wanting to make sure it has a decent GVW and able to operate at that weight, for its lifetime (thinking utility companies here).
Not sure if it was covered in the article but it does look as though it has independent front suspension, with a live axle on the rear. I can understand why but it might upset one or two of the purists here.
It'll also be interesting to see how the emissions are dealt with as damaging exhaust systems with DPFs & AdBlue, get very expensive, very quickly!!
My 2p
M
Edited by camel_landy on Wednesday 1st July 09:07
InitialDave said:
Bill said:
And they appear to have forgotten the front diff...
Huh, you're right, you can see it in the first front shot, but not in a later one that appears to be from a lower angle.Still, that doesn't explain why you wouldn't blur it out in every picture
ThePackMan said:
You can’t “trademark” a design. Only a name/logo. I suspect you mean copyright or patent??
You can - design registration https://www.gov.uk/register-a-designThe Wookie said:
I don't know, it certainly looks like it has a lot in common with one!
Who will buy it new?
I just don't get it. I don't see what question it answers except for a couple of tiny niches. It screams out 'PH favourite, sales flop' to me, and I say that as someone who owned and loved two Evoras after having a 911
But worse, because the only people moaning about the new Defender never* bought a new one anyway.Who will buy it new?
I just don't get it. I don't see what question it answers except for a couple of tiny niches. It screams out 'PH favourite, sales flop' to me, and I say that as someone who owned and loved two Evoras after having a 911
*Well, almost never...
Toaster Pilot said:
Organisations who actually need utility vehicles and used to buy the old Defender in droves?
Granted they seem to have moved on to Japanese pickups
Looking at the numbers total sales peaked in the 90's at about 35,000 Defenders all in, utility customers, lifestyle people, farmers, etc etc.Granted they seem to have moved on to Japanese pickups
Plus that was before, like you say, Japanese pickup trucks, and the like had really got into the commercial market and SUV's (outside of Land Rovers other products anyway) had picked up the lifestyle people.
If they were talking about franchising the design out worldwide for local manufacture/assembly I'd say fair enough, that might generate a critical mass.
It's british manufacture and business, I don't want it to fail but like I say, I don't get it.
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