AML - NEW UK SALES

Author
Discussion

AMVSVNick

6,997 posts

163 months

Tuesday 6th October 2020
quotequote all
One assumes the year to figures include the giveaway vantage deals last September of is it Jan - Sep?

Jon39

Original Poster:

12,840 posts

144 months

Tuesday 6th October 2020
quotequote all

SORRY EVERYONE.
I MADE A HASH OF THAT. POSTED THE FIGURES THE WRONG WAY ROUND.

CORRECTION BELOW.
_______________

UK new car registration figures have now been published for September 2020.

Aston Martin

September 2019 = 200
September 2020 = 149

Jan to Sep 2019 = 1221
Jan to Sep 2020 = 642

Do you want to see figures for any other manufacturer?


We cannot find out individual model numbers until the DVLA publish their 3rd quarter 2020 figures. Usually takes them a couple of months!
There must be some DBXs in the September numbers, but of course the vast majority of AML sales are export. (These figures are UK only.)

Nick - Was the bargain PCP offer only during December 2019 ? If so, won't be reflected in any of these numbers.



ST12AT

539 posts

168 months

Tuesday 6th October 2020
quotequote all
Jon39 said:

SORRY EVERYONE.
I MADE A HASH OF THAT. POSTED THE FIGURES THE WRONG WAY ROUND.
Patient waking up from surgery...

Doctor - “Well, Mr Smith, a slightly unusual request but we hope you are thrilled with your nose enlargement and penis reduction.”

Nurse - “Erm, Doctor......”

nickv8

1,348 posts

84 months

Tuesday 6th October 2020
quotequote all
nickv8 said:
A near 2x increase YoY? In this amazingly fragile year? Wow! Talk about bucking the industry trend...

Really curious how this breaks down across models.
Oh... on that news, I think I need to edit my text too irked

chesby

476 posts

225 months

Tuesday 6th October 2020
quotequote all
Jon39 said:

SORRY EVERYONE.
I MADE A HASH OF THAT. POSTED THE FIGURES THE WRONG WAY ROUND.

CORRECTION
Do you work in the Department of Health?


Edited by chesby on Tuesday 6th October 18:40

oilit

2,632 posts

179 months

Tuesday 6th October 2020
quotequote all
Jon39 said:

SORRY EVERYONE.
I MADE A HASH OF THAT. POSTED THE FIGURES THE WRONG WAY ROUND.

CORRECTION BELOW.
_______________

UK new car registration figures have now been published for September 2020.

Aston Martin

September 2019 = 200
September 2020 = 149

Jan to Sep 2019 = 1221
Jan to Sep 2020 = 642

Do you want to see figures for any other manufacturer?


We cannot find out individual model numbers until the DVLA publish their 3rd quarter 2020 figures. Usually takes them a couple of months!
There must be some DBXs in the September numbers, but of course the vast majority of AML sales are export. (These figures are UK only.)

Nick - Was the bargain PCP offer only during December 2019 ? If so, won't be reflected in any of these numbers.
The interesting thing is that September 2020 is 75% of the number for September 2019., whereas the YTD for 2020 is 52.5% of the 2019 figure - perhaps suggesting sales are picking up - which is a good sign.

Jon39

Original Poster:

12,840 posts

144 months

Wednesday 6th January 2021
quotequote all

The end of year UK new registration figures are now available online.
Not as good as 2019, but what an dreadful year for so many business sectors, and now motor dealers are closed once again.


Dec 2019 = 281
Dec 2020 = 89

Year 2019 = 1718
Year 2020 = 876



Year 2020
Ferrari = 985
Lotus = 171
McLaren = 346
Morgan = 178


oilit

2,632 posts

179 months

Thursday 7th January 2021
quotequote all
Thanks Jon - not sure what the source of these is - but does it have (for comparison) the 2019 totals for the other companies mentioned?

dbs2000

2,690 posts

193 months

Thursday 7th January 2021
quotequote all
Wow, McLaren were absolutely panned

Jon39

Original Poster:

12,840 posts

144 months

Thursday 7th January 2021
quotequote all

Figures are here
https://www.am-online.com/data/manufacturer-insigh...

It is an industry body, who state their source as the Society of Motor Manufacturers and Traders (SMMT).
I am sure that SMMT must get their data directly from the DVLA. It used to include Aston Martin, but that stopped in I think 2018.

The DVLA do publish an even more detailed quarterly version on their own website (individual models), but there is always a long delay before that is available.

As we have often mentioned, the only worldwide figures come from AML and whereas the UK used to be their largest market, that is no longer the case, so looking at UK only figures may not be an indication of what is happening overall.


EDIT - Was December 2019 the month of the (£1,000 + 23x£1,000) Vantage deals? Obviously boosted the figures.





Edited by Jon39 on Thursday 7th January 09:01

Greg_D

6,542 posts

247 months

Thursday 7th January 2021
quotequote all
If those mclaren numbers are correct....

Wowzers

Jon39

Original Poster:

12,840 posts

144 months

Friday 15th January 2021
quotequote all

For those of you who like figures, this might be of interest.

The information goes all the way back into the Newport Pagnell era.
From 2007 onwards, the production figures are from AML.
Prior to that they are from the internet, so might not be accurate.

Would be grateful if anyone can help complete the missing, uncertain or wrong figures.







Moonpie

126 posts

42 months

Friday 15th January 2021
quotequote all
Very interesting numbers Jon and thank you for posting them.

In 2011 Aston made 4200 cars. Toyota makes 13,400 vehicles a DAY.

It reminds me how truly special Aston Martins are.

oilit

2,632 posts

179 months

Monday 18th January 2021
quotequote all
I was talking to someone today who mentioned that at the peak of the problem, AM had nearly 2k cars in car parks/airfields unsold worldwide, and that the number is now down to around 1k.

If that is correct, then ironically it could be argued that the lockdown has helped AM by helping reduce inventory whilst being forced to close/reduce factory output... Also, 2k parked up unsold is almost half a years production volume according to the numbers by Jon.

Jon39

Original Poster:

12,840 posts

144 months

Tuesday 9th February 2021
quotequote all

Reported by Autocar, are Lawrence Stroll's ambitious sales targets for Aston Martin.

'Chairman Lawrence Stroll believes Aston Martin can sell between 12,000 and 15,000 cars a year, once its model range is complete.'

DBX and its SUV derivatives = around 6000 to 7500
Mid-engined models ........... = around 3000 to 4000
Front-engined cars ...............= . about 5000

'The company’s sales in the UK halved during 2020, SMMT figures show, but its performance in other markets has been stronger.'


oilit

2,632 posts

179 months

Tuesday 9th February 2021
quotequote all
Jon39 said:

Reported by Autocar, are Lawrence Stroll's ambitious sales targets for Aston Martin.

'Chairman Lawrence Stroll believes Aston Martin can sell between 12,000 and 15,000 cars a year, once its model range is complete.'

DBX and its SUV derivatives = around 6000 to 7500
Mid-engined models ........... = around 3000 to 4000
Front-engined cars ...............= . about 5000

'The company’s sales in the UK halved during 2020, SMMT figures show, but its performance in other markets has been stronger.'
Thanks Jon, the good news is that this would suggest Stroll et al see a need for two factories at those volumes.....whether they are the current two is a different question !

Jon39

Original Poster:

12,840 posts

144 months

Saturday 6th March 2021
quotequote all

Throughout February the UK has been subject to full COVID-19 restrictions.
It is therefore perhaps an achievement, that any cars were sold.

19 Aston Martins were registered for use on UK roads in February 2021.
The corresponding figure for 2020 was 27.



Dick Dastardly

8,313 posts

264 months

Saturday 6th March 2021
quotequote all
Jon39 said:


The corresponding figure for 2020 was 27.
I believe there are 21 dealers in the UK, so that's not even an average of 1.5 cars per dealer in a (pre Covid) month. Very worrying.

How do they afford to keep all their sales staff employed? The Bristol dealer always has a ratio of about 3:1 for staff wandering around looking for things to do versus potential customers.

Greg_D

6,542 posts

247 months

Saturday 6th March 2021
quotequote all
And still they can barely be bothered to speak to you When you walk in...

With that sort of performance, you would expect them to be guiding you into your parking space... laugh

williamp

19,264 posts

274 months

Saturday 6th March 2021
quotequote all
Better IT types then ma can link to it, but the annual report for 2020 here

https://www.astonmartinlagonda.com/investors/resul...

Show how many sold, and what was sold. Even includes the racing cars..