Youtube it was good while it lasted .....

Youtube it was good while it lasted .....

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Discussion

DangerMonkey

587 posts

217 months

Thursday 18th January 2018
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wst said:
Apparently these new rules only apply to new applicants for monetisation, so you'll be grandfathered in.
Unfortunately not...this is what they sent me

Under the new eligibility requirements announced today, your YouTube channel, CoolWheelsInnitBro, is no longer eligible for monetisation because it does not meet the new threshold of 4,000 hours of watch time within the past 12 months and 1,000 subscribers. As a result, your channel will lose access to all monetisation tools and features associated with the YouTube Partner Program on 20 February 2018 unless you surpass this threshold in the next 30 days. Accordingly, this email serves as 30 days notice that your YouTube Partner Program terms are terminated.

Vaud

50,617 posts

156 months

Thursday 18th January 2018
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IanCress said:
Imagine the hosting costs on it, including the sheer amount of storage they must use. And 99% of it is complete rubbish that nobody ever watches. I'm not surprised they lose money.
Google don't think like normal companies though. They take a very long term view.

And they have a LOT of data.

They can precise... what a user watches, how long for, when they stop, pause, etc. How old that user is, gender, what else they watch, etc. Location. What else they search for. They can offer an advertiser a very, very precise and targeted insight to deliver an ad.

mygoldfishbowl

3,707 posts

144 months

Thursday 18th January 2018
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It's a shame. Diggin Britt has moved to patreon.com, it now costs a couple of bucks a month to see all the interesting stuff she digs up.

https://www.patreon.com/DigginBritt


TonyRPH

12,977 posts

169 months

Thursday 18th January 2018
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mygoldfishbowl said:
It's a shame. Diggin Britt has moved to patreon.com, it now costs a couple of bucks a month to see all the interesting stuff she digs up.

https://www.patreon.com/DigginBritt
Hmmm, I wonder what the real reasons people follow 'Diggin Brit' are...

Not boobies surely? biggrin

kev1974

4,029 posts

130 months

Thursday 18th January 2018
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I can see why they've gone for the "4000 hours of watchtime" requirement. As a Youtube viewer I'm heartily sick of all the videos that come up in searches and aren't what they claim to be, i.e. deceptive thumbnails or keywords, and are invariably just rubbish trying to capture "play" clicks. Of course you click off that video pretty quickly when it is a deception but by then a little bit of my time has been wasted already. If this move raises quality and consistency a bit by getting rid of the clickbait and just leaving content creators that are in it for the longer term gain then that's great.

Of course it is a shame that some niche channels might decide to stop producing, but I guess they had to set a boundary somewhere.

bakerstreet

4,766 posts

166 months

Thursday 18th January 2018
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I'm a big fan of YouTube. I have a channel, but its just holiday and dive videos.

YouTube Red was meant to offer no advertsing for £7 per month. Looks pretty good for me.

I like how if there is a subject that I'm struggling with, chances are there is a YouTube video on how to do it. I watched a lot of spraying videos.

Global Cycling Network is also excellent and I usually watch their videos every week. Their content has now made it onto Amazon Prime too.

I don't mind adverts. I'll wait 5 seconds if its something I want to watch.

wst

3,494 posts

162 months

Thursday 18th January 2018
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DangerMonkey said:
wst said:
Apparently these new rules only apply to new applicants for monetisation, so you'll be grandfathered in.
Unfortunately not...this is what they sent me
Contradictory information abounds unfortunately. Lately they've shown themselves to be terribly out-of-touch with the users (Logan Paul, this, probably loads more historic offences tongue out)

ZesPak

24,435 posts

197 months

Friday 19th January 2018
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bakerstreet said:
I like how if there is a subject that I'm struggling with, chances are there is a YouTube video on how to do it. I watched a lot of spraying videos.
This, and since buying a lot online, tonnes of reviews on everything so you can have a look at the product at least.

jimPH said:
CoolHands said:
I don't see who on earth watches these adverts. I use adblocker as do millions of people, so never see any. Plus if I'm forced to because, say, I'm at work or something I scroll down the window so I can't see the ad until it's finished. So I still never watch them. Can't believe youtube pay youtubers as they think views = revenue? confused
YouTube doesn't care, they sell space
I stand to be corrected, but that statement is wrong.

Google and Facebook don't sell space, they sell clicks.

You pay them and they try to get traffic to your site.
This is the main reason they are so interested in your information -> More relevant ads for someone -> More chances you'll be interested.

As opposed to a magazine: "we print X copies every month, this is the audience, this is your price for that size in every one of them"

There is a holy grail of advertising though. We used to have pay per view (TV, Radio, Magazine) now we have pay per click (email, web), the next step is pay per sale.
This means you pay google, for example, 50 eur, and they use it to get you 500 worth of business.
For this of course they need a complete trace, from the ad to the checkout.
But, what business wouldn't do it?

People I know that advertise with Facebook say they easily get 5x the revenue they used to have through the classic channels. They spend thousands there now instead of tens of thousands they used to.

Vaud

50,617 posts

156 months

Friday 19th January 2018
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ZesPak said:
I stand to be corrected, but that statement is wrong.

Google and Facebook don't sell space, they sell clicks.

You pay them and they try to get traffic to your site.
This is the main reason they are so interested in your information -> More relevant ads for someone -> More chances you'll be interested.

As opposed to a magazine: "we print X copies every month, this is the audience, this is your price for that size in every one of them"

There is a holy grail of advertising though. We used to have pay per view (TV, Radio, Magazine) now we have pay per click (email, web), the next step is pay per sale.
This means you pay google, for example, 50 eur, and they use it to get you 500 worth of business.
For this of course they need a complete trace, from the ad to the checkout.
But, what business wouldn't do it?

People I know that advertise with Facebook say they easily get 5x the revenue they used to have through the classic channels. They spend thousands there now instead of tens of thousands they used to.
Correct. Online advertising is now a duopoly. Facebook / Google. Amazon will probably start to emerge as no 3. well.

hotchy

4,479 posts

127 months

Saturday 20th January 2018
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Surely this will easily sorted subscriber wise. You already get those dodgy companies that will get you 1000 twitter followers etc for a few quid. 1000 fake YouTube accounts, subscribed for a cost.

Phunk

1,977 posts

172 months

Saturday 20th January 2018
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ZesPak said:
People I know that advertise with Facebook say they easily get 5x the revenue they used to have through the classic channels. They spend thousands there now instead of tens of thousands they used to.
https://www.campaignlive.co.uk/article/facebooks-news-feed-changes-bad-news-brands/1454595

Murph7355

37,761 posts

257 months

Saturday 20th January 2018
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All those who have become used to free stuff on the internet, free ways to make money etc...this is the direction. Lured in nicely, hooked then watch how the reeling in starts smile

Murph7355

37,761 posts

257 months

Saturday 20th January 2018
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otherman said:
Maybe they'd like to kill it off. Its always lost money.
It'll be interesting to see how it goes. Losing money for a while is nothing if you have a long term view...get each subscriber to the point where they're OK paying £1 a year, then £5, then £10, then £100. Those with the investment in the channel will justify as not much cash and all of a sudden YouTube (etc) rakes in an absolute fortune.

The philosophy is not dissimilar to company encouraging you to set up Direct Debits etc smile

Yipper

5,964 posts

91 months

Saturday 20th January 2018
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Narcisus said:
Well that's a shame. Just reading the mail from Google about the new ad revenue rules.

4000hrs and 1000 subscribers min.

I have a channel that I started in August 2016. It only has about 120 videos but I have uploaded steadily over that time. Its mainly aviation videos that I have filmed and edited myself over the years.

When the chance to make a little money via monetization arrived I had a go and was pleasantly surprised when my vids started to make a few quid. At the moment I usually get a small payment around every 5 months or so.

Not a massive amount but considering the time editing etc was a nice little bonus.

Looking at my stats I have over the yearly hours but only 350 subscribers so come Feb the payments will stop.

I have a feeling that a lot of interesting content will vanish.
You can buy 1,000 YouTube subscribers from third-party suppliers for about 50 quid.

Just dripfeed them in over a few weeks (to hide the spike) before the deadline and you'll be golden.

Buying subscribers is how almost all big YouTubers and Tweeters get / got started.

It's the social-media industry's dirty little secret.

You can thank me later thumbup

DocJock

8,360 posts

241 months

Saturday 20th January 2018
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...hence the 4000 hours stipulation

Narcisus

Original Poster:

8,081 posts

281 months

Saturday 20th January 2018
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DocJock said:
...hence the 4000 hours stipulation
I have over 4000hrs :-)

hyphen

26,262 posts

91 months

Saturday 20th January 2018
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CoolHands said:
I don't see who on earth watches these adverts. I use adblocker as do millions of people, so never see any. Plus if I'm forced to because, say, I'm at work or something I scroll down the window so I can't see the ad until it's finished. So I still never watch them. Can't believe youtube pay youtubers as they think views = revenue? confused
Those of us who block ads don't really matter, as we are the savvy type who will shop around and question what we see anyway.

Advertisers want the gullible.

hyphen

26,262 posts

91 months

Saturday 20th January 2018
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TonyRPH said:
I have adblocking, but it doesn't always block tghe adverts inserted into videos.

Some months back, most of the videos I watched were delayed (I presume where the advert was running - but I didn't see it) now I see most of them.
Firefox with UBlock Origin here, gets all YouTube ads.

Pedal_Loud

858 posts

260 months

Monday 22nd January 2018
quotequote all
Narcisus said:
jkh112 said:
So you need 650 PHers to subscribe to your channel so you continue to receive payment?
They don’t even have to watch your videos, just bump up subscriber numbers?
Hey that's a great idea haha !
I'm in the same boat. Did a channel as a hobby to improve/learn about editing and also to become a better presenter (to help in the workplace, self awareness when communicating etc). I wanted to build my confidence.

It was never about the money but when a bit of money dribbles in (the most was £35 in Dec'17!) it was almost like a little pat on the back. At last I was getting money for something I enjoyed doing.

What is annoying is I'm smashing the watch hours (9500 watch hours in last 12 months) but for whatever reason the content obviously isn't grabbing viewers enough to convert to a sub. I'm trying to learn from this and continue to come up with ideas for new content.

Its about cars by the way and I like to get under the skin of topics and try to tell a story (not always easy). Purely a hobby though and I've no aspiration to be a 'proper youtuber' for a start I'm too old!

I'll keep it going for the original reasons I started and try to reach the 1k sub threshold. I average 1 new sub a day there or thereabouts. Short of a massive guerrilla marketing campaign I doubt I'll make 1k by 20th Feb.

Hey ho, thanks YouTube.


MysteryLemon

4,968 posts

192 months

Monday 22nd January 2018
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Pedal_Loud said:
for whatever reason the content obviously isn't grabbing viewers enough to convert to a sub.
Going based on most of the Youtubers I see, the content can be utter garbage, it's how many times you beg, shout and make stupid noises in a video that actually gets you the subs...