Tesco clubcard pricing differential...

[DodgyGeezer]

I've found out today that there is, apparently, quite a furor brewing as Tesco are now pricing good differently depending on whether you use your clubcard or not. I guess my initial reaction was WTF!?!?? (cue Daily Mail outrage followed by compoface) but to be honest I'm now thinking well why not? It's a way of trying to get everyone to sign-up and showing a definite benefit for doing so.

Any naysayers to argue why this is a bad thing?

[DodgyGeezer]

DannyScene said:

Haven't they been advertising this for months all over TV etc

How is this news to people???

don't watch adverts and haven't been to a Tesco for about 9 years...

[DodgyGeezer]

strikes me as being similar to the old Green Shield Stamps - as soon as it gets too popular it'll be changed to make it less beneficial. One thing that the CC did was to help Tesco (and whatever 'loyalty' scheme their competition had) track spending habits and therefore aid in targetted advertising and kid people into believing 'their' supermarket offered a better scheme than a.n.other