Ferrari drop "Mission Winnow" b******ks from name
Discussion
According to racefans.net https://www.racefans.net/2019/03/03/ferrari-quietl...
Ferrari have dropped the PMI "Mission Winnow" b
ks from their name.
Hadn't realised McLaren had picked up sponsorship from BAT - A Better Tomorrow (subtle? Not).
The things people will do to subvert tobacco sponsorship rules and sell cigarettes to third world countries, eh?
Ferrari have dropped the PMI "Mission Winnow" b
ks from their name.Hadn't realised McLaren had picked up sponsorship from BAT - A Better Tomorrow (subtle? Not).
The things people will do to subvert tobacco sponsorship rules and sell cigarettes to third world countries, eh?
A bit more background: https://sponsorship.sportbusiness.com/news/mclaren...
So while PMI were pretending to be working to better the human race under Mission Winnow ("Mission Winnow has a simple goal: drive change by constantly searching for better ways of doing things."), at least BAT are slightly more honest - “It gives us a truly global platform with which to drive greater resonance of our potentially reduced risk products, including our Vype, Vuse and glo brands.”
...so promoting vaping instead.
So while PMI were pretending to be working to better the human race under Mission Winnow ("Mission Winnow has a simple goal: drive change by constantly searching for better ways of doing things."), at least BAT are slightly more honest - “It gives us a truly global platform with which to drive greater resonance of our potentially reduced risk products, including our Vype, Vuse and glo brands.”
...so promoting vaping instead.
the prime difference is that BAT are pushing their move into "vaping", whilst Mission Winnow is pointless deflection bullst;
"Mission Winnow has a simple goal: drive change by constantly searching for better ways of doing things. And by committing to learning and knowing more, it’s easier to make choices that improve the future for everyone. To make this happen, we’ll get inside the minds of outstanding innovators and change-makers, to see why and how they achieve excellence.
From world-leading engineers and scientists to cutting-edge creatives, the people at PMI, and our partners at Scuderia Ferrari and Ducati, have the know-how to challenge the status quo, drive revolutionary change and to be champions. They have devoted their lives to finding a better way, and their stories of endeavor and success are inspiring.
You’ll see innovative solutions to long-standing problems and brand-new initiatives that kick-start advances into unchartered (sic - copied from website) territory. Every one of these is focused on making a positive impact on people and organizations.
Join us now on the Mission Winnow journey."
No products, no hardware, no software, just smokescreen words covering absolutely fk-all. Despicable halfwits.
t;"Mission Winnow has a simple goal: drive change by constantly searching for better ways of doing things. And by committing to learning and knowing more, it’s easier to make choices that improve the future for everyone. To make this happen, we’ll get inside the minds of outstanding innovators and change-makers, to see why and how they achieve excellence.
From world-leading engineers and scientists to cutting-edge creatives, the people at PMI, and our partners at Scuderia Ferrari and Ducati, have the know-how to challenge the status quo, drive revolutionary change and to be champions. They have devoted their lives to finding a better way, and their stories of endeavor and success are inspiring.
You’ll see innovative solutions to long-standing problems and brand-new initiatives that kick-start advances into unchartered (sic - copied from website) territory. Every one of these is focused on making a positive impact on people and organizations.
Join us now on the Mission Winnow journey."
No products, no hardware, no software, just smokescreen words covering absolutely f
k-all. Despicable halfwits.Gassing Station | Formula 1 | Top of Page | What's New | My Stuff