Thursday 19th November 2009

'Rolls-Royce' Minis On The Way

R-R trim shop to craft bespoke interiors as Mini dealer option

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Rolls-Royce trimmed Mini 'spy shots'...

Rolls-Royce and BMW execs have confirmed the existence of a project to develop a bespoke luxury version of the BMW Mini, which will potentially be offered as the 'ultimate' option through Mini dealers.

One car - based on a JCW Mini - has already been prepared by the Rolls-Royce wood and leather workshops, and was shown confidentially to Mini dealers at their annual gathering earlier this year.

Unlike Aston Martin's Cygnet - a project to rebrand the Toyota iQ and thus help reduce the company's CO2 footprint, the Rolls-Royce trimmed Minis are not designed to be offered for sale via the R-R network. Indeed it has not even been decided whether the cars will carry any Rolls-Royce badging.

...reveal luxury interior trim

The project was instigated by Mini brand marketeers looking for ways to emulate some of the luxury kudos associated with the original Mini through the work of coachbuilders like Wood and Pickett and Radford.

No time-scale has been announced for the project, and Rolls-Royce says there's no imminent production plan - but that 'concept work' is ongoing.

 

[blindswelledrat]

Perfect example of how you can't polish a st

[blindswelledrat]

Patrick Bateman said:

I love Mini interiors, this one is no different.

Fair enough, what you do in teh bedroom is your business alone.
Live and let live etc

[blindswelledrat]

Spunagain said:

blindswelledrat said:

Perfect example of how you can't polish a st

True but you can roll it in glitter!

Didn't they do this to the Rover mini in the late 80's? (Do a rolls style interior tart up, not roll it in glitter)

But it still smells and tastes like a st