Thousands of advert views; barely any enquiries
Discussion
I suspect it may be due to the price, but could there be any other reasons my specialist, convertible sports car isn’t generating any enquiries?
I’ve had over 17k views and 120+ saves on FB; 500+ on Car and Classic; 3000+ on AT. Also listed on PH, but can’t see a way of checking views etc. I think I’ve included all required information in the adverts, as well as interior and exterior pictures.
Potential reasons:
1) too expensive
2) weather not good enough yet for convertibles
3) other?
Not sure if posting the ad is allowed…
I’ve had over 17k views and 120+ saves on FB; 500+ on Car and Classic; 3000+ on AT. Also listed on PH, but can’t see a way of checking views etc. I think I’ve included all required information in the adverts, as well as interior and exterior pictures.
Potential reasons:
1) too expensive
2) weather not good enough yet for convertibles
3) other?
Not sure if posting the ad is allowed…
bennno said:
To many unknowns.....
whats the car / age / price?
how does it compare price wise to the others listed?
are any of the others selling?
Is it quite unique? in which case auction or collecting cars?
Im selling two cars to fund a new 911, the Boxster sold quickly and loads of enquiries, my morgan is getting loads of views but no offers as yet
Coolhands has actually managed to correctly identify the car in question, so that should answer your questions.whats the car / age / price?
how does it compare price wise to the others listed?
are any of the others selling?
Is it quite unique? in which case auction or collecting cars?
Im selling two cars to fund a new 911, the Boxster sold quickly and loads of enquiries, my morgan is getting loads of views but no offers as yet
As far as I’m aware, others are selling, albeit very slowly.
bennno said:
Genuine question - Why would you pay 6k more for yours over this one?
https://www.autotrader.co.uk/car-details/202303155...
Or the blue one owner car at £24,995 on Pistonheads.
Ot the £28k one that’s just had 6k spent on it at powers?
Fair questions, and at the risk of this turning into a sales pitch:https://www.autotrader.co.uk/car-details/202303155...
Or the blue one owner car at £24,995 on Pistonheads.
Ot the £28k one that’s just had 6k spent on it at powers?
The £20.5k one has covered 96 miles in the last year; mine has 992. That would raise questions for me as a buyer. There’s also no mention of a rebuild, and the lower mileage might mean the engine isn’t out of the woods yet. However, I don’t know anything about that particular Tuscan, so I’m just speculating.
The £25k has a patchy service history (I actually looked at it before it was sold to that dealer when buying mine) and the interior looks rather tired.
Assuming you mean the one at £29k, I’m surprised that hasn’t been bought yet: it looks like a nice example. I suppose the higher price reflects the protection buying from a dealer offers, as well as some of the upgrades.
MitchT said:
Thousands of views but from how many unique users?
If I see a car I like I bookmark it and check it two or three times a day to see if the price has dropped so, in the case of a car I'm interested in, the ad will be getting at least three hits per day just from me.
No way of seeing unique users, as far as I’m aware. I see your point though.If I see a car I like I bookmark it and check it two or three times a day to see if the price has dropped so, in the case of a car I'm interested in, the ad will be getting at least three hits per day just from me.
bennno said:
You could afford to buy the £20.5 one and have enough change to rebuild the engine compared to buying yours.
Being honest, you asked for advice, you probably need to drop to a max of 22.5k to get interest.
Perhaps, and that’ll come down to individual preferences in terms of whether or not one wants to go through the rebuild process…Being honest, you asked for advice, you probably need to drop to a max of 22.5k to get interest.
Appreciate the input, but I’d rather keep hold of it than sell for £22.5k.
bennno said:
Perhaps adjust the price, fix the defects, take some better photos, spend £200 on refurbishing wheels back to silver and you’d get more interest.
Your rebuild was presumably done almost 17 years ago and at a third of the miles now covered, so it’s a negligible benefit versus a recent rebuild.
Hope useful. Not trying to have a pop. Buy a lot of cars so tried to offer some constructive advice in respect of the question posed.
Yes, that is useful: thanks.Your rebuild was presumably done almost 17 years ago and at a third of the miles now covered, so it’s a negligible benefit versus a recent rebuild.
Hope useful. Not trying to have a pop. Buy a lot of cars so tried to offer some constructive advice in respect of the question posed.
I had no idea the wheels were so off-putting, so worth considering.
Genuine question: what sort of better photos are needed?
Raccaccoonie said:
For a start remove the steering lock, they are useless and really is off putting. Get the minor issues fixed, gear gator and why not get a decent valet on the paintwork. Then as summer comes it is ready to go.
I hadn’t noticed the steering lock in one of the photos: it does look silly though, so I’ll redo that picture. Thanks for pointing that out.As someone who has been subjected to a double car theft via burglary, I disagree that they’re useless, however…
Monkeylegend said:
Reading the advert suggest to me you haven't owned the car very long so raises a question over why you are selling.
The black wheels on a black car suggest to me previous owners maybe a bit boy racer type and do nothing to enhance the car.
The advert finishes with the bad points which leaves me with a negative impression of the car.
It would appear to be too highly price based on the response you have had so far.
All very constructive: thanks.The black wheels on a black car suggest to me previous owners maybe a bit boy racer type and do nothing to enhance the car.
The advert finishes with the bad points which leaves me with a negative impression of the car.
It would appear to be too highly price based on the response you have had so far.
Are you saying that I should mention why I’m selling?
The previous owner was far from a boy racer, but I see your point.
Sounds like a bit of a rewrite might be in order, if only to leave the reader with a more positive impression!
Panamax said:
I would talk solely about the current physical condition of the car and that it's been well maintained. Key info is generally date/mileage of last service and date of MOT expiry.
I'd get the cosmetic bits tidied up if they're easy to tidy up. You don't want to have to be talking about a poor handbrake gator. Personally, I wouldn't mention any modifications unless and until a buyer asks because they're as likely to reduce the price as enhance it.
And those number plates, are they actually legal? Either way I'd spend £30 getting some shiny new ones with no additions.
I can’t see why the plates wouldn’t be legal: do you mean because of the “TVR” down the side? Nothing has ever been mentioned about them before…I'd get the cosmetic bits tidied up if they're easy to tidy up. You don't want to have to be talking about a poor handbrake gator. Personally, I wouldn't mention any modifications unless and until a buyer asks because they're as likely to reduce the price as enhance it.
And those number plates, are they actually legal? Either way I'd spend £30 getting some shiny new ones with no additions.
bennno said:
Check set of photos on collecting cars, consistent all sides, without steering lock, showing drivers seat.
Do the wheels, will lift it.
I shall investigate and review the photos.Do the wheels, will lift it.
I’m thinking I might give the option of wheel colour in the advert (i.e. I’ll have them redone if someone would prefer a different colour). If people bother to read it properly, that might cover all bases.
Monkeylegend said:
Not necessarily, but you only mention work done in 2022.
You also mention the full service stamps so maybe detail a bit more of the service history including the recent 2022 jobs.
You need to generate interest/contact first then if anybody asks the question directly you can then give your reasons for selling.
Fair points: when I sit down to do some serious editing, I shall include more service history.You also mention the full service stamps so maybe detail a bit more of the service history including the recent 2022 jobs.
You need to generate interest/contact first then if anybody asks the question directly you can then give your reasons for selling.
bennno said:
“2002 1 4.0 litre Tuscan
Starmist Black metallic with black and red interior. Factory fitted Tuscan S brake upgrade from new.
Fully serviced at TorqueRVT (tvr specialists) in Sep 2022 at x miles at a cost of x
Car service history as below
Who date mileage
Etc
Car has been reliable in my ownership and it’s recently had a new clutch, engine mounts and chassis inspection / treatment in 2022.
Clean mot pass, valid through to xxx
Bonnet modification, wired in charger. Engine rebuilt / upgraded by TVR at 19k miles.
Book full of service stamps and stacks of history including original build sheet. “
Very helpful. Thank you Starmist Black metallic with black and red interior. Factory fitted Tuscan S brake upgrade from new.
Fully serviced at TorqueRVT (tvr specialists) in Sep 2022 at x miles at a cost of x
Car service history as below
Who date mileage
Etc
Car has been reliable in my ownership and it’s recently had a new clutch, engine mounts and chassis inspection / treatment in 2022.
Clean mot pass, valid through to xxx
Bonnet modification, wired in charger. Engine rebuilt / upgraded by TVR at 19k miles.
Book full of service stamps and stacks of history including original build sheet. “
So I think I have a plan:
1) rewrite advert, taking into account the many bits of useful feedback on here
2) edit the photos on the advert
3) sort out minor cosmetic stuff (handbrake gaiter; rear badge; paintwork has already been 3 stage polished recently)
4) if above yields no better results, drop price OR wait until better weather
Many thanks for the contributions. I shall endeavour to update with any developments (in case anyone is interested).
1) rewrite advert, taking into account the many bits of useful feedback on here
2) edit the photos on the advert
3) sort out minor cosmetic stuff (handbrake gaiter; rear badge; paintwork has already been 3 stage polished recently)
4) if above yields no better results, drop price OR wait until better weather
Many thanks for the contributions. I shall endeavour to update with any developments (in case anyone is interested).
E63eeeeee... said:
Nothing helpful to add, other than that I don't think people buy convertibles when it's pissing down. You could arrange a test drive and it would be just as likely to be snowing as sunny.
I do think threads like this are the best side of PH though, lots of helpful people on here. Maybe there should be a regular "tear my ad a new one" thread for this sort of thing.
Agree on both points: I feel as though my ad has been torn several new ones!I do think threads like this are the best side of PH though, lots of helpful people on here. Maybe there should be a regular "tear my ad a new one" thread for this sort of thing.
rotaryjam said:
Others have covered it but I'll summarise and add my own points
- it's too expensive, £25k seems more appropriate for this time of year at least
- wrong time of year/weather, give it a couple of months
- bad photos: you need to get back to that beauty spot and take some more photos there and try and get some background in the shots, they look too cramped and are taken at multiple locations which some may think is dodgy
- agree about removing the steering lock, gives a bad vibe
- it's on pistonheads: of all the sites I've listed on I've had the least success here. Try carandclassic, a tvr owner site classifieds, Facebook and eBay
- awful colour combo (sorry): black with black wheels and red interior is about as bad as it gets for me. You could spray the wheels silver and get the seats dyed.
- you list negatives: my philosophy is if you can't say something nice, don't say anything at all. Save the negatives for when someone is on the phone, its less easy to dismiss at that stage than scrolling through ads
Hope that's helps
Some interesting points there.- it's too expensive, £25k seems more appropriate for this time of year at least
- wrong time of year/weather, give it a couple of months
- bad photos: you need to get back to that beauty spot and take some more photos there and try and get some background in the shots, they look too cramped and are taken at multiple locations which some may think is dodgy
- agree about removing the steering lock, gives a bad vibe
- it's on pistonheads: of all the sites I've listed on I've had the least success here. Try carandclassic, a tvr owner site classifieds, Facebook and eBay
- awful colour combo (sorry): black with black wheels and red interior is about as bad as it gets for me. You could spray the wheels silver and get the seats dyed.
- you list negatives: my philosophy is if you can't say something nice, don't say anything at all. Save the negatives for when someone is on the phone, its less easy to dismiss at that stage than scrolling through ads
Hope that's helps
Edited by rotaryjam on Monday 20th March 07:21
Edited by rotaryjam on Monday 20th March 07:21
I’ve listed it in other places as well, so I’ve covered quite a few bases in that respect.
I shan’t be going down the route of dying seats: to me, that’d be like having the car resprayed just because people (probably) prefer brighter colours on a Tuscan.
I see your point about the photos, though they are from only two locations.
Ditto the negatives. I’ve always thought honesty is the best policy, as that gives potential buyers all the info they need, and prevents them trying to knock the price down when viewing, but I suppose mentioning them at first contact would deal with that. All going well, there’ll be no negatives after I’ve dealt with the cosmetic issues!
plenty said:
How long's it been advertised? I'd expect a niche car to take a while to sell...3-6 months.
And as per above, you really need to advertise it everywhere, including Facebook.
It’s been up for 3 weeks now, and across various platforms. I appreciate it’ll take a while in all likelihood, especially as it’s not exactly TVR season just yet.And as per above, you really need to advertise it everywhere, including Facebook.
Mezzanine said:
Take your photographs in landscape rather than portrait for a start, and get the car framed properly rather than cutting bits off out of frame. Also the background locations, apart from the first shot, don’t exactly sell it well.
To a viewer, it looks like you haven’t taken any time and care as to how the car is presented, rather just taken a few rushed snaps and added some others that you have found on your photo album. Subliminally if it appears you can’t make the effort to do this, it makes the viewer question the efforts you might have made/not made for maintenance or general upkeep of the car (not suggesting this is the case, just what the photos make me feel)
I’d agree that getting the wheels refinished would help, you mention putting potential colour change in the text but if the viewer isn’t instantly drawn in with the first photo, they might not even click on your advert or bother to read that far. A few hundred quid on the wheels might make a few thousand difference in attracting someone before you consider dropping the price.
I’d also agree that it’s a specialist car, with a limited market so be prepared to wait.
Good luck.
Ouch.To a viewer, it looks like you haven’t taken any time and care as to how the car is presented, rather just taken a few rushed snaps and added some others that you have found on your photo album. Subliminally if it appears you can’t make the effort to do this, it makes the viewer question the efforts you might have made/not made for maintenance or general upkeep of the car (not suggesting this is the case, just what the photos make me feel)
I’d agree that getting the wheels refinished would help, you mention putting potential colour change in the text but if the viewer isn’t instantly drawn in with the first photo, they might not even click on your advert or bother to read that far. A few hundred quid on the wheels might make a few thousand difference in attracting someone before you consider dropping the price.
I’d also agree that it’s a specialist car, with a limited market so be prepared to wait.
Good luck.
Points taken.
Gassing Station | Car Buying | Top of Page | What's New | My Stuff