Dull company name.com v 'what we actually sell.com' choices

[Ken Figenus]

I bagged a couple of new domain names a few years ago which I thought seemed great for a local business. My website designer was uninterested and negative though so they have been a bit dormant. I still think they are really good as they say what the company does in its locality - think something like:

SmashingCarRepairs.com
v
CarCrashRepairsCardiff.Wales + CarCrashRepairs.Wales

Why is my website guy so unimpressed? Is there any way I could lever these seemingly useful local/regional URL's? Or maybe feed them into the main long-established site or are they pretty worthless?

Thanks for any advice

[Ken Figenus]

You are comparing me with some really huge global businesses guys - flattered ;-) Great info though - appreciated.

I need to research if having a very local/regional url with this sub business will be a good thing. I have to say that I am unaware of hitting any sites that are, say, 'weekendbreaks.wales' when googling for 'weekend breaks in wales'. I wonder if there is any value in the 'say what you see' approach? Needs more research.