MoonPig Results Dont Make Sense

MoonPig Results Dont Make Sense

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DSLiverpool

Original Poster:

14,766 posts

203 months

Thursday 1st July 2010
quotequote all
<b>Moonpig more than double its turnover to £20.9m for the year ending 30 April 2009.

£7.9m in sales recorded in the 12 months previous.

Pre-tax profits for the latest period also more than doubled from £2.5m to £6.7m.

During the 12 months to 2009, the company shipped 5.8m cards with a record of 99,000 sent on one day in February.

"That’s why more than 2.5m people a year keep coming back to our website to create cards for their friends and families."</b>

Ok 2.5m customers, lets say 3m customers, t/o £21m means each customer spends £7 a card and they make £2.40 profit on each card

Do people really spend £7 on a card ?

DSLiverpool

Original Poster:

14,766 posts

203 months

Thursday 1st July 2010
quotequote all
Its £5.99 a card and they dont pay VAT - just checked

DSLiverpool

Original Poster:

14,766 posts

203 months

Thursday 1st July 2010
quotequote all
mep said:
You've got the number of cards shipped in your original post DSLiverpool!

5.8 Million Cards Shipped
£20.9 Million Turnover

Roughly £3.60 per card.
Thats why I fear the figures are gash - convaluted hype to boost a highly geared company and get free publicity - or am i being cynical

The figures dont make sense