RE: Subaru TA340C: the hot Scooby lives!

RE: Subaru TA340C: the hot Scooby lives!

Friday 3rd February 2012

Subaru TA340C: the hot Scooby lives!

Chugging Imprezas may have disappeared from the limelight but out in the sticks the legend continues to thrive



Embarrassing to admit it, but I can remember where I was when the Subaru Impreza Turbo entered my life. I was sitting in my Peugeot 205 XS in my lunch break, reading Autocar.
The cover read: "Subaru Impreza Turbo, 208bhp, 0-60 in 5.8sec, £17,499."

Scooby + B-road = business as usual...
Scooby + B-road = business as usual...
It felt like a significant moment. Just looking at the bare numbers, rationalising the speed against the all-wheel drive, the relative value, the compact dimensions and the reputation for reliability. Little did any of us know that the dumpy little Subaru would launch the career of the most famous rally driver in history and define performance motoring for an entire generation.

The party is over...
But like any Empire that burgeoned with breathtaking speed, the demise of the Subaru as the heartland of affordable performance has been brisk and, at times, made uncomfortable viewing. It has been a story of changing consumer demands, increased competition, exchange-rate difficulties and, lest we should forget, a global recession.

Moody grey wrap looks suitably mean
Moody grey wrap looks suitably mean
There are communities still in the grip of Subaru-rapture though. There are many reasons to visit Wales, but one of the strangest has to be Scooby-viewing. It's like The Land That Time Forgot in the valleys, and understandably so. Yes, these people are die-hard rally fans, but alter your frame of reference for someone living where precipitation and modification are key influencers and you can see why Subarus and Mitsubishis still parp and hiss their way at great speed in all conditions. They are just unbeatable on those roads.

I was driving through Wales before Christmas and it suddenly struck me that with sales of new Impreza STIs being so slow and Mitsubishi abandoning the sector to build air-conditioning units, what are these lads going to drive in 10 years time? Who is maintaining the culture of fast Subarus in the UK? Who is nurturing it for future generations? What did John Major say about stuff 'cascading through generations'? OK, I'll stop - but you get the point.

Factory 'big wing' and Prodrive 19s bulk up looks
Factory 'big wing' and Prodrive 19s bulk up looks
...or is it?
Well, there is a shining beacon of boxer-enthusiam, but sadly for residents of The Principality, it is in Warwickshire.

Cross Roads Subaru is, at face value, a normal Subaru dealership whose name has been slightly undermined by the insertion of a roundabout bang outside the front door. But anyone who drives past this forecourt cannot fail to notice the unmistakable signs of rampant car-enthusiasm. An American police car, a mint RS500 Cosworth and a bevy of various-vintaged Imprezas crowd the forecourt.

Jon Mathers and his team don't just live and breathe Subarus, they appear to subsist on any kind of performance car. Lurking in among the new Subaru models in the showroom is an X-Pack bodied Mk2 Escort with Honda VTEC power and a beautifully adapted rear-axle assembly. Just one look at the quality of preparation on this track-day toy and you know these are people who do things the right way.

TA340C in its element...
TA340C in its element...
Keeping it real
To avoid this reading like an advertorial, I won't list the awards that Jon and his team have won over the years, suffice to say they are to Impreza sales what Don Bradman was to the five-day test match. They sell more than any other dealer in the UK.

This makes them culturally important for the survival of genus Scooby, but it is their work supporting the wider community of fettlers, Time-Attackers and also spicing-up the current range of cars that really endorses their role in the support of a great Japanese-British tradition. To prove as much, we are going to drive a limited edition Impreza called a TA 340C, which they have developed. TA denotes Time Attack, the championship Jon won last year in his loopy 600hp race car.

Pro-R branded Alcon brakes part of the package
Pro-R branded Alcon brakes part of the package
Local home brew
Testing modified Subarus is a sketchy business. It's easy to allow dyno printouts and sundry bullshit to cloud your feelings about how the car actually drives on the road. Added thump normally means compromised power delivery and suspension mods remove the chassis' chances of smothering bumps. The 340C couldn't be more different. After the standard 320 it feels much more responsive below 3,000rpm, then pulls harder all the way to the limiter. This is apparently all down to a re-map and less back pressure in the revised exhaust system, complete with a Scorpion back box. If such mild changes elicit such advantages, you can only assume the car is horribly strangled in standard form.

The chassis is a peach too. Supple, absorbing and agile: it reminded me that, despite your RS4s and 911 Turbos, there will always be something about these cars on damp, scummy UK roads. It feels more direct than the standard car. It's been re-bushed (Superpro), but as is often the case, new Eibach springs and roll bars have slightly tightened everything up but not at the expense of compliance or comfort. They may not have the firepower, but what these cars have - have always had - is that ability to screw themselves into the surface with unrivalled efficiency. And, of course, they just want to be driven fast. To me, this car felt like a very potent version of the original RB5. Those who know it will understand that's a compliment.

Shades of the RB5 live on in the TA340C
Shades of the RB5 live on in the TA340C
Where progress has been unkind to the Impreza is in the finer details. The plastics are hard, the cabin styling is bland - you know the score by now - as showroom eye-candy this struggles against anything German.

But as a car that feels good moving slow and fast, one that will clip you along regardless of weather conditions, the £39,995 340C remains compelling for the committed few. Hopefully enough will be sold so that in five years time, young lads in the Valleys can buy them and drive them at unfeasible speed following Wales Rally GB.


SUBARU WRX STI TA340C
Engine:
2,457cc flat-four turbo
Power (hp): 340@5,400rpm
Torque (lb ft): 376@3,600rpm
0-62mph: c. 4.7 sec
Top speed: 158mph
Weight: 1,505kg
MPG: 26.9mpg (NEDC combined, standard WRX STI)
CO2: 243g/km (standard WRX STI)
Price: £39,995

 





 

Author
Discussion

Dagnut

Original Poster:

3,515 posts

193 months

Friday 3rd February 2012
quotequote all
7k over list for a remap and suspension set up...

RedWater

485 posts

166 months

Friday 3rd February 2012
quotequote all


That's got to be pic of the week!

rhinochopig

17,932 posts

198 months

Friday 3rd February 2012
quotequote all
Dagnut said:
7k over list for a remap and suspension set up...
It's not though is it. Different wheels, wrap, new exhaust, etc, plus dev costs.

Good dampers will set you back a minimum of 3k fitted.

FWDRacer

3,564 posts

224 months

Friday 3rd February 2012
quotequote all
A more subtle rear wing and I'm in. Soft spot for Subaru's.

Saw an unchaved original - Deep blue with gold wheels. Something so very 'right' about it. No pretence.

BUG4LIFE

2,020 posts

218 months

Friday 3rd February 2012
quotequote all
PR0-R makes me sad frown

Dan Trent

1,866 posts

168 months

Friday 3rd February 2012
quotequote all
BUG4LIFE said:
PR0-R makes me sad frown
Explain? Seriously, am intrigued!

Thanks,

Dan

Dagnut

Original Poster:

3,515 posts

193 months

Friday 3rd February 2012
quotequote all
rhinochopig said:
It's not though is it. Different wheels, wrap, new exhaust, etc, plus dev costs.

Good dampers will set you back a minimum of 3k fitted.
So the dampers are better than the Spec c set up on the 320r?? Dev costs..who is mapping the cars for them..is he better than Bob Rawle or Andy Forest? The article praised the car but didn't tell me in anyway how it was better than the factory set up apart from the remap..which can be had for 500 quid

BUG4LIFE

2,020 posts

218 months

Friday 3rd February 2012
quotequote all
Dan Trent said:
BUG4LIFE said:
PR0-R makes me sad frown
Explain? Seriously, am intrigued!

Thanks,

Dan
It's a long story mate, of missed opportunities!

LukeSi

5,753 posts

161 months

Friday 3rd February 2012
quotequote all
Or save £10,000 and get a real impreza
http://www.pistonheads.com/sales/3360861.htm


I know which I would rather have.

The Jolly Todger

2,742 posts

180 months

Friday 3rd February 2012
quotequote all
Nice article. Didn't bother to proofread it though?

The interiors seem to have let down these cars since the very early days. I guess it's a question of priorities.

paulmoonraker

2,850 posts

163 months

Friday 3rd February 2012
quotequote all
40K is just too dear.

masseyis

22 posts

178 months

Friday 3rd February 2012
quotequote all
And the demise has nothing to do with current Imprezzas looking ugly as sin (maybe the STi slightly less so), while their Mistubishi rivals look better than ever? (disclaimer: RalliArt X owner)

paulmoonraker

2,850 posts

163 months

Friday 3rd February 2012
quotequote all
The Jolly Todger said:
The interiors seem to have let down these cars since the very early days. I guess it's a question of priorities.
Indeed, and at 40K that's not acceptable... They are above their station with the new pricing (I know some of the problem is exchange rates)... People spending 40K on a car will be looking at lots of other options...

GravelBen

15,686 posts

230 months

Friday 3rd February 2012
quotequote all
masseyis said:
And the demise has nothing to do with current Imprezzas looking ugly as sin (maybe the STi slightly less so), while their Mistubishi rivals look better than ever? (disclaimer: RalliArt X owner)
Always down to personal taste, I think the Evo X looks like a bloated whale and would take the Impreza over it any time. smile (Disclaimer: Legacy owner)

RedWater

485 posts

166 months

Friday 3rd February 2012
quotequote all
The Jolly Todger said:
Nice article. Didn't bother to proofread it though?
Par for the course.

Ali_T

3,379 posts

257 months

Friday 3rd February 2012
quotequote all
I wouldn't touch a UK Impreza with a very long barge pole unless the Cadbury's pistons have been replaced by forged ones..

Ali_T

3,379 posts

257 months

Friday 3rd February 2012
quotequote all
GravelBen said:
Always down to personal taste, I think the Evo X looks like a bloated whale and would take the Impreza over it any time. smile (Disclaimer: Legacy owner)
My wife preferred the STi 330S I had last, i prefer the looks of the Evo X I now own. Then again, she thought the RX8 was ugly and her 1988 Toyota Starlet was "really cute". Make your own mind up about that....

mat205125

17,790 posts

213 months

Friday 3rd February 2012
quotequote all
It'll be a sad day when these kinds of rally rep cars become a thing of the past.

It's already sad that the ceiling for the price of the halo models has reached such heights.

Bisonhead

1,568 posts

189 months

Friday 3rd February 2012
quotequote all
RedWater said:


That's got to be pic of the week!
I think that looks awful. There is no flow to the shape, the spoiler is out of place, the wheels look after market. It looks more like a Proton from 2005!

RobCrezz

7,892 posts

208 months

Friday 3rd February 2012
quotequote all
rhinochopig said:
Good dampers will set you back a minimum of 3k fitted.
Does it have new dampers? Only says set of eibach springs, which are usually <£300.