On Friday (November 7th), against the historic backdrop of Milan's Castello Sforzesco, the International Jury for the World’s Most Beautiful Automobile prize awarded their premium gong for for "conceptual genius" to the Enjoy, the research prototype Pininfarina slapped together on top of Lotus mechanicals.
The Jury, which had fifty new models to assess this year was comprised of lots of blokes with very Italian names including Ermanno, Gianni, Giulio, Fulvio, Gillo and a bloke called Patrick.
Among the other cars honoured, the Maserati Quattroporte also designed by Pininfarina, won top banana in the prestige limousine category.
![](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 4 3"%3E%3C/svg%3E)
![](data:image/svg+xml,%3Csvg xmlns="https://www.w3.org/2000/svg" viewBox="0 0 1 1"%3E%3C/svg%3E)