Faux leather care, cleaning and maintaining

[Jimbo.]

Many moons ago I had a car with real leather seats, and glorious they were too. Looking after them, whilst a bit of effort, was simple enough: clean them regularly and slather some conditioner on them every now and then. And it worked well.

My new car has faux leather, so my question is: how the hell do I look after it?! Having spent a bit of time on Google, I’m even more confused now than when I started! Cleaner? Conditioner? Protectors? Ceramics? 3-in-1s? Vinyl cleaner? It’s a right ol’ mess. I’m not averse to a little elbow grease and don’t mind separate products if needed. But which ones, if any?

Again, many thanks for your help.