HelloFresh - what's the point?

HelloFresh - what's the point?

Author
Discussion

hairykrishna

Original Poster:

13,938 posts

217 months

Wednesday 3rd November 2021
quotequote all
We just tried a HelloFresh order this week. Introductory offer makes it cheap and, as my partner and I are crazy busy at the moment we thought that pre-prepped ingredients might actually be useful. The thing is, it's completely different to what I had in my mind. None of it's pre prepared really, you basically get a piece of meat some veg and some stock paste. So it's no different from just ordering the ingredients from a supermarket for delivery. Anyone use them and like them? Why?

Gluggy

711 posts

123 months

Wednesday 3rd November 2021
quotequote all
We were "gifted" a weeks trial and know what you mean. To be fair we tried stuff we wouldn't normally have and it saved having to track down all the ingredients but at full price your paying a fair bit for that convenience.

Overall I enjoyed most of the meals but Mrs G was a bit indifferent so we didn't carry it on, if there was ever an option for a couple of boxes a week for one person then I'd be tempted to place the odd order but as it stands it just didn't work for us. Also noticed that quite a few of the meals seemed to be variations of each other so what looked like a big choice at first glance perhaps wasn't so, especially if (like Mrs G) your not a pasta fan.

Can the appeal though for a couple or small family that have similar tastes and better things to do with their time than food shopping or are fed up with the same old meals and fancy a change.

AJB88

14,219 posts

185 months

Wednesday 3rd November 2021
quotequote all
The people we bought the house off forgot to cancel their subscription so it turned up 2nd night in the new house, they said keep it (moved 2 hours away) so we used the meals, they were nice but yeh seemed expensive for what you got.

bristolracer

5,725 posts

163 months

Wednesday 3rd November 2021
quotequote all
I was working in a student house recently, they had it delivered
So much for "poor" students irked

anonymous-user

68 months

Wednesday 3rd November 2021
quotequote all
Everything end up on a pan, and you end up basically using processed stuff anyway, sauces, seasonings.

I got bored, there are better ones but they end up being 6-10 a person a meal.

Tigerj

413 posts

110 months

Wednesday 3rd November 2021
quotequote all
I like the convenience. We sat down and worked out it only costs a few quid more a week than if you were to buy the ingredients yourself, though I suspect you could do it significantly cheaper if you bought in bulk but I don't want a litre of katsup sat about for 2 times a month it's used. The meat provided whilst not butcher quality is not the value level stuff. Nice to have a plan for your meals for the week too.

It helped us learn some cooking skills and it's fun to learn the recipes and cook together, we would never of thought to try and cook some of the middle Eastern stuff on our own.

Leon R

3,429 posts

110 months

Wednesday 3rd November 2021
quotequote all
We used it for a bit to learn some recipe's and get some practice cooking different things and then once we had some of the cards we did our own shopping to make the meals we enjoyed, we currently have a rotation of about 25 meals and I don't know anyone else who has that level of variety in their dinners so to me it was worth it.

If you are already a decent cook with a good knowledge base of recipes then I don't really see why you would do it.


dundarach

5,660 posts

242 months

Wednesday 3rd November 2021
quotequote all
The point is people like to spend money.

Expensive cars, shoes, clothes etc. etc. etc. etc.

People like to spend money.

boxst

3,806 posts

159 months

Wednesday 3rd November 2021
quotequote all
I've never used HelloFresh. However when I get offers from https://www.simplycook.com I do take them up on it purely as it allows me to try something different to see if I like it rather than buying a full jar of a particular herb.

The last offer was 3 months for £10, which worked out at about 75p a meal for two people

anonymous-user

68 months

Wednesday 3rd November 2021
quotequote all
dundarach said:
The point is people like to spend money.

Expensive cars, shoes, clothes etc. etc. etc. etc.

People like to spend money.
Do you not spend anything then?

ChevronB19

7,704 posts

177 months

Wednesday 3rd November 2021
quotequote all
bristolracer said:
I was working in a student house recently, they had it delivered
So much for "poor" students irked
Yes, of course, on a sample of 1 household, all students are ‘loaded’.

anonymous-user

68 months

Wednesday 3rd November 2021
quotequote all
ChevronB19 said:
Yes, of course, on a sample of 1 household, all students are ‘loaded’.
40 quid for 4/5 meals, 20 per person isnt really expensive.

Harfi88

465 posts

76 months

Wednesday 3rd November 2021
quotequote all
We use it every week. For us the £40 a week works out cheaper than going shopping as we don’t end up buying stuff we don’t need laugh. The variety of meals is good and I’ve learnt a fair bit since we started. As there is just enough ingredients for two people there is no wastage.

anonymous-user

68 months

Wednesday 3rd November 2021
quotequote all
Harfi88 said:
We use it every week. For us the £40 a week works out cheaper than going shopping as we don’t end up buying stuff we don’t need laugh. The variety of meals is good and I’ve learnt a fair bit since we started. As there is just enough ingredients for two people there is no wastage.
i found there was enough for three or even four sometimes..

Hello Fresh is at the cheaper end, there are other companies but double the price.

Harfi88

465 posts

76 months

Wednesday 3rd November 2021
quotequote all
The Spruce Goose said:
i found there was enough for three or even four sometimes..

Hello Fresh is at the cheaper end, there are other companies but double the price.
I suppose it depends on the meal, some of them are quite deceptive and look like bugger all until you start eating laugh

anonymous-user

68 months

Wednesday 3rd November 2021
quotequote all
Harfi88 said:
I suppose it depends on the meal, some of them are quite deceptive and look like bugger all until you start eating laugh
i was suprised the calories in some, 800.

My favorite was peanut butter chickpea curry, i made a similar dish for my mates and they loved it. it is great to try different things, but after a few weeks everything seems to be fried.

Harfi88

465 posts

76 months

Wednesday 3rd November 2021
quotequote all
The Spruce Goose said:
i was suprised the calories in some, 800.

My favorite was peanut butter chickpea curry, i made a similar dish for my mates and they loved it. it is great to try different things, but after a few weeks everything seems to be fried.
We had something the other week and the calorie count was really low but I was stuffed after it. We get a good variety of meals but chicken seems to feature heavily

dundarach

5,660 posts

242 months

Wednesday 3rd November 2021
quotequote all
The Spruce Goose said:
dundarach said:
The point is people like to spend money.

Expensive cars, shoes, clothes etc. etc. etc. etc.

People like to spend money.
Do you not spend anything then?
Eh?

The question was 'HelloFresh - what's the point?'

The point is, they've found a market and people what to buy it?

Not sure there needs to be any more 'point' than that does there?

To answer your question, yes I spend money on a pinter brewing system, £15 month for 10 pints, plus the £70 up front for example.

This is as pointless as HelloFresh in a 'what's the point way' isn't it?


Condi

18,739 posts

185 months

Thursday 4th November 2021
quotequote all
dundarach said:
Eh?

The question was 'HelloFresh - what's the point?'
The implication was what's the point from the buyers perspective, not the sellers. Obviously from the sellers perspective the idea is to make a profit.

Although they don't do that well at all, their cost of customer acquisition is quite large, and very few customers hang around long enough to be profitable, as evidenced from this thread. It seems to rely on a lot of support from the VC backers.

hairykrishna

Original Poster:

13,938 posts

217 months

Thursday 4th November 2021
quotequote all
Condi said:
The implication was what's the point from the buyers perspective, not the sellers. Obviously from the sellers perspective the idea is to make a profit.
Exactly this. I'm baffled as to what added value I get from subscribing to Hellofresh. They essentially just split a normal supermarket shop into separate bags for each meal.