Stafford Show

Author
Discussion

DEN TANNER

111 posts

153 months

Monday 3rd October 2011
quotequote all
AdiT said:
Yes, there is a downturn…..
The problem at Stafford was not this though, but with the organisation (over several years) as Den has (to his credit) admitted.
Don’t remember admitting poor organisation….. I said the show failed because of my presumptuousness and arrogance.
Not quite the same thing!
Den

AdiT

1,025 posts

159 months

Monday 3rd October 2011
quotequote all
DEN TANNER said:
Don’t remember admitting poor organisation….. I said the show failed because of my presumptuousness and arrogance.
Not quite the same thing!
Den
Sorry, Den but I just thought that sounded better than, "The problem was Den Tanners presumptiousness and arrogance!" It seemed less inflamatory to use "the organisation".

DEN TANNER

111 posts

153 months

Monday 3rd October 2011
quotequote all
AdiT said:
DEN TANNER said:
Don’t remember admitting poor organisation….. I said the show failed because of my presumptuousness and arrogance.
Not quite the same thing!
Den
Sorry, Den but I just thought that sounded better than, "The problem was Den Tanners presumptiousness and arrogance!" It seemed less inflamatory to use "the organisation".
Apology accepted,
I’m not here to skirt around the problem: even if the problem is me.
Fact is, shows are failing left, right and centre. Next year will see far fewer kit car shows and the year after there very probably won’t be any at all.
What saddens me is that Stafford’s collapse could have been avoided.
Den

Steffan

10,362 posts

230 months

Monday 3rd October 2011
quotequote all
I think we all regret the steady fall in the attendance and therefore the future of shows.

I also think we must remember that we are in the worst recession in living memory which in my case is a damned long time.

No industry will be unaffected: the Kit Car industry is arguably a luxury market in that few people actually need a Kit Car.

In a recession of this type we see will cause a real slowdown in luxury sales. Explains why Mr Soros and Mr Buffet are investing in ground floor businesses that really thrive in a recession.

As far as your own efforts are concerned Den, I can only imagine the frustration and sense of difficulty that putting the obvious amount of effort into the Stafford show needed to get the show off the ground at all, which you must have done, has done to reduce your interest, in making things happen, in a falling market.

I cannot see an easy answer.


DEN TANNER

111 posts

153 months

Monday 3rd October 2011
quotequote all
Steffan said:
I cannot see an easy answer.
Believe me, I realise there’s no easy fix.
But, forgive me, Stafford’s failure wasn’t down to recession (although the recession clearly didn’t help).
Den

Stuart Mills

1,208 posts

208 months

Monday 3rd October 2011
quotequote all
Steffan, we are looking for some positive ideas for the future of the industry, we do need to be realistic of course but you seem unable to post a reply without using the re...... word. Ouch. It pains me every time I read it!
Frankly if I were about to buy a kit and read this thread I may think twice.
When times are hard we need to try harder. I now work twice as hard for half as much money!
Lets be positive, new markets to explore for instance.
We are cheap labour to Americans and parts of Europe, export is a growing market for the kit manufacturers.
But back to the title of the thread and as "Stafford" is sadly history can we discuss "show or shows" and prosperity of the kit scene.

Racing8

49 posts

161 months

Monday 3rd October 2011
quotequote all
Stuart Mills said:
Steffan, we are looking for some positive ideas for the future of the industry, we do need to be realistic of course but you seem unable to post a reply without using the re...... word. Ouch. It pains me every time I read it!
Frankly if I were about to buy a kit and read this thread I may think twice.
When times are hard we need to try harder. I now work twice as hard for half as much money!
Lets be positive, new markets to explore for instance.
We are cheap labour to Americans and parts of Europe, export is a growing market for the kit manufacturers.
But back to the title of the thread and as "Stafford" is sadly history can we discuss "show or shows" and prosperity of the kit scene.
Self fulfilling prophecy comes to mind. The luxury markets survives recessions, (typical example: scotch whisky has had its best ever year this year), its the middle that always gets the squeeze with a recession, and the 80's one was much worse than this one.....so far.

Kit car companies will survive if they innovate have a good business model and have solid foundations. just the same as every other business.

I feel the track day come kit car show is the way to go.

Steffan

10,362 posts

230 months

Monday 3rd October 2011
quotequote all
You may well be right I would be delighted to be wrong.

Unfortunately many years in Accountancy suggest to me that swimming against the tide is not good. What is needed is a new product that is significantly better than the product it replaces.

A positive attitude is worth a great deal.

If you think you can make things work then good luck to you. You know your market and you produce an excellent product. Keep it up.

I am absolutely positive that the right new product could generate a huge resurgence in the kit car game. My concern is not to be defeatist but to recognise the extent to which the Kit Car industry has become bogged down in clones of old designs.

There are exceptions as you suggest. But I feel there should be a different league of innovation and new ideas in the industry as a whole.

I am in no sense concerned that the right product could not effect a complete recovery in Kit Car interest. But we must have the right product.

We must not forget that the last real financial difficulty (not the R word) produced cars from two manufacturers that saved both leading car companies in the UK.

William Morris designed the Morris Eight and Herbert Austin designed the Austin Seven. And both cars were absolute winners, both cars made their designers millionaires and both cars set the motoring scene for the next thirty years. We must take a leaf out of their books! I

n the midst of the last big financial difficulty they found salvation in new different designs. That is what the Kit Car Industry needs.

These were radical but simple designs which created mass market motoring in the UK. They left the other manufacturers standing still.

If we could find a new design for Kit Cars that incorporated a new approach with a realistic build cost, I am certain the interest in Kit Cars could be regenerated very effectively. I have not the slightest doubt that the Kit Car scene could actually exceed its old peaks IF we can find the right product.

But I am totally unconvinced that this kind of vibrant and expanding market can be nurtured with the old tired clones that are all too frequently offered to the public at the present time.

Many manufacturers are still using Sierra components! In 2011? Please!

I am all for being positive and expansionist. But in the right way.

New designs are what we need, with a new take on Kit Cars and build costs.

Then we can expect to see the whole track ans show scene recovering.




qdos

825 posts

212 months

Monday 3rd October 2011
quotequote all
I'm very much with Stiggy on this again with his last comments and I'd also like to say Kit Cars need not be luxury items either. I drove my first for over 11 years pretty much every day of those 11 years too, it's only as I've got older that my kits have become spare fun cars.

I also agree re the export side too and once again can back that up also with another instance where we've managed to enter believe it or not the Indian market. No less than a mention on the front cover of Top Gear India magazine with article inside plus a full 5 pages in another of their leading magazines also. So no the Kit Car industry is anything but dead here in the UK but we do need to get our act together and make a much better presentation of ourselves.

We Brits seem to be damned good at rubbishing ourselves and it does get rather weary after a time. But hey I'm not one to give in to that and we're busy re-engineering things so that we can answer the critics who want to have a pop at the home market and we'll give them what they say they want instead of curling up to die. Lots of exciting things more to come from our stables here and no one can for a moment say MEV are idle or not with the times either. I'm sure that several of the other Kit manufacturers have plenty of things coming along too so let's get positive and see what we can do to help the show side of things move forward too. I've been looking into some things with colleagues here so don't write things off before we've even seen the back of this year's seasons. Kit Car shows are not going to stop, that's for sure!

Kartman

81 posts

246 months

Monday 3rd October 2011
quotequote all
Just to throw in my two pence worth, as someone who has lurked around the industry for a while....

Shows as we know them are struggling in most sectors, not just kit cars. I have first hand experience of the NEC bike show which has been suffering falling attendances since 2002ish. The reason? Internet and ebay. Why pay the fuel costs of going to the NEC, get mugged for parking, £20/each to get in, £8 for a plastic burger, another £10 or so to see the live shows, when you can just sit at home and get the same bargains via a few clicks and they arrive on your door a few days later. One of the main reasons for going to that show was to bag a few bargains, but now why spend around £100 to get them?

To a large extent the same affects the kit car shows. In the 'old days' we used to head for the shows with a long list of parts to get because you could not get them anywhere else....now we can. It was noticeable at Stoneleigh this year the accessories hall had much wider aisles and many more stalls selling RC helicopters and the like - I can remember when you could hardly move in there.

Stiggy has done a fantastic job with the new models he has produced, and I agree with him we need a younger audience, but most of the new generation want everything right now....they don't want to beaver away in the garage for a year to build a car. In fact many are not keen on getting their hands dirty. But also the overall the cost of development of complete new chassis/body kits will prevent many seeing the light of day. If it costs £15,000 to develop a kit (which is a bargain...) you need to sell 30 kits with a £500 R&D factor in each one before you start getting anywhere. Then people complain the kit is too expensive.....

I think shows need to involve those attending more....simple things like prizes for longest distance travelled, concours, etc, could be tried. Making it a weekend event with a band/bar would bring a focal point and get people to make a weekend of it.

I haven't got all the answers but just a few idea's & opinions.....

Steffan

10,362 posts

230 months

Monday 3rd October 2011
quotequote all
YES the advent of the WWW and all the information available at the touch of a button in colour straight away must have had a deleterious effect on the need for information element of shows.

I was talking to the old Dutton man, Tim Dutton Woolley on his Amphibious stand at a recent Kit Car show and he reminded me that in the 1970's he was selling info packs on his Dutton Cars for a pound a pop and selling over 3000 a year.

Now in the early 70' £3000 was very good money! In itself!

There was simply no way to get the info then except by post and by paying for it.

That is undoubtedly one of the reasons Kit Car shows are down.

Real research can be done on the web without driving anywhere at all.

Whichever way you look at it this is a thorny problem.

I still believe new radical designs are the way forward.

But this is a really competitive world.

Perhaps someone can come up with an idea which floors us all.




gingerpaul

2,929 posts

245 months

Monday 3rd October 2011
quotequote all
I've just noticed this thread and thought I'd put the things that attract me to shows, and has made me visit Stoneleigh every year from when my kit was completed.

-Catching up with people from the owners club/forum. A lot go to Stoneleigh
-To see what this years new developments are. More BMW based cars this year for example
-To have a look around the parts and tools. I can't remember a year I didn't spend £100 or more on tools and parts

One thing I've noticed is that kit car shows seem to be hugely influenced by the weather. That goes for open days, meets or shows. The first year my car was on the road I went to the DJ Sportscars open day and as it was raining I was one of 6 other cars there. On a good day there are at least 50 with lots of visitors on top.

With regards to new blood I bought my chassis when I was 21 and finished it when I was 25. I wanted a V8 and something slightly unique but easy to build. The choices were Westfield or Dax and I went with Dax because I preferred the way it looked and that each car was built slightly differently from the next by the builders.

It was great because I viewed it almost as finance for a sports car as I could buy the bits in stages. If I had £10k sitting in the bank and was looking for a car the options mentioned would be attractive. Elises, S2000s, Z3Ms, MX5s. Lots of choice now that weren't there before. I could see people going for the easier option rather than building their dream now.

Does anyone think that the garages provided in modern builds are perhaps partly to blame? The small single garages (if they're lucky enough to have one at all) that most first time house buyers get in their new builds aren't exactly conducive to car building, or any maintenance for that matter. I'm lucky where I am with having space but I can see it being an issue for some of my friends who might otherwise be tempted.

Steffan

10,362 posts

230 months

Monday 3rd October 2011
quotequote all
Good example of how technology is masking travelling to look at cars less necessary see:

http://www.autosalon-singen.de/_virtueller_Rundgan...

The sheer quality and immediacy is remarkable.

With a bit of forethought Kit Car Makers could be offering their products in the same way.

Sign of the times this would have been impossible less than 10 years ago.

Now its the future.

qdos

825 posts

212 months

Tuesday 4th October 2011
quotequote all
gingerpaul said:
Does anyone think that the garages provided in modern builds are perhaps partly to blame? The small single garages (if they're lucky enough to have one at all) that most first time house buyers get in their new builds aren't exactly conducive to car building, or any maintenance for that matter. I'm lucky where I am with having space but I can see it being an issue for some of my friends who might otherwise be tempted.
Very good point Paul. We've got a couple of customer builds going on currently, there's a growing demand for this but I was not thinking about the lack of space at the customer's end, which I should have really as I'd previously built one of my own kits in my back garden under a makeshift shelter I'd constructed out of warehouse racking.

Regards to Steffan's comments on the web and how fancy bling bling 360 panoramics of car show rooms is taking over for the arm chair customers well I have to say that sorry I totally disagree. Kit Cars are all about hands on. You build it yourself and they drive totally differently to mass produced production cars. Now our main car is a track day car admittedly so the best place to demonstrate that is out on a track. We have got videos of this online but I can absolutely assure you that watching a video of us going round Bruntingthorpe at 1 minute 20 is nothing like experiencing going into a corner from a 140+mph straight. Anyone who's ridden in a Seven will know it's all about the wind in the hair and grit in the teeth and you aint going to get that from a video monitor.

No I totally disagree, the future is about getting people to touch and feel our cars and I'm afraid that doesn't really happen when they are parked up on a carpet in a shed.

Edited by qdos on Tuesday 4th October 08:45

Steffan

10,362 posts

230 months

Tuesday 4th October 2011
quotequote all
qdos said:
gingerpaul said:
Does anyone think that the garages provided in modern builds are perhaps partly to blame? The small single garages (if they're lucky enough to have one at all) that most first time house buyers get in their new builds aren't exactly conducive to car building, or any maintenance for that matter. I'm lucky where I am with having space but I can see it being an issue for some of my friends who might otherwise be tempted.
Very good point Paul. We've got a couple of customer builds going on currently, there's a growing demand for this but I was not thinking about the lack of space at the customer's end, which I should have really as I'd previously built one of my own kits in my back garden under a makeshift shelter I'd constructed out of warehouse racking.
Being ancient, I now only build in relatively warm weatherproof places.

But is is most rewarding to see the real efforts young people are prepared to make still to get the car they want.

That's what we need.

Oodles of enthusiasm and a really innovative approach.

It can be done, I have no doubt.

What, I wonder, is the next really different Kit Car going to look like?

fuoriserie

4,560 posts

271 months

Tuesday 4th October 2011
quotequote all
Not to lose some of the very thoughtful comments made on the kitcar industry and shows, I moved them on the British Research papers thread, as I think all this info could make for un update of the 2003 papers.

Maybe we could continue this very good converstaion on the future of the kitcar industry here :
http://www.pistonheads.com/gassing/topic.asp?h=0&a...

DEN TANNER

111 posts

153 months

Tuesday 4th October 2011
quotequote all
Stuart Mills said:
Next year there will need to be changes to our scene, that's a definite.
Steffan said:
Perhaps someone can come up with an idea which floors us all.
I agree that there needs to be change and I’d love to see a new idea that bowls everybody over.
So Stuart, how do you see the future with regard to kit car shows?

Stuart Mills

1,208 posts

208 months

Tuesday 4th October 2011
quotequote all
Not sure if my idea is feasable Den but wouldn't it be great if it were
"The British car manufacturers show" Including component and race car manufacturers. Easier said than done trying to get high price exhibits displayed on the same stage as low cost kit cars but has anyone ever asked them to join us?
An action show seems to be the one point we all agree on. I know it has been done before but maybe Donny was/is cost prohibititive and maybe Blyton is the right money/location with the addition of a decent show tent. Maybe the high end exhibitors will not wish to be associated with us, maybe they will jump at the chance of showing their products to a different audience.
Use of driving facilities such as a track will at least give the show organisers the chance to charge kit car drivers rather than letting them in free because they are part of the show, would they expect free entry, camping, toilets, showers, evening and daytime entertainment and track use free?
You would have to be brave to try this format but I for one would book stand/track space today if it were say up to £250 per car displayed inc limited demo runs/hot laps.
Any other firms reading could help here by saying "pencil me in" if it goes ahead or have their say by adding to this thread.
We need something new for next year to combat the economic climate.
Hope this helps.

qdos

825 posts

212 months

Tuesday 4th October 2011
quotequote all
We're actually doing this kind of the other way round where we are attending race car shows. There's one comming up in Nov in Coventry.

Bryton is also somewhere we've been looking into too and would be up for that. Had one of the club visit there recently and gave it a thumbs up. Will let folk know if we get enough interest to do something there and yes we'd love to have other kit manufacturers as well.

DEN TANNER

111 posts

153 months

Tuesday 4th October 2011
quotequote all
Stuart Mills said:
Not sure if my idea is feasable Den but wouldn't it be great if it were
"The British car manufacturers show" Including component and race car manufacturers. Easier said than done trying to get high price exhibits displayed on the same stage as low cost kit cars but has anyone ever asked them to join us?
An action show seems to be the one point we all agree on. I know it has been done before but maybe Donny was/is cost prohibititive and maybe Blyton is the right money/location with the addition of a decent show tent. Maybe the high end exhibitors will not wish to be associated with us, maybe they will jump at the chance of showing their products to a different audience.
Use of driving facilities such as a track will at least give the show organisers the chance to charge kit car drivers rather than letting them in free because they are part of the show, would they expect free entry, camping, toilets, showers, evening and daytime entertainment and track use free?
You would have to be brave to try this format but I for one would book stand/track space today if it were say up to £250 per car displayed inc limited demo runs/hot laps.
Any other firms reading could help here by saying "pencil me in" if it goes ahead or have their say by adding to this thread.
We need something new for next year to combat the economic climate.
Hope this helps.
Emmm,
Honestly Stuart, if that's your proposal for next year:-
Private James Frazer said:
We're Doomed.... Doomed!
It's been tried in better times and didn't work (Sally and the Bruntingthorpe fiasco, ToTalkItCar and their "Live" events).
And what on earth makes you think any of the 'big boys' would 'mix' with us? Can you seriously see the Arial Atom next to your Exocet? Or Caterham alongside GBSC? Or perhaps Ferrari alongside MR2 kits?
I admire your optimism, but what I honestly believe needs to happen is for our industry to get a reality check. Perhaps a total collapse of what we presently have needs to happen beforehand.
I believe we really need to work within what we, as an industry, can afford.
Den