Are these Vloggers just a scam? SOL or Shmee etc? (Vol 2)

Are these Vloggers just a scam? SOL or Shmee etc? (Vol 2)

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TheAngryDog

12,418 posts

210 months

Tuesday 17th July 2018
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Escy said:
I'm baffled by the comments regarding LLF not contributing towards the gearbox repair on the M5. It's a SMG gearbox, controlled by a computer so it's not like it's failed through driver error. It's just one of those things.

Once my car is making decent power I'd like to get a YouTuber to do a video on it. I can see why LLF is the choice by a lot of people, the videos are really well put together, he puts a lot of effort into them and he gets decent views. I'm 50/50 on his driving, he spanks them on a public road which isn't ideal but on the other hand, you want to see the car being driven hard. I remember watching Shmee driving a RUF CTR? (mid engine one), he talked about how fast it was for 10 minutes but never booted it, that was a let down.
So when you inadvisably give your modified car to a vlogger to review, if they break it you'll just shake hands and walk away with a big bill? Kudos to you.

SMG boxes aren't as unreliable as the internet would lead you to believe, btw.

Escy

3,958 posts

150 months

Tuesday 17th July 2018
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TheAngryDog said:
So when you inadvisably give your modified car to a vlogger to review, if they break it you'll just shake hands and walk away with a big bill? Kudos to you.

SMG boxes aren't as unreliable as the internet would lead you to believe, btw.
If I have an engine that puts out more power than the gearbox can handle and it blows up, i'd take it on the chin as it would have happened to me at some point anyway. In this case, the computer controls the gear changes so what has he done wrong? Pulled the paddles too hard? It probably just got too hot.

Other than a gear misshift on a manual gearbox resulting in a blown engine, I don't think you can try and pin a mechanical failure on the driver.

Beefmeister

16,482 posts

231 months

Tuesday 17th July 2018
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I would absolutely not expect to be on the hook for something like a gearbox going if I was reviewing someone's car. You've driven the car for probably 50 miles compared to the owner's thousands of miles. If the owner's expect the driver/youtuber/journalist to pay they're chancing their luck.

I've heard of this happening twice in recent times. The second time was a Nissan GTR where the reviewer 'blew up the gearbox'. After investigation it came to light that the gearbox had been diagnosed a couple of weeks before at a well known independent garage. The owner of the Nissan GTR brought the date forward of the drive/filming and hadn't got the gearbox fixed, so clearly hoped the reviewer would break it and be on the hook.

He was only caught out after bleating on about it on an owners forum, and the indy garage saw it and brought the facts to light.


MDL111

6,992 posts

178 months

Tuesday 17th July 2018
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Just googled this out of curiosity and I read that a million views is worth anywhere from 600 - 7,000 USD - so assuming these figures are correct, I’d say it is safe to assume even 100m views per year don’t get you anywhere close to the income you require for buying multiple cars that cost 500k-1 million per car (even at the highest income bracket and assuming favorable cost structure and low taxation). As result you would need quite a bit of ancillary income not directly from YouTube.
Am sure somebody much more knowledgeable can opine on the accuracy of the above


Beefmeister

16,482 posts

231 months

Tuesday 17th July 2018
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MDL111 said:
Just googled this out of curiosity and I read that a million views is worth anywhere from 600 - 7,000 USD - so assuming these figures are correct, I’d say it is safe to assume even 100m views per year don’t get you anywhere close to the income you require for buying multiple cars that cost 500k-1 million per car (even at the highest income bracket and assuming favorable cost structure and low taxation). As result you would need quite a bit of ancillary income not directly from YouTube.
Am sure somebody much more knowledgeable can opine on the accuracy of the above
A few pages back Tim posted that even the top estimate on Socialblade for his channel is less than half of reality. That makes it over £500k/yr just from Youtube and he also stated that he has a lot more income from other sources like consulting and licensing of content.

Shmee

7,565 posts

214 months

Tuesday 17th July 2018
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Beefmeister said:
A few pages back Tim posted that even the top estimate on Socialblade for his channel is less than half of reality. That makes it over £500k/yr just from Youtube and he also stated that he has a lot more income from other sources like consulting and licensing of content.
It's not *quite* that much, but it's over the top end estimate.

MDL111

6,992 posts

178 months

Tuesday 17th July 2018
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Beefmeister said:
MDL111 said:
Just googled this out of curiosity and I read that a million views is worth anywhere from 600 - 7,000 USD - so assuming these figures are correct, I’d say it is safe to assume even 100m views per year don’t get you anywhere close to the income you require for buying multiple cars that cost 500k-1 million per car (even at the highest income bracket and assuming favorable cost structure and low taxation). As result you would need quite a bit of ancillary income not directly from YouTube.
Am sure somebody much more knowledgeable can opine on the accuracy of the above
A few pages back Tim posted that even the top estimate on Socialblade for his channel is less than half of reality. That makes it over £500k/yr just from Youtube and he also stated that he has a lot more income from other sources like consulting and licensing of content.
Interesting - so I guess a 7-digit income pre-tax is achievable if you have been established for a long time and can get the consulting etc gigs as well. That is pretty cool

Beefmeister

16,482 posts

231 months

Tuesday 17th July 2018
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Shmee said:
Beefmeister said:
A few pages back Tim posted that even the top estimate on Socialblade for his channel is less than half of reality. That makes it over £500k/yr just from Youtube and he also stated that he has a lot more income from other sources like consulting and licensing of content.
It's not *quite* that much, but it's over the top end estimate.
In my defence my memory isn't great and I couldn't be bothered scrolling back twenty pages hehe

ReaperCushions

6,074 posts

185 months

Tuesday 17th July 2018
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Beefmeister said:
Shmee said:
Beefmeister said:
A few pages back Tim posted that even the top estimate on Socialblade for his channel is less than half of reality. That makes it over £500k/yr just from Youtube and he also stated that he has a lot more income from other sources like consulting and licensing of content.
It's not *quite* that much, but it's over the top end estimate.
In my defence my memory isn't great and I couldn't be bothered scrolling back twenty pages hehe
Along with a load of other people recently asking this age-old question hehe

I honestly don't see the complexity behind it. In equivalent terms it's the same format as running a magazine:

$ from readership/magazine purchases (Viewers on Youtube)
$ from adverts (Paid promotions on Youtube)
$ from licensed content/articles (selling the video to anyone who wants to buy it)
$ from merchandise (Same on Youtube)
$ from advertorials (Paid promotions as above)

The format is video rather than print media... that aside isn't it just the same?


technodup

7,585 posts

131 months

Tuesday 17th July 2018
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NFC 85 Vette said:
At the foundation of each of the big channels, the groundwork was done long in advance in most cases. It's no different to other high earning car enthusiasts or anyone at the top of their respective fields - build a business or a brand that earns enough, and can be run in a fashion that it doesn't need hands on input constantly, and then you can start to enjoy the fruits of that labour, and document it if you choose to.
It's very different.

If I start Acme Insurance Co it's faceless, so I can build it and eventually take time out once my minions are doing all the day to day. The nature of Youtube and in particular these very personal brands, I can't see how they get away from it. I'm sure Shmee already experimented with other presenters and saw a drop off in viewers. Someone alluded to it above about even taking a holiday, the viewers want their piece of flesh every day, no slacking.

And when it comes to cashing in, the obvious route is to sell up. Straightforward for Acme Insurance, nobody would know the difference. Not so easy for MrJWW. Likely impossible. Not sure if it's been tried before..?

The smart ones will be preparing for the worst. Whether that's the format changing, personal burnout, or something else diversification into other fields is just sensible.

I've been pretty critical of Shmee in the past but in fairness it's probably one of the hardest jobs out there at the moment.




CooperS

4,509 posts

220 months

Tuesday 17th July 2018
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technodup said:
NFC 85 Vette said:
At the foundation of each of the big channels, the groundwork was done long in advance in most cases. It's no different to other high earning car enthusiasts or anyone at the top of their respective fields - build a business or a brand that earns enough, and can be run in a fashion that it doesn't need hands on input constantly, and then you can start to enjoy the fruits of that labour, and document it if you choose to.
It's very different.

If I start Acme Insurance Co it's faceless, so I can build it and eventually take time out once my minions are doing all the day to day. The nature of Youtube and in particular these very personal brands, I can't see how they get away from it. I'm sure Shmee already experimented with other presenters and saw a drop off in viewers. Someone alluded to it above about even taking a holiday, the viewers want their piece of flesh every day, no slacking.

And when it comes to cashing in, the obvious route is to sell up. Straightforward for Acme Insurance, nobody would know the difference. Not so easy for MrJWW. Likely impossible. Not sure if it's been tried before..?

The smart ones will be preparing for the worst. Whether that's the format changing, personal burnout, or something else diversification into other fields is just sensible.

I've been pretty critical of Shmee in the past but in fairness it's probably one of the hardest jobs out there at the moment.
It has in the gaming world and it didn't end well.

As you say the celebrities /presenters are the attraction or the tie into the channel.

Ahbefive

11,657 posts

173 months

Tuesday 17th July 2018
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Matt Farah has someone else doing the vlogs now. I don't know if it is going well or if the viewers have dropped off.

KHK

482 posts

85 months

Tuesday 17th July 2018
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TGE announced that he's getting the SVJ. Not surprised because a lot of people who want this car will be able to get their hands on it seeing how Lambo will be pumping them out like crazy until the next flagship arrives. I've decided to pass on my allocation seeing what's happening with SV prices.

Shame Lambo can't make a limited edition car that holds it's value longer than a few months. They need to take a page from Ferrari and Porsche and make actual limited edition models but unfortunately they have to fund themselves so they have to sell as many cars as possible to keep the ball rolling. Love the brand but it's getting expensive to stick with them.

Chestrockwell

2,630 posts

158 months

Tuesday 17th July 2018
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KHK said:
TGE announced that he's getting the SVJ. Not surprised because a lot of people who want this car will be able to get their hands on it seeing how Lambo will be pumping them out like crazy until the next flagship arrives. I've decided to pass on my allocation seeing what's happening with SV prices.

Shame Lambo can't make a limited edition car that holds it's value longer than a few months. They need to take a page from Ferrari and Porsche and make actual limited edition models but unfortunately they have to fund themselves so they have to sell as many cars as possible to keep the ball rolling. Love the brand but it's getting expensive to stick with them.
May I ask a question, you’re fortunate enough to be able to buy such a car, do you just buy cars like these, drive them around for a few months and sell them?

emicen

8,601 posts

219 months

Wednesday 18th July 2018
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ashleyman said:
TheAngryDog said:
What in the name of all fkwittery fkwits is this st?

https://youtu.be/H2KOUXMmhGE

How in the name of fk did they get 3.7m subscribers? They must all be fking sad s who subscribe to this st.
This guy has been around for years. He started by pranking his brother and posting the videos on Facebook.
  • Fake pranking* his brother.
It’s boggles the mind but people lap this st up, like the bloke with the girlfriend who was meant to be dumb as a box of rocks.

There’s YouTube channels out there with 60k views of 20mins clothes shopping for their dad. It really makes you wonder just how unhappy in life a lot of the world is to find a 20min segment of someone else’s life, doing something utterly boring, to be worth watching.

KHK

482 posts

85 months

Wednesday 18th July 2018
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Chestrockwell said:
May I ask a question, you’re fortunate enough to be able to buy such a car, do you just buy cars like these, drive them around for a few months and sell them?
I usually keep my cars for about a year or so until something new comes out. For example, I purchased my 580 back in 2016, sold it after 8 months and ordered the Performante which is arriving in Sept. I also put a deposit down for the 488GTB back in 2016 which I took delivery of in April. I will keep the 488 until the replacement. I also have a deposit on the new G wagon which will be arriving next Spring. I will keep that until the hybrid/electric version comes out.

The SVJ was going to be an addition to my Performante and 488GTB which I was planning to keep until the Aventador replacement came out. Instead I've moved the deposit to the replacement Aventador which I predict will have at least a 2 year wait list so I might as well get on my dealers list early.

Here's a pic of my 488;



Edited by KHK on Wednesday 18th July 00:40

Shnozz

27,535 posts

272 months

Wednesday 18th July 2018
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Just watched the Goodwood FOS uploads. What a massive bunch of choppers. Didn't really have a viewpoint before but intriguing. Long may they linger in the toilet of obscurity as far as I am concerned from this point forth.

TobyTR

1,068 posts

147 months

Wednesday 18th July 2018
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e30m3Mark said:
Davey S2 said:
e30m3Mark said:
Chestrockwell said:
playalistic said:
KillerHERTZ said:
Chestrockwell said:
Shmee having a 400k Ford GT and a 800k Senna on order and 2manycars picking up a million pound F12 TDF one week, Ordering 2 Pistas the week after, then ordering a Singer while having a Zagato vaquish on his drive and the Zagato shooting brake on order, can not comprehend the wealth, caught the last few pages of the LFA thread and will delve deeper to understand the wealth when I have time.

Looking at Shmee’s garage and 2manycars, both are normal looking down to earth blokes, is it a lottery win? Someone help me understand because I don’t get it!
Why do you care how they are financed?
"PistonHeads: How other people's cars are financed matters."

confusedlaugh
Why do I care? Why do people find it offensive when someone wonders how another individual is literally spending millions on pounds on cars?

I’ve seen a couple of shmees videos and I have him on Instagram and he doesn’t seem to have a job or do anything, he is as he says, living the super car dream and I didn’t think I wasn’t allowed to ask how he is doing all of that!

As for 2manycars, the same thing, the man is literally doing what I think of doing every time I see the jackpot for the Euro millions for 50 million, both are living the dream while sharing it with us which is great.

All I want to know is what they do?
Work.

Tim mentions how he got started a few pages back.

Bottom line is they put the hours in and have had some good fortune on the way.
That's a bit of a daft answer though isn't it.

Most people 'work' and 'put the hours in' but if your a hospital porter its unlikely to get you a fleet of supercars unless the 'good fortune along the way' includes a lottery win.
Did you even bother to look back? You'll see what work was involved but if you can't muster the willingness to do that, it's highly unlikely you have what it takes to earn the capital to make investments and / or launch your own businesses.
It was established in the last thread:

Capital from daddy > started own business > sold business > created new businesses > buy supercars

camshafted

938 posts

166 months

Wednesday 18th July 2018
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Beefmeister said:
I would absolutely not expect to be on the hook for something like a gearbox going if I was reviewing someone's car. You've driven the car for probably 50 miles compared to the owner's thousands of miles. If the owner's expect the driver/youtuber/journalist to pay they're chancing their luck.

I've heard of this happening twice in recent times. The second time was a Nissan GTR where the reviewer 'blew up the gearbox'. After investigation it came to light that the gearbox had been diagnosed a couple of weeks before at a well known independent garage. The owner of the Nissan GTR brought the date forward of the drive/filming and hadn't got the gearbox fixed, so clearly hoped the reviewer would break it and be on the hook.

He was only caught out after bleating on about it on an owners forum, and the indy garage saw it and brought the facts to light.
It's a slightly different level/scenario but around five years ago David Piper sued journalist and racing driver Mark Hales after the engine of the Porsche he was driving on track for a feature suffered serious damage. I think Piper won - it was a low six-figure case. "You bend it you mend it" were Piper's words I believe.

jon-

16,511 posts

217 months

Wednesday 18th July 2018
quotequote all
camshafted said:
Beefmeister said:
I would absolutely not expect to be on the hook for something like a gearbox going if I was reviewing someone's car. You've driven the car for probably 50 miles compared to the owner's thousands of miles. If the owner's expect the driver/youtuber/journalist to pay they're chancing their luck.

I've heard of this happening twice in recent times. The second time was a Nissan GTR where the reviewer 'blew up the gearbox'. After investigation it came to light that the gearbox had been diagnosed a couple of weeks before at a well known independent garage. The owner of the Nissan GTR brought the date forward of the drive/filming and hadn't got the gearbox fixed, so clearly hoped the reviewer would break it and be on the hook.

He was only caught out after bleating on about it on an owners forum, and the indy garage saw it and brought the facts to light.
It's a slightly different level/scenario but around five years ago David Piper sued journalist and racing driver Mark Hales after the engine of the Porsche he was driving on track for a feature suffered serious damage. I think Piper won - it was a low six-figure case. "You bend it you mend it" were Piper's words I believe.
Piper was claiming Hales miss-shifted down and over revved the engine causing the damage. Hales claimed he didn't miss-shift and the car just broke.

Very different from the E60 case where you literally can't do anything to damage the SMG gearbox, it just lunched itself. If I was the owner of the car and a friend was driving it, I would have taken it on the chin too, it would have gone regardless.
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