Car brand loyalty

Author
Discussion

LimaDelta

Original Poster:

3,502 posts

156 months

Wednesday 16th January
quotequote all
Ok, divide your most bought brand by the total number of car brands you have owned and post the result.

I'm 25% Land Rover. 12 Different makes of cars/bikes bought and owned, 3 of which were Land Rover. Geddit?



Strange, this was supposed to be a poll? confused

Edited by LimaDelta on Wednesday 16th January 13:49

Ransoman

453 posts

28 months

Wednesday 16th January
quotequote all
5 fiats
6 Alfas
1 Abarth
1 Porsche

over 90% FCA group

LosingGrip

4,710 posts

97 months

Wednesday 16th January
quotequote all
1 Fiat
2 Fords
3 BMW
1 Audi
1 Vauxhall

Owned the Fiat for the longest (just over two years) and the last BMW for the least (six months).

kambites

55,876 posts

159 months

Wednesday 16th January
quotequote all
Thus far I've only owned six cars:

1 MG
1 VW
1 Fiat
1 Lotus
1 Vauxhall
1 Skoda

So not many in total, but certainly no brand loyalty. Next car is looking most likely to be a Hyundai or Kia.

LimaDelta

Original Poster:

3,502 posts

156 months

Wednesday 16th January
quotequote all
LosingGrip said:
1 Fiat
2 Fords
3 BMW
1 Audi
1 Vauxhall

Owned the Fiat for the longest (just over two years) and the last BMW for the least (six months).
Ooh, time of ownership factored in could complicate matters...
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Scabutz

978 posts

18 months

Wednesday 16th January
quotequote all
37.5% Audi

Rest are 15.625% each for Ford, Pegeout, Vaxhaull, Honda

KingNothing

2,208 posts

91 months

Wednesday 16th January
quotequote all
3 Fords, 100% Ford, would consider other brands though, depends on the car.

GiveItSomeWellie

2,723 posts

134 months

Wednesday 16th January
quotequote all
19 cars total
  • 7 Land Rovers
  • 4 MINIs
  • 3 Fords
  • 1 Jaguar
  • 1 BMW
  • 1 Mitsubishi
  • 1 Toyota
  • 1 MG
37% Land Rover total. Just under 70% British built smile


Moonpie21

279 posts

30 months

Wednesday 16th January
quotequote all
Brands, groups and length owned confuse my results. No real winner unless I go FCA for group or Mazda for length owned:

1 Suzuki
2 Mazda
2 VW
1 BMW
1 Mini (BMW)
1 Nissan
2 Mercedes
2 Fiat
1 JEEP
1 Vauxhall

If you did when you owned them thats interesting too, seeing your tastes change. Now I'm 40ish with a family, Mercedes appeal the most.

viggyp

1,528 posts

73 months

Wednesday 16th January
quotequote all
8 x Fiat's
2 x Lancias
= 80% Fiat

The longest I owned was the Grande Punto 1.2MJ which was from November 2007 to September 2016.

2xChevrons

439 posts

18 months

Wednesday 16th January
quotequote all
3x Land Rover (three years, 11 years and six months)
2x Citroen (nine years and counting, three years and counting)
2x Austin (two years, four years and counting)
2x Volkswagen (six months and three months)
1x MG (2.5 years)

So in terms of brands I'm 30 per cent Land Rover, 20 per cent Citroen, 20 per cent Austin, 20 per cent VW and 10 per cent MG.

Do it by time of ownership and it comes out as something like I've owned a Land Rover of some sort for 90 per cent of the time since I bought my first car. But I don't own one now...

My grandfather was insanely brand loyal. He bought a secondhand Morris 8E when he was demobbed from the Navy in 1946 and refused to buy anything but a Morris (or other Nuffield Organisation product) for the next 30 years. Even when he freely admitted that there was no difference between an Austin or a Morris but the badge, and even when he had the choice of buying a basic Morris 1100 or an Austin 1300 Super Deluxe. He always insisted that Morrises were better-built than Austins. Of course he was undone when BL canned the Morris badge which forced him to buy an early Austin Metro...which was riddled with faults and, to his mind, proved himself right. The last car he bought was an Austin Maestro Vanden Plas which may have been an Austin but was at least built in the 'correct' factory.

That sort of unswervable badge loyalty wasn't uncommon in his generation (he didn't apply it just to cars but to virtually every consumer product he bought - always Olympus cameras, always Ferguson tellys, always Electrolux fridges, even always BP petrol [which caused numerous panicky moments on family holidays in Europe where he would, with the fuel gauge firmly on 'Empty' drive past Elf, Agip,Total, Aral and Shell stations until he came across the only BP garage in the whole of northern Italy - apparently he always managed to find one and never actually ran out...]) but you just don't see that these days outside stuff with a fashion bent like clothes or some electronics.

dibblecorse

4,665 posts

130 months

Wednesday 16th January
quotequote all
8 Ducatis
2 Honda (Motorbikes)
2 VWs
2 BMWs
2 Fords
1 Vauxhall
1 Citroen
1 Alfa
1 Lexus
1 Audi
1 Mercedes
1 Porsche
1 Mini
1 Toyota

keirik

1,085 posts

81 months

Wednesday 16th January
quotequote all
1 skoda
1 british leyland
3 nissan
1 suzuki
1 ford
1 land rover
1 peugeot
2 jaguar
1 lotus
1 dax
1 westfield

plus about 50 company lease cars from ford since I met my wife (do they count?)

Biker's Nemesis

35,489 posts

146 months

Wednesday 16th January
quotequote all
3 x Fiat
1 x Mini
23 X Fords

I've had a brand new ford every 2 or 3 years since 1990.

LimaDelta

Original Poster:

3,502 posts

156 months

Wednesday 16th January
quotequote all
Biker's Nemesis said:
3 x Fiat
1 x Mini
23 X Fords

I've had a brand new ford every 2 or 3 years since 1990.
Favourable deals? If not that is impressive dedication to the blue oval.

DaveTheRave87

1,163 posts

27 months

Wednesday 16th January
quotequote all
I suppose I didn't own my Nissan, my mum did. I only drove it occasionally, honest Mr. Insurance man sir.

So that makes me:

1 Fiat
1 Chevrolet
1 Volkswagen

I had both the Fiat and the Chevy for 4-5 years and I've owned the VW for 2 months now.

Biker's Nemesis

35,489 posts

146 months

Wednesday 16th January
quotequote all
LimaDelta said:
Favourable deals? If not that is impressive dedication to the blue oval.
yes

Pica-Pica

4,353 posts

22 months

Wednesday 16th January
quotequote all
LimaDelta said:
Ok, divide your most bought brand by the total number of car brands you have owned and post the result.

I'm 25% Land Rover. 12 Different makes of cars/bikes bought and owned, 3 of which were Land Rover. Geddit?



Strange, this was supposed to be a poll? confused

Edited by LimaDelta on Wednesday 16th January 13:49
What about years owned? That has some bearing.

euphoricmess

214 posts

3 months

Wednesday 16th January
quotequote all
2 Audi
1 range rover
1bmw
1 rover

Not in that order

40% Audi

By years
8 Audi
2 range rover
2 BMW
5 rover

48% audi


RedWhiteMonkey

5,172 posts

120 months

Wednesday 16th January
quotequote all
No brand loyalty from me, I’ve owned
1 Fiat
1 Lexus
1 BMW
1 Skoda
1 Nissan