It's rugged. It is hugely overbuilt as a mall crawler UK commercial vehicle, which is why it weighs 2.7 tonnes...and can't carry a 1-tonne payload and VAT can't be claimed back by business users.
Had a look round one that was in the car park when I went to the supermarket today. Couldn't help but think the proportions were a bit off, the front end left me thinking of a Tata Sumo. Not sure if there was a blue badge on display for being parked there............
