McGurk Performance: PH Meets
Why Aston has got its servicing wrong, plus the best thing about owning a Ferrari F40, with John McGurk...
'Whatever it might be' quickly turned into Mk1 Golfs, cars he's been into since he was 20. A stripped and caged, track-ready example sitting alongside the DB9s and V8 Vantages in his service centre; "200hp and 700kg", he proudly declares. That's not all though, alongside the stock in his showroom - located in an old WW2 hangar near Gaydon - sit his Lotus Cortina "for track days", an Escort Cosworth "a car I couldn't afford as a teenager", and a Ferrari F40.
Nowadays his focus is on Aston Martin, a decision he says was down to the lack of used specialists at the time, following lean years for the marque in the 80s and 90s. The subsequent decade saw a change in fortune for Aston, of course, and McGurk Performance Cars took full advantage, growing considerably over the years to now stock around 35 cars at a time, expand its servicing department - John being dissatisfied with the quality of work received at main dealers - and embark on the company's first classic restoration project - a DB4 - set to get underway soon.
McGurk's clientele mainly consists of first time buyers, put off by main dealer posturing and attracted to the more personal service he can provide. "We've always been very clear on our business model, in as much as we always do exactly what we say we're going to do, we'll always hold people's hands, and we'll always do everything to the best of our ability. When people want to buy these expensive cars, sometimes, without sounding patronising, you just need to put an arm around them and say, 'don't worry, that's not really as expensive as everyone makes out it is.'"
His service centre is obviously important to him in that regard too, allowing him to provide what he considers to be superior work to a main dealer for a lower price. "We don't work to strict time lines in the workshop, it's all about getting it right first time and being thorough even if it takes longer than it should and that cost is ours and not the client's. We have to be competitive on price of course; it's a combination of what the car needs and what our client wants" McGurk says, adding: "Now that the DB9 and Vantage are over ten years of age we can focus on certain servicing requirements that we know the cars must have and we can give that advice, so rather than quoting for an Annual Service we will tailor service packages specifically for each car, each year. We are very transparent and straightforward to deal with."
What seems to be behind that understanding and determination to go the extra mile is his obvious passion and enthusiasm for all things petrol powered, which can't help but come through when you talk to him. "I just love cars" he says, "and my Fireblade, in the hallway downstairs. If I can get a day off in the week and the weather's good, I'm at Donington on that and I'll whizz around on it all afternoon. I'm dying to go racing the Cortina this year too."
A businessman yes; but a passionate one about cars and who I feel is very fair in his negotiating, descriptions etc.
I've only bought 1 car from him (2015) but the process was a complement to the purchase not the negative they so often are when buying cars. Wish John and his team on going success.
A businessman yes; but a passionate one about cars and who I feel is very fair in his negotiating, descriptions etc.
I've only bought 1 car from him (2015) but the process was a complement to the purchase not the negative they so often are when buying cars. Wish John and his team on going success.
A businessman yes; but a passionate one about cars and who I feel is very fair in his negotiating, descriptions etc.
I've only bought 1 car from him (2015) but the process was a complement to the purchase not the negative they so often are when buying cars. Wish John and his team on going success.
But! Only 110 hours a week as a trainee manager? No wonder he didn't succeed at it. Does anyone actually believe this?
The odd 100+hr/wk wouldn't be out the question, especially in the hotel industry in the 80's, before employment law actually meant something.
McGurk sounds like a good guy. If I ever get round to buying a Vantage I'll certainly be looking his way.
But! Only 110 hours a week as a trainee manager? No wonder he didn't succeed at it. Does anyone actually believe this?
Great article though - sounds like the kind of outfit we'd all like to use for our cars.
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